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1160. How to Create Offers That Sell Every Time

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Manage episode 500959937 series 1168267
Content provided by Kelly Roach. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Kelly Roach or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://ppacc.player.fm/legal.

In this episode of The Kelly Roach Show, Kelly shares the timeless strategy that has fueled her growth to multiple 7 and 8-figure businesses: filling the gap in your market.

She breaks down how to identify what your audience needs most, how to build offers around those needs, and why becoming obsessed with solving client problems better than anyone else is the key to category leadership.

This episode walks you through how to:

  • Increase daily sales through trust-building offers, accelerator offers, and upsell systems that work in unison (without extra ad spend or massive launches)

  • Avoid the trap of customer churn and instead increase lifetime value

  • Quickly test new offers without over-investing in time, money, or resources

Whether you’re just starting out or scaling to 8-figures, this episode will show you how to turn unmet needs into revenue opportunities and growth momentum.

Timestamps
  • 1:30 – Identifying the gap in your market

  • 5:15 – Creating trust-building, accelerator offers, and upsell machines

  • 7:40 – Lifetime customer value and the danger of high churn

  • 9:55 – How to uncover unmet needs: conversations, questions, and market listening

  • 11:45 – The importance of fast, imperfect testing for new offers

  • 14:20 – Real examples of accelerator and trust-building offers working now

Resources:
  continue reading

1192 episodes

Artwork
iconShare
 
Manage episode 500959937 series 1168267
Content provided by Kelly Roach. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Kelly Roach or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://ppacc.player.fm/legal.

In this episode of The Kelly Roach Show, Kelly shares the timeless strategy that has fueled her growth to multiple 7 and 8-figure businesses: filling the gap in your market.

She breaks down how to identify what your audience needs most, how to build offers around those needs, and why becoming obsessed with solving client problems better than anyone else is the key to category leadership.

This episode walks you through how to:

  • Increase daily sales through trust-building offers, accelerator offers, and upsell systems that work in unison (without extra ad spend or massive launches)

  • Avoid the trap of customer churn and instead increase lifetime value

  • Quickly test new offers without over-investing in time, money, or resources

Whether you’re just starting out or scaling to 8-figures, this episode will show you how to turn unmet needs into revenue opportunities and growth momentum.

Timestamps
  • 1:30 – Identifying the gap in your market

  • 5:15 – Creating trust-building, accelerator offers, and upsell machines

  • 7:40 – Lifetime customer value and the danger of high churn

  • 9:55 – How to uncover unmet needs: conversations, questions, and market listening

  • 11:45 – The importance of fast, imperfect testing for new offers

  • 14:20 – Real examples of accelerator and trust-building offers working now

Resources:
  continue reading

1192 episodes

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