#078 | Louis Browne: Why Every Shoot Matters, Directing Big Brands & Global Creative Career
Manage episode 486583176 series 3474269
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Louis Browne is on the show! Louis is a Director and photographer whose client list includes Gucci, Dior, Adidas, Nike, Rolling Stone, and more. Known for his choppy, mixed-media style and genre-spanning career—from music to global fashion campaigns—Louis shares his experience navigating the creative industry on both sides of the world from the London to NYC and beyond.
We unpack the key differences between the UK and US creative markets, how your creative taste often outpaces your technical skill, and why personal projects still hold the most weight when it comes to growth, fulfilment, and landing meaningful work. Louis also opens up about preparing your shoots properly, and how the person you're shooting might be the world's next superstar as Louis recalls shooting with Billie Eilish before the fame.
We also get into Louis transition from photography to directing, what that shift demanded creatively and mentally, and why being crystal clear on your ideas is everything when it comes to pitching to clients. Should you be repped by agencies, or is it more valuable to build your own momentum? From hard-earned lessons on set to treating every shoot like it could lead to the next breakthrough, this conversation is full of honest insights for creatives at any level.
00:00 - Living in New York vs. London
06:18 - Shooting Stormzy at the Met Gala
12:41 - Why move from the UK to the US
21:26 - Differences in Photography Markets: US vs. UK
24:05 - Balancing Personal Projects and Commercial Work
28:43 - What should new Creatives focus on?
40:01 - Memorable Shoots: Enjoyment VS Output
44:48 - Lessons Learned the Hard Way
49:32 - Approach to Directing
56:04 - Understanding the Director's Role in Commercials
58:00 - Do you need to be repped to land big projects
01:03:42 - Creating Natural Interactions with Subjects
01:08:15 - Why you should post your work
01:12:23 - Finding Creative Space and Inspiration
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Louis Instagram: https://www.instagram.com/louis_browne/
Louis website: https://www.louisbrowne.co
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80 episodes