The fun email marketing podcast. Sell more of your online courses, grow your membership and bring in more coaching clients with email marketing that doesn't stink. Sound good? Then join your fellow Email Marketing Heroes for your weekly dose of fun, practical, yet brutally honest email marketing advice. You can listen in to a piping hot, fresh episode every 'Email Marketing Wednesday' or if you prefer learning with your eyes instead of your ears, we turn each episode into a full written blog ...
…
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Content provided by Tim Cameron-Kitchen. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Tim Cameron-Kitchen or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://ppacc.player.fm/legal.
Similar to The Digital Marketing Podcast by Exposure Ninja
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COPY Hims' $60M/Month Marketing Strategy
Manage episode 463346309 series 1273522
Content provided by Tim Cameron-Kitchen. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Tim Cameron-Kitchen or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://ppacc.player.fm/legal.
I've uncovered something fascinating in the digital marketing world, and I need to share it with you.
I'm diving deep into Hims.com – a company that's literally spending half its revenue on marketing and making it work brilliantly.
We're talking $182 million in a single quarter, 77% year-over-year growth, and yes, they're still turning a profit.
But here's what really got my attention.
I'm going to walk you through their entire playbook, showing you exactly how they're breaking every rule we thought we knew about digital marketing.
In this episode:
1. Learn why their surprisingly minimal website actually outperforms cluttered competitors
2. Discover why they're moving away from trendy UGC toward big-budget video campaigns
3. Learn the content strategy that's generating over a million visitors monthly.
Plus, I'll show you the surprising areas where even this marketing powerhouse is struggling.
Whether you're running a startup or managing a major brand's marketing budget, I'm sharing the practical strategies you can steal from one of digital marketing's most ambitious success stories.
Apply for a FREE website and marketing review:
https://exposureninja.com/review/
Get the show notes:
https://exposureninja.com/podcast/344/
Watch this as a video instead:
https://exposure.ninja/hims-marketing-strategy
Listen to these episodes next:
The Best SEO Strategies for 2025
https://exposureninja.com/podcast/341/
How Digital Advertising Works in 2025
https://exposureninja.com/podcast/343/
Copy This FLAWLESS Content Marketing Strategy in 2025
496 episodes
Share
Manage episode 463346309 series 1273522
Content provided by Tim Cameron-Kitchen. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Tim Cameron-Kitchen or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://ppacc.player.fm/legal.
I've uncovered something fascinating in the digital marketing world, and I need to share it with you.
I'm diving deep into Hims.com – a company that's literally spending half its revenue on marketing and making it work brilliantly.
We're talking $182 million in a single quarter, 77% year-over-year growth, and yes, they're still turning a profit.
But here's what really got my attention.
I'm going to walk you through their entire playbook, showing you exactly how they're breaking every rule we thought we knew about digital marketing.
In this episode:
1. Learn why their surprisingly minimal website actually outperforms cluttered competitors
2. Discover why they're moving away from trendy UGC toward big-budget video campaigns
3. Learn the content strategy that's generating over a million visitors monthly.
Plus, I'll show you the surprising areas where even this marketing powerhouse is struggling.
Whether you're running a startup or managing a major brand's marketing budget, I'm sharing the practical strategies you can steal from one of digital marketing's most ambitious success stories.
Apply for a FREE website and marketing review:
https://exposureninja.com/review/
Get the show notes:
https://exposureninja.com/podcast/344/
Watch this as a video instead:
https://exposure.ninja/hims-marketing-strategy
Listen to these episodes next:
The Best SEO Strategies for 2025
https://exposureninja.com/podcast/341/
How Digital Advertising Works in 2025
https://exposureninja.com/podcast/343/
Copy This FLAWLESS Content Marketing Strategy in 2025
496 episodes
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Similar to The Digital Marketing Podcast by Exposure Ninja
The fun email marketing podcast. Sell more of your online courses, grow your membership and bring in more coaching clients with email marketing that doesn't stink. Sound good? Then join your fellow Email Marketing Heroes for your weekly dose of fun, practical, yet brutally honest email marketing advice. You can listen in to a piping hot, fresh episode every 'Email Marketing Wednesday' or if you prefer learning with your eyes instead of your ears, we turn each episode into a full written blog ...
…
continue reading
Alessandro Bogliari, CEO and Co-Founder of The Influencer Marketing Factory, a global influencer marketing agency, talks with great guests about influencer marketing, social media, the creator economy, social commerce and much more.
…
continue reading
The Partnership Economy explores the power of partnerships through candid conversations and stories with industry leaders. Our hosts, David A. Yovanno, CEO and Todd Crawford, Co-founder, of impact.com, unpack the future of partnerships as a lever for scale and an opportunity to put the consumer first.
…
continue reading
Neil Patel and Eric Siu bring you daily ACTIONABLE digital marketing lessons that they've learned through years of being in the trenches. Whether you have a new website or you're an established business, you'll learn the latest SEO, content marketing, social media, email marketing, conversion optimization and general online marketing strategies that work today from people that actually practice marketing and operate business. Approaching 100M downloads with 2,500+ episodes, you're sure to fi ...
…
continue reading
Big tech is transforming every aspect of our world. But how, and at what cost? This season of Land of the Giants – The Disney Dilemma – focuses on Disney’s ability to weather the ups and downs of the business cycle and changing tastes and explores what has kept it successful for over 100 years. The entertainment giant has leveraged nostalgia and its intellectual property to build a beloved brand, but after an acquisition spree that included Marvel, Lucasfilm, and 20th Century Fox, can it sus ...
…
continue reading
Pat Flynn from The Smart Passive Income Blog reveals all of his online business and blogging strategies, income sources and killer marketing tips and tricks so you can be ahead of the curve with your online business or blog. Discover how you can create multiple passive income streams that work for you so that you can have the time and freedom to do what you love, whether it's traveling the world, or just living comfortably at home. Since 2008, he's been supporting his family with his many on ...
…
continue reading
Publishing weekly since 2012, this show helps marketers navigate the ever changing marketing jungle with expert interviews from leading marketing pros. Join Social Media Examiner’s founder Michael Stelzner as he helps you discover new strategies and actionable tips to improve your marketing. Show notes at Socialmediaexaminer.com/podcast/
…
continue reading
Welcome to The GaryVee Audio Experience, hosted by entrepreneur, CEO, investor, content creator, and public speaker Gary Vaynerchuk. On this podcast, you'll find a mix of the Podcast With Friends episodes, WineText TV recaps, Keynote Speeches on marketing and business, interviews, and fireside chats I've given. Enjoy!
…
continue reading
Kipp Bodnar (HubSpot’s CMO) and Kieran Flanagan (Hubspot's SVP of Marketing), lead you down the rabbit hole of marketing trends, growth tactics and innovation. On the way you’ll pick up undiscovered strategies to give you that slight edge for success. These are not your typical twitter thread regurgitated marketing tactics that everyone is doing. These are new methods, with unfiltered examination of successful fresh ideas.
…
continue reading
Getting real about what it takes. The Amy Porterfield Show is a podcast devoted to helping online business owners grow their revenue, audience, and team in a sustainable way that doesn’t just require more time and hustle. Host Amy Porterfield, New York Times bestselling author and $130MM online business owner, shares insights from her own 16+ years in business, as well as candid conversations with leaders in the industry, captivating experts, and the unexpected entrepreneurs who’ve cracked t ...
…
continue reading
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