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How to Exploit Search Frustration for More Traffic & Conversions
Manage episode 484609951 series 3561734
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E689: People are searching Google now more than ever.
A study last year showed, “Survey: 54% of people look through more search results vs. 5 years ago.”
But are they searching more because they like it or out of frustration?
Signs point to frustration… and this leads to a great opportunity for marketers. It’s now easier than ever to stand out in SEO - and I share how.
Plus - huge news from Google: AI Mode reporting is coming to Google Search Console. GSC to show AI queries in addition to normal Google Search queries. I break this down.
⭐️ Google’s AI Mode GSC Announcement: https://www.seroundtable.com/google-ai-mode-reporting-search-console-39468.html
⭐️ Survey: 54% of people look through more search results vs. 5 years ago: https://searchengineland.com/search-engine-experience-results-ads-survey-442943
⭐️ https://www.reddit.com/r/SEO/comments/1h3qstq/how_adding_tldr_boosted_my_conversions_by_33/
🎯 Compact Keywords - My SEO Course - Get paying customers through SEO - Clear step-by-step video breakdowns - SEO templates to be copied and adapted for your products and services: https://compactkeywords.com/
00:00 AI Mode Reporting in Google Search Console 02:32 Survey Insights: Search Behavior Over the Years 09:20 SEO Strategies: How to Exploit Search Behavior 16:13 Wrapping
The Edward Show. Your daily search engine optimization podcast: https://edwardsturm.com/the-edward-show/
#searchengineoptimization #seohacks #seotips #performancemarketing
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