When Paying Zero Taxes Isn't Always the Right Goal With Marcus Crigler, CEO of Bec CFO

The Wisconsin Investor

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Can you legally pay zero taxes as a real estate investor? Should that even be your goal? CPA Marcus Crigler challenges conventional wisdom in this eye-opening conversation about navigating the post-bonus depreciation landscape in real estate investing.
As the 100% bonus depreciation benefit phases out (down to 60% in 2024), investors need to rethink their tax strategy. Marcus offers a refreshing perspective: sometimes paying some taxes is smarter than spending your last dollar trying to avoid them completely. His practical advice focuses on staying below the critical 24% tax bracket threshold rather than aiming for zero, potentially saving you thousands while maintaining business stability.
Beyond tax strategy, Marcus delivers a masterclass in financial management for real estate entrepreneurs. He breaks down his four-phase business model (Hustle, Secure, Expand, Exit) and explains why most investors fail by skipping the crucial "Secure" phase. His recommendation? Establish consistent owner's compensation and maintain cash reserves equal to three months of fixed expenses before attempting expansion.
The conversation takes a fascinating turn when Marcus reframes how we think about spending: "An expense is not an expense, it's an ROI." This profound mindset shift transforms financial decision-making, ensuring every dollar spent generates returns. Coupled with practical bookkeeping advice and insights into where savvy investors are parking their cash in today's market (money markets, self-financing, and hard money lending), this episode delivers actionable wisdom for investors at any experience level.
Whether you're a seasoned real estate professional or just starting your journey, this conversation will fundamentally change how you approach your business finances. Subscribe now and share this episode with other investors who need to hear this message!

To connect with Marcus, go to www.beccfo.com and fill out their contact form.

Chapters

1. When Paying Zero Taxes Isn't Always the Right Goal With Marcus Crigler, CEO of Bec CFO (00:00:00)

2. Wisconsin Discount Properties Introduction (00:01:18)

3. Meet Marcus Krigler: Real Estate CPA (00:02:03)

4. Tax Strategy Changes and Bonus Depreciation (00:04:13)

5. Business Bookkeeping Fundamentals (00:08:53)

6. Market Shifts and Real Estate Pricing Trends (00:16:44)

7. New Construction vs. Renovation Strategy (00:22:33)

8. Smart Cash Management for Investors (00:28:11)

9. Phases of Business and Expense as ROI (00:33:29)

10. Closing Thoughts and Contact Information (00:39:07)