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Content provided by Lift Enablement, Doug Davidoff, and Jess Cardenas. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Lift Enablement, Doug Davidoff, and Jess Cardenas or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://ppacc.player.fm/legal.
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Episode 65: The Power of Data Integration: Building a Reliable System of Record for Efficient Decision-Making

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Manage episode 373909788 series 3005263
Content provided by Lift Enablement, Doug Davidoff, and Jess Cardenas. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Lift Enablement, Doug Davidoff, and Jess Cardenas or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://ppacc.player.fm/legal.

Source of truth vs system of record
Disclaimer: If you are a data scientist, please skip this episode because it'll be painful for you.

Questions/Topics discussed in this episode:

  • What is a source of truth?
  • What is truth?
  • What is sales and marketing alignment?
  • What drives productivity when it comes to data?
  • The danger of source of truth

If you like the show, please subscribe and share the episode. For updates on new episodes follow us on:
Twitter/X: @dougdavidoff, @JessDCardenas & @demandcreator
LinkedIn: Lift Enablement, Doug Davidoff
You can also watch the video version of the show on our page.
Thanks for watching and remember you can't solve your upstream problems, downstream.

  continue reading

121 episodes

Artwork
iconShare
 
Manage episode 373909788 series 3005263
Content provided by Lift Enablement, Doug Davidoff, and Jess Cardenas. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Lift Enablement, Doug Davidoff, and Jess Cardenas or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://ppacc.player.fm/legal.

Source of truth vs system of record
Disclaimer: If you are a data scientist, please skip this episode because it'll be painful for you.

Questions/Topics discussed in this episode:

  • What is a source of truth?
  • What is truth?
  • What is sales and marketing alignment?
  • What drives productivity when it comes to data?
  • The danger of source of truth

If you like the show, please subscribe and share the episode. For updates on new episodes follow us on:
Twitter/X: @dougdavidoff, @JessDCardenas & @demandcreator
LinkedIn: Lift Enablement, Doug Davidoff
You can also watch the video version of the show on our page.
Thanks for watching and remember you can't solve your upstream problems, downstream.

  continue reading

121 episodes

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