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AInception, Social Stats, 8Base-less, & Google Tag Skimming
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The Lighthouse IT Podcast - February 21st, 2025
This week, Matt and Griff discuss OpenAI's allegations that DeepSeek used OpenAI's models to train DeepSeek's open-source model. Bing is seeing a rise in search engine usage and authority due to its collaboration with ChatGPT, with some companies reporting better results from Bing Ads than Google Ads. Microsoft removed the price wall for the OpenAI o1 model addon, which is now free for all Copilot subscribers. Google is seeing a massive decrease in clicks overall as AI Overviews on search results pages reduce the number of people clicking search results. Google is also struggling with engaging Gen Z, which is largely migrating to Instagram and TikTok for product discovery. YouTube is seeing a shift as more users are accessing it through TVs than mobile devices. Meta is also working to try to attract more Gen Z users with a recent announcement of a Facebook refresh that might take you back to the 2010s. There was a recent cybersecurity win when ransomware group 8Base was effectively shut down after members were arrested in Thailand. Apple has released an emergency security update after a vulnerability was discovered in iOS. And finally, hackers are exploiting Google Tag Manager to skim credit cards on Magneto-based e-commerce sites.
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