Michelle Hsu simplifies marketing

The Guidebook

Michelle went from B2B SaaS marketer to freelance copywriter and marketing coach.

She knows the importance of authentic networking, the time it takes to build client relationships, and the need for empathy in marketing.

That’s why we talked about:

- misconceptions of success in the online space

- the challenges of personal health in business

- the significance of rest periods in entrepreneurship

- awareness and problem-solving in personal growth

- redefining success on your own terms

- corporate burnout

- the power of community in supporting solopreneurs

And, of course, we share our tips for simplifying marketing:

- how to systematize content creation while maintaining a sense of personal expression

- authenticity in marketing

- creative expression in content creation

- the significance of personal connections in marketing strategies

- collaboration among creatives

- the power of effective headlines in marketing

- simplifying tools for productivity

We’re really emphasizing experimentation in finding your voice and the need to let go of societal expectations surrounding success.

Find Michelle Online:

LinkedIn: https://www.linkedin.com/in/michellekjhsu/

Instagram: https://www.instagram.com/its.elleshe

Threads: https://www.threads.net/@its.elleshe

Substack: https://itselleshe.substack.com/

YouTube: https://www.youtube.com/@its.elleshe

Find Rachel Online:

LinkedIn: https://www.linkedin.com/in/rmeltzer/

Threads: https://www.threads.net/@rachelhmeltzer

YouTube: https://www.youtube.com/@rachelhmeltzer

Newsletter: https://rachelhmeltzer.myflodesk.com/the-fizz