))
The Built Environment Marketing Show: marketing strategies and tactics for architects and engineers
«
»
Reframing sustainability and climate communications - Part 2, with Rosie Cade and Brigitte Clements
Manage episode 473860622 series 2941560
Content provided by Ayo Abbas, Marketing Consultant, Ayo Abbas, and Marketing Consultant. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Ayo Abbas, Marketing Consultant, Ayo Abbas, and Marketing Consultant or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://ppacc.player.fm/legal.
Today's episode is part II of a two parter. Make sure you check out part 1 if you haven't had a chance to do so yet. My two amazing guests, Brigitte Clements and Rosie Cade talk about the really important topic of sustainability and climate change which seems to be dropping down in priority of our industry agenda.
We covered a lot of ground across the two episodes including:
- The role of marketing in sustainability
- Tips for effective sustainability communication
- The importance of networking, learning and community
- The role of policy and government
- How you can upskill and be more informed as a marketer
Resources and links
Loki Architecture and Development
Architects Climate Action Network (ACAN)
UK Green Building Council (UKGBC)
DOWNLOAD OUR FREE SUSTAINABILITY COMMUNICATIONS RESOURCE GUIDE
About the show
The Built Environment Marketing Show is hosted by marketing consultant and content creator Ayo Abbas from Abbas Marketing. It is a show that is unashamedly about marketing for architects and engineers, as well as bringing forward voices that we don't always get to hear.
Ways you can support this show
📲 Share about the show on socials
🔗 Follow us on Apple or Spotify
📝 Leave us a review on Apple or Spotify
💬 Tell a friend about the show who you think will benefit.
Mentioned in this episode:
Marketing AI use case survey
Hey marketers, I need your help... Over summer, I'm gearing up for my next themed podcast mini-series looking at marketers and AI and I need your help to fill in a quick survey about how you're using AI in your day-to-day work. I'm interested in hearing how AI is or isn't transforming your marketing work? What tools you're using? What's working and what's not? I've created a 2-3 minute survey to understand how marketers are really using AI, and I'd love your input. The findings will be shared in upcoming podcast episodes, and I'll share a summary report with all participants – so do leave your email at the end if you want a copy. 👉 Take the survey: https://form.jotform.com/251134293448053
96 episodes
Share
