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Content provided by Gini Dietrich and Founder of Spin Sucks. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Gini Dietrich and Founder of Spin Sucks or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://ppacc.player.fm/legal.
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Invisible to AI = Invisible to Customers: The New Discoverability Crisis

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Manage episode 497126199 series 2353932
Content provided by Gini Dietrich and Founder of Spin Sucks. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Gini Dietrich and Founder of Spin Sucks or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://ppacc.player.fm/legal.

AI doesn't see you if your marketing content is brilliant but disconnected. And if AI doesn’t see you, neither do your customers.

In this episode of the Spin Sucks podcast, Gini Dietrich unpacks the discovery crisis—how AI is quietly reshaping the buyer journey, and what it means for brands that haven’t integrated their content strategies. Spoiler alert: the old SEO playbook won’t cut it.

Join the Spin Sucks Community for deeper discussions: ⁠https://spinsucks.com/spin-sucks-community⁠ Follow Spin Sucks on LinkedIn, TikTok, and Instagram for weekly tips.

  continue reading

357 episodes

Artwork
iconShare
 
Manage episode 497126199 series 2353932
Content provided by Gini Dietrich and Founder of Spin Sucks. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Gini Dietrich and Founder of Spin Sucks or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://ppacc.player.fm/legal.

AI doesn't see you if your marketing content is brilliant but disconnected. And if AI doesn’t see you, neither do your customers.

In this episode of the Spin Sucks podcast, Gini Dietrich unpacks the discovery crisis—how AI is quietly reshaping the buyer journey, and what it means for brands that haven’t integrated their content strategies. Spoiler alert: the old SEO playbook won’t cut it.

Join the Spin Sucks Community for deeper discussions: ⁠https://spinsucks.com/spin-sucks-community⁠ Follow Spin Sucks on LinkedIn, TikTok, and Instagram for weekly tips.

  continue reading

357 episodes

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