EP. 113 The Power of Making Advocates and Enemies

The Unstoppable Marketer®

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3M ago 49:13

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In this episode of the Unstoppable Marketer podcast, hosts Trevor and Mark discuss the importance of disruption in marketing, using Melbourne Golf and Jason Day's controversial outfits as a case study. They explore how creating advocates and enemies through bold marketing strategies can lead to brand growth and industry disruption. They emphasize the need for e-commerce businesses to adapt and innovate in 2025 to stay competitive in an increasingly challenging market.

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Chapters

1. EP. 113 The Power of Making Advocates and Enemies (00:00:00)

2. Tariffs and Business Disruption Concerns (00:00:01)

3. Navigating Tariffs and Industry Disruption (00:05:32)

4. Malbin Golf Disrupts Golf Industry (00:19:14)

5. Anxiety, Expectations, and Golf Industry Disruption (00:26:26)

6. Disrupting Industries Through Innovation (00:31:43)

7. Strategic Brand Positioning and Competition (00:39:23)

125 episodes

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