))
#37: 7 Ways To Move Beyond Social Media For Marketing Impact
Manage episode 419452026 series 3511640
Content provided by Cass Duffill - Business Strategist, Naturopath, Intuitive Mentor, Cass Duffill - Business Strategist, and Intuitive Mentor. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Cass Duffill - Business Strategist, Naturopath, Intuitive Mentor, Cass Duffill - Business Strategist, and Intuitive Mentor or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://ppacc.player.fm/legal.
In this episode, Cass Duffill discusses seven ways to improve marketing for online businesses. She emphasizes the importance of understanding buyer behaviour and bridging the marketing gap. Consistency in content creation and a focus on driving traffic to websites are also key. Duffill advises entrepreneurs to have a visibility marketing strategy that includes multiple platforms and channels. Planning quarterly and executing monthly, as well as prioritizing website improvement, are essential. She also highlights the need to move away from relying solely on social media and to create a strong online presence.
Takeaways
- Understand the behavior of your buyers and bridge the marketing gap to effectively communicate with them.
- Consistency in content creation is crucial for marketing success.
- Develop a visibility marketing strategy that includes multiple platforms and channels.
- Prioritize driving traffic to your website and focus on website improvement.
- Plan quarterly and execute monthly to stay organized and on track.
- Move away from relying solely on social media and create a strong online presence.
- Marketing should be enjoyable and tailored to your business.
Chapters
00:00 Understanding Buyer Behavior and Bridging the Marketing Gap
03:45 Consistency in Content Creation
05:35 Developing a Visibility Marketing Strategy
09:45 Quarterly Planning and Monthly Execution
10:51 Moving Beyond Social Media
11:46 Improving Your Website
Let's Chat - Send an instant message now
Free Resource: A Practitioner's Guide To Attracting Amazing Clients
Join the FREE GROUP - Wellness Biz Growth Hub
Subscribe to my YouTube channel: Live Your Passion, Grow Your Practice
Visit my website www.cassduffill.com
Follow me on Instagram: The Practitioner's Business Mentor
Follow me on Facebook: The Practitioner's Business Mentor
69 episodes
Share
