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Why Every SEO Needs to Start Using Video

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Manage episode 474773849 series 3561734
Content provided by Sturm Media LLC and Edward Sturm. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Sturm Media LLC and Edward Sturm or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://ppacc.player.fm/legal.

E637: Why SEOs need to care about video - and how to grow fast on Instagram.

Instagram, TikTok, and YouTube Shorts rank phenomenally on normal Google Search.

Videos can be made in 5 minutes and rank the next day over articles that took weeks to make.

They can be outsourced.

You can combine this with your bottom-of-funnel SEO efforts to make videos you can put on your landing pages or just to get content from. Then you hit your keywords from two different channels.

There’s a ton to unpack here. You’re going to love it.

🧲 Compact Keywords - My SEO Course - Get paying customers through SEO - Clear step-by-step video breakdowns - SEO templates to be copied and adapted for your products and services: https://compactkeywords.com/

00:00 Introduction 00:19 Heat With Video in SEO 02:51 Outsourcing Video Production 03:26 Personal Experience with Video Marketing 04:26 Video for Brand Building 05:11 Case Study: Instagram Reels Success 11:49 Case Study: Emotional Storytelling on Instagram 14:43 Final Thoughts and Resources

The Edward Show. Your daily search engine optimization podcast: https://edwardsturm.com/the-edward-show/

#seohacks #seotips #instagrammarketing #digitalmarketing

  continue reading

664 episodes

Artwork
iconShare
 
Manage episode 474773849 series 3561734
Content provided by Sturm Media LLC and Edward Sturm. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Sturm Media LLC and Edward Sturm or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://ppacc.player.fm/legal.

E637: Why SEOs need to care about video - and how to grow fast on Instagram.

Instagram, TikTok, and YouTube Shorts rank phenomenally on normal Google Search.

Videos can be made in 5 minutes and rank the next day over articles that took weeks to make.

They can be outsourced.

You can combine this with your bottom-of-funnel SEO efforts to make videos you can put on your landing pages or just to get content from. Then you hit your keywords from two different channels.

There’s a ton to unpack here. You’re going to love it.

🧲 Compact Keywords - My SEO Course - Get paying customers through SEO - Clear step-by-step video breakdowns - SEO templates to be copied and adapted for your products and services: https://compactkeywords.com/

00:00 Introduction 00:19 Heat With Video in SEO 02:51 Outsourcing Video Production 03:26 Personal Experience with Video Marketing 04:26 Video for Brand Building 05:11 Case Study: Instagram Reels Success 11:49 Case Study: Emotional Storytelling on Instagram 14:43 Final Thoughts and Resources

The Edward Show. Your daily search engine optimization podcast: https://edwardsturm.com/the-edward-show/

#seohacks #seotips #instagrammarketing #digitalmarketing

  continue reading

664 episodes

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