#70 Dan Soviero — Making Millions Dominating The Sport of Business

The Next Generation

In this episode, we talked to a 20-something young Dan Soviero. Who’s rocking and dominating the business of sport and making millions through it. He started as a three-sport athlete – basketball, soccer, and football before he discovered Lacrosse. He entered the entrepreneurship world and enjoyed the moment of building relationships with customers like cold calling, and cold knocking on doors until he sold millions of balls in a year. Dan founded Signature Lacrosse in 2015 with the goal of creating the first "premium" lacrosse ball. His athletic ball brand is now used by more than 300 college lacrosse programs worldwide. Over the years, Signature has expanded its services beyond lacrosse to include the customization of team apparel and equipment through an easy-to-use process. Quotable Quotes in this Episode “I was pretty good at inside sales, I learned how to, build the call scripts, build the touchpoint processes, train sales reps, hire all of that. So that felt like the most natural-like growth strategy for us.” (31:01) “But the biggest changing point for me was like learning that I always was very competitive. And I always had goals.” (47:29) “I was a freshman. And I was like, why am I depressed? Like, I have all these, this amazing family, all these amazing friends. Like, I've been lucky with the ladies like no reason at all to be depressed. But for some reason, like, I feel like this. I don't know what it is.” (47:58) Don’t Miss: Dan’s Sports Background (1:35) Sales Gig over College internship (14:50) How Dan sold his Lacrosse Ball (23:41) Freshmen Dan Mental State (47:07) Connect with Dan: LinkedIn Want to hear about new episodes? Subscribe via email and check us out on Twitter: @TheNextGenPod