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Sales Call Mastery: Lessons from a Real Sales Call
Manage episode 488256933 series 3664381
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Join The Fitness Sales Inner Circle
We review a real fitness sales call with one of our Fitness Sales Inner Circle clients, breaking down exactly where the consultation went wrong and how to fix it.
• Following proper sales structure is critical for success in fitness consultations
• Skipping the Problem Phase and Challenge Phase can lead to difficult objections later
• Open-ended questions are more effective than presumptive statements
• DIY objections often emerge when prospects focus heavily on "effort" rather than results
• The "digging" approach when facing resistance creates awkwardness rather than connection
• Tying prospects back to reality helps them acknowledge limitations in their current approach
• Moving forward with structure is better than panicking when prospects resist emotional questions
• Future state and consequence scenarios can break through even with resistant prospects
• Proper preparation for DIY objections happens early in the call, not at the closing stage
If you found this beneficial and would like to get your own call reviewed, click the link in the description to join the Fitness Sales Inner Circle.
Chapters
1. Introduction to Sales Call Review (00:00:00)
2. Setting the Frame with the Client (00:08:03)
3. Missing the Problem Investigation Phase (00:14:31)
4. Dealing with a Resistant Prospect (00:21:55)
5. Structuring Mistakes and Missed Opportunities (00:33:21)
6. Key Takeaways and Final Analysis (00:41:30)
4 episodes
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