))
Shopify Mini Series Episode #4: With Emma Shanahan
Manage episode 465458952 series 3614943
Content provided by The Boring Ecom Podcast. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by The Boring Ecom Podcast or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://ppacc.player.fm/legal.
Ready to simplify your customer acquisition strategy? In this episode, Emma Shanahan from Shopify breaks down everything you need to know about Shop Campaigns - from 2-minute setup to conversion-only pricing. Learn how brands like Caraway drove $1M in sales using this new tool, why you don't need fancy creative or complex pixel integrations, and how to leverage Shop's 150M+ user base. Perfect for busy founders and marketing teams who want better acquisition results with less hassle.
Read the Boring Edition from Shopify.
TIMESTAMPS
(00:19) Welcome and Introduction
(00:59) Emma's Background and Evolution of Shop App
(06:00) What Makes Shop Campaigns Different from Other Ad Platforms
(09:48) Breaking Down the Customer Experience
(14:30) Campaign Performance and Success Stories
(16:24) Customizing Your Brand Presence in Shop
(18:48) How to Get Started with Shop Campaigns
(20:30) Wrap-up and Contact Info
Follow Richie (X | LinkedIn) and Joe (X | LinkedIn) for more e-commerce insights and to join the conversation.
29 episodes
Share
