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Content provided by Benji Hyam and Devesh Khanal, Benji Hyam, and Devesh Khanal. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Benji Hyam and Devesh Khanal, Benji Hyam, and Devesh Khanal or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://ppacc.player.fm/legal.
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We Secretly Published an AI-Written Blog Post (Here's What We Learned)

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Manage episode 465302021 series 3411855
Content provided by Benji Hyam and Devesh Khanal, Benji Hyam, and Devesh Khanal. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Benji Hyam and Devesh Khanal, Benji Hyam, and Devesh Khanal or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://ppacc.player.fm/legal.

We conducted a secret experiment: writing and publishing a Grow & Convert blog post without telling anyone that we used AI to produce it. In this video, we reveal how it went and share honest insights about using AI for content creation.

Our content strategist and writer Katelyn Urich walks through her process of using different AI tools (Claude and NotebookLM) to write a full blog post, the unexpected challenges she faced, and why the experience actually made her writing worse.

We discuss:

-Why traditional AI writing approaches lead to "mirage content", in other words content that looks good, but lacks substance
-How we used NotebookLM in an unusual way to maintain our signature brand voice and expertise
-The hidden problem with AI writing that becomes apparent only after multiple rounds of editing
-Why AI writing tools might save time for some content creators but fall short for high-stakes content
-Practical ways to use AI as a writing assistant without compromising quality

We share both the promising and problematic aspects of AI writing tools, helping you make informed decisions about incorporating them into your content process.

  continue reading

50 episodes

Artwork
iconShare
 
Manage episode 465302021 series 3411855
Content provided by Benji Hyam and Devesh Khanal, Benji Hyam, and Devesh Khanal. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Benji Hyam and Devesh Khanal, Benji Hyam, and Devesh Khanal or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://ppacc.player.fm/legal.

We conducted a secret experiment: writing and publishing a Grow & Convert blog post without telling anyone that we used AI to produce it. In this video, we reveal how it went and share honest insights about using AI for content creation.

Our content strategist and writer Katelyn Urich walks through her process of using different AI tools (Claude and NotebookLM) to write a full blog post, the unexpected challenges she faced, and why the experience actually made her writing worse.

We discuss:

-Why traditional AI writing approaches lead to "mirage content", in other words content that looks good, but lacks substance
-How we used NotebookLM in an unusual way to maintain our signature brand voice and expertise
-The hidden problem with AI writing that becomes apparent only after multiple rounds of editing
-Why AI writing tools might save time for some content creators but fall short for high-stakes content
-Practical ways to use AI as a writing assistant without compromising quality

We share both the promising and problematic aspects of AI writing tools, helping you make informed decisions about incorporating them into your content process.

  continue reading

50 episodes

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