#237 Confidently Price Funnel Services as a Freelancer with Emily Reagan

The Marketing Freelancer: Unicorns Unite

Funnel Series #13

Throughout this Funnel Series, we’ve been digging into the strategies, skills, and systems that make up successful funnels. In today's episode, we're taking it a step further and answering the big question I hear all the time, the thing that gets us all sweaty and a little bit scared: What should I charge for funnel services?

From understanding the scope of work to presenting your pricing like a pro, I’m giving you the tools you need to confidently quote your next project.

Listen to learn more about:

• Why knowing your Minimum Acceptable Rate (MAR) is the foundation of your pricing strategy
• The different types of funnel services (from simple lead magnets to full-blown evergreen systems) and how to price them
• How to scope a project effectively so you don’t undercharge—or overcommit
• Why is value-based pricing your secret weapon for aligning your rates with the ROI you deliver
• Tips for presenting your pricing with confidence and setting clear expectations with clients

Don’t let pricing your funnel services feel like guesswork! By the end of this episode, you’ll have the tools to charge based on value, own your expertise, and create a win-win for you and your clients.

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Links Mentioned in the Show:

Listen to more episodes about pricing

• 3 Tactics to Raise Your Rates as a Digital Marketing Assistant #131
• How Virtual Assistants Can Go from Hourly to Project Rates #193
• Virtual Assistant Services & Pricing Guides with Emily Reagan #223
• 4 Freelance Pricing Models #46
• Common Mistakes Service Providers Make on Packages #201
• How to Become a Digital Marketing Strategist #185

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