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Lessons in CX Leadership and Strategy with CX "Superwoman" Nat Onions of Customer.io | Episode 078

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Manage episode 449766218 series 3479744
Content provided by Alex Turkovic. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Alex Turkovic or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://ppacc.player.fm/legal.

Nat Onions, CX leader at Customer.io, dives into the importance of data and automation in driving effective customer support and engagement. She shares her experiences from building a customer success program, experimenting with AI tools, and leveraging SMS to scale interactions, while also discussing the significance of diversity and attention to detail in creating impactful digital experiences.
Chapters:
00:02:29 - An early career in design and printing
00:04:14 - Chaos management learned from beer
00:05:23 - Design and attention to detail in CX
00:06:39 - Superman fandom and collecting rare items
00:08:24 - Nat's transition to customer experience leadership
00:10:21 - Building a customer success program at Customer.io
00:15:05 - Defining digital in the CX world
00:18:29 - Launching a virtual assistant for customer support
00:19:44 - The power of automation in summarizing support tickets
00:25:31 - Experimenting with AI and automation tools
00:29:22 - Maximizing SMS for customer engagement
00:35:41 - Strategies to overcome champion change challenges
00:44:25 - Gender diversity in tech and leadership
Enjoy! I know I sure did…
Nat's Linkedin: https://www.linkedin.com/in/natalie-onions/

Support the show

+++++++++++++++++
Like/Subscribe/Review:
If you are getting value from the show, please follow/subscribe so that you don't miss an episode and consider leaving us a review.
Website:
For more information about the show or to get in touch, visit DigitalCustomerSuccess.com.
Buy Alex a Cup of Coffee:
This show runs exclusively on caffeine - and lots of it. If you like what we're, consider supporting our habit by buying us a cup of coffee: https://bmc.link/dcsp
Thank you for all of your support!
The Digital Customer Success Podcast is hosted by Alex Turkovic
🎬 This content was edited by Lifetime Value Media.
Learn more at: https://www.lifetimevaluemedia.com

  continue reading

Chapters

1. Lessons in CX Leadership and Strategy with CX "Superwoman" Nat Onions of Customer.io | Episode 078 (00:00:00)

2. Data-Driven Leadership in Digital CX (00:00:03)

3. Enhancing Customer Experience With Digital Tools (00:15:58)

4. Engaging Customers Through SMS Strategy (00:26:58)

5. Building Relationships for Risk Mitigation (00:35:56)

6. Embracing Diversity in Hiring Practices (00:45:40)

97 episodes

Artwork
iconShare
 
Manage episode 449766218 series 3479744
Content provided by Alex Turkovic. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Alex Turkovic or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://ppacc.player.fm/legal.

Nat Onions, CX leader at Customer.io, dives into the importance of data and automation in driving effective customer support and engagement. She shares her experiences from building a customer success program, experimenting with AI tools, and leveraging SMS to scale interactions, while also discussing the significance of diversity and attention to detail in creating impactful digital experiences.
Chapters:
00:02:29 - An early career in design and printing
00:04:14 - Chaos management learned from beer
00:05:23 - Design and attention to detail in CX
00:06:39 - Superman fandom and collecting rare items
00:08:24 - Nat's transition to customer experience leadership
00:10:21 - Building a customer success program at Customer.io
00:15:05 - Defining digital in the CX world
00:18:29 - Launching a virtual assistant for customer support
00:19:44 - The power of automation in summarizing support tickets
00:25:31 - Experimenting with AI and automation tools
00:29:22 - Maximizing SMS for customer engagement
00:35:41 - Strategies to overcome champion change challenges
00:44:25 - Gender diversity in tech and leadership
Enjoy! I know I sure did…
Nat's Linkedin: https://www.linkedin.com/in/natalie-onions/

Support the show

+++++++++++++++++
Like/Subscribe/Review:
If you are getting value from the show, please follow/subscribe so that you don't miss an episode and consider leaving us a review.
Website:
For more information about the show or to get in touch, visit DigitalCustomerSuccess.com.
Buy Alex a Cup of Coffee:
This show runs exclusively on caffeine - and lots of it. If you like what we're, consider supporting our habit by buying us a cup of coffee: https://bmc.link/dcsp
Thank you for all of your support!
The Digital Customer Success Podcast is hosted by Alex Turkovic
🎬 This content was edited by Lifetime Value Media.
Learn more at: https://www.lifetimevaluemedia.com

  continue reading

Chapters

1. Lessons in CX Leadership and Strategy with CX "Superwoman" Nat Onions of Customer.io | Episode 078 (00:00:00)

2. Data-Driven Leadership in Digital CX (00:00:03)

3. Enhancing Customer Experience With Digital Tools (00:15:58)

4. Engaging Customers Through SMS Strategy (00:26:58)

5. Building Relationships for Risk Mitigation (00:35:56)

6. Embracing Diversity in Hiring Practices (00:45:40)

97 episodes

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