7 Ways To Improve Engagement On Your Website The Vine podcast

23:43

In this episode: Have you ever looked back at your blogging journey and thought, "If only I knew then what I know now"? If you've been blogging for more than a year, you've probably had that exact moment of reflection. The food blogging industry has transformed dramatically over the past decade, and what worked five years ago might not be the best strategy today. Whether you're just starting out or you've been blogging for years, these nine strategies can help you build a more sustainable, profitable, and engaging food blog that truly connects with your audience. Listen along as I share my honest take on what I'd do differently if I were starting a food blog from scratch today! The 9 points I discuss: Start on self-hosted WordPress from day one Build your audience with strategic opt-ins Email your list consistently and more often Focus on video content Connect with your audience and understand their pain points Create a system for maintaining content updates Hire out writing sooner Build multiple revenue streams from the beginning Build authority through podcasting or YouTube Related content: The Crafted Website Experience Sign up to get podcast updates sent directly to you! Connect With Madison Instagram | Website | Show Notes Work with Grace + Vine in 2025: Design Services for Food Bloggers Our newest way to redesign your website! Learn more here.…

The Vine Podcast

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Why Your Digital Product Launch Failed (And How to Fix It) with Emily Baksa 1:00:13

6 weeks ago1:00:13

1:00:13

In this episode: If you've thought about creating digital products to diversify your revenue streams, you're going to love this week's episode. I'm chatting with Emily Baksa, a food copywriter and content strategist, about creating digital products that diversify your revenue and reconnect you with the creative joy of food blogging. She unpacks a three-part framework that can transform your digital product launches — from creating offers your audience actually wants and building engaged email audiences to implementing marketing that connects rather than sells. Vine Podcast Exclusive! Get your FREE Digital Product Income Calculator from Emily today! Key Points: Why digital products matter for food bloggers now What are we talking about when we say "digital products"? The 3 reasons your digital product launch didn't succeed Digital products as an evolution, not a one-time effort Be bold and try again Related Episodes: EP 175: Exact Steps to Create a Digital Product ASAP EP 190: Monetizing Your Expertise Through Digital Products with Jillian Leslie Related content: The Crafted Website Experience Sign up to get podcast updates sent directly to you! Connect With Madison Instagram | Website | Show Notes Work with Grace + Vine in 2025: Design Services for Food Bloggers Our newest way to redesign your website! Learn more here.…

The Vine Podcast

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How Your Website Should Support Your Personal Brand 26:37

9 weeks ago26:37

26:37

In this episode: Your personal brand is the only thing truly setting you apart from countless others in your niche. Yet so many food bloggers hide behind their websites, creating a disconnect between who they really are and what their audience experiences online. Today, I'm sharing how to stop hiding and start authentically aligning your website with your personal brand. Today we're talking about how your website should support your personal brand - the element that truly sets you apart in a crowded niche of food bloggers. Key Points: What is your personal brand (and why does it matter)? The About Page: Your brand's foundation Bridging the Gap: Aligning your website with your social media persona Weaving your story throughout your content The power of consistency & regular audits Your Challenge: Conduct a personal brand audit Related Episodes: EP 199: Risk Proof Your Business Through Personal Branding Related content: See how we can help you refine your personal brand! The Crafted Website Experience Sign up to get podcast updates sent directly to you! Connect With Madison Instagram | Website | Show Notes Work with Grace + Vine in 2025: Design Services for Food Bloggers Our newest way to redesign your website! Learn more here.…

The Vine Podcast

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Beyond Technical SEO: Content Strategy for Food Bloggers with Jeff Hawley 1:02:35

10 weeks ago1:02:35

1:02:35

In this episode: Are you tired of chasing SEO trends and algorithm updates without seeing sustainable growth? As food bloggers, we often get caught up in technical SEO tweaks and site speed optimizations, but what if there's a more holistic approach that could lead to long-term success? In this insightful conversation with SEO expert Jeff Hawley, we explore why the most successful food bloggers are shifting from purely technical SEO tactics to a more comprehensive content strategy focused on building topical authority and creating a memorable brand. Let's dive into how this approach can transform your blog from just another recipe site to a trusted authority in your niche! Key Points: Why traditional SEO advice falls short for food bloggers Building a long-term brand strategy (not just content) The 75/25 Rule for Content Planning Building topical authority through strategic content Balancing new content vs. updating existing posts Practical tools for implementing this approach Moving Forward: A Balanced Approach to SEO Related Episodes: EP 154: 5 Ways to Boost Your SEO This Year EP 207: SEO Still Matters in 2025 with Carl Ross Related content: The Crafted Website Experience Sign up to get podcast updates sent directly to you! Connect With Madison Instagram | Website | Show Notes Work with Grace + Vine in 2025: Design Services for Food Bloggers Our newest way to redesign your website! Learn more here.…

The Vine Podcast

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Making Data Based Decisions For Your Business 27:26

11 weeks ago27:26

27:26

In this episode: Have you ever made an emotional decision that impacted your food blog? It can be so easy to chase the next big thing for your business, but you could find yourself frustrated with the lack of results. In today's episode I'll share how you can shift away from emotion based decision making and focus on making data based decisions that will serve your business and help it grow! If you're tired of feeling like you are spinning your wheels, this episode will help you determine and focus on the things that move the needle forward for your food blog. Key Points: The Emotional Decision Trap Data points you should be tracking Creating a framework for data-based decisions Combining emotion and data for smart decisions When to hire help Related content: The Crafted Website Experience Sign up to get podcast updates sent directly to you! Connect With Madison Instagram | Website | Show Notes Work with Grace + Vine in 2025: Design Services for Food Bloggers Our newest way to redesign your website! Learn more here.…

The Vine Podcast

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Balancing Instagram Strategy with Connection with Kimberly Espinel 41:43

18 weeks ago41:43

41:43

In this episode: Is your Instagram strategy draining your creative energy? When today's guest, Kimberly Espinel realized almost all her content had become promotional, she took a bold step back - and discovered a better way forward. We're exploring what actually works on Instagram in 2025, from finding the right mix of content types to maintaining authenticity while growing your audience. If you're tired of feeling like every post needs to drive traffic or sales, you'll learn how to create content that not only performs well but keeps you creatively energized. Key Points: The Wake-Up Call The power of personal connection Creating a sustainable content strategy Instagram trends for 2025 and beyond The path forward Related content: The Crafted Website Experience Sign up to get podcast updates sent directly to you! Connect With Madison Instagram | Website | Show Notes Work with Grace + Vine in 2025: Design Services for Food Bloggers Our newest way to redesign your website! Learn more here.…

The Vine Podcast

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Using AI to Support Your Blog Growth with Hanelore Dumitrache 43:55

19 weeks ago43:55

43:55

In this episode: If you've been wondering whether AI could help or hurt your food blog, this episode will transform how you think about AI as a business tool. Join me for a great conversation with Hanelore Dumitrache as we dive into practical ways AI can streamline your workflow—from cutting blog post writing time by 75%, to uncovering hidden patterns in your analytics. Plus, you'll discover how to use this technology in a way that actually strengthens your brand, without sacrificing what makes your content unique. Key Points: Ethical AI implementation for food bloggers Streamlining content creation with AI Leveraging AI for analytics and growth Additional AI applications for food bloggers Embracing the future of food blogging Exclusive Offer! Receive 50% OFF Hanelore's ebook "AI for Food Bloggers!" Click the link below and enter discount code VINEPODCAST at checkout! AI for Food Bloggers Deal Related content: The Crafted Website Experience Sign up to get podcast updates sent directly to you! Connect With Madison Instagram | Website | Show Notes Work with Grace + Vine in 2025: Design Services for Food Bloggers Our newest way to redesign your website! Learn more here.…

The Vine Podcast

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A 90 Day Reels Challenge with Ansley Beutler 44:32

20 weeks ago44:32

44:32

In this episode: What happens when you commit to posting Instagram Reels every day for 90 straight days? Today I’m chatting to a blogger who came up with the challenge to create and share daily recipe videos without batching content in advance. You’ll hear what she experienced instead of massive follower growth like you might expect! Whether you’re feeling disconnected from your audience or stuck in a content rut, you’ll learn practical strategies for how to break through those challenges without burning out. Key Points: The Challenge: Going all in Breaking free from perfectionism Unexpected results Building authentic connections Content creation tips The power of consistency Related content: The Crafted Website Experience Sign up to get podcast updates sent directly to you! Connect With Madison Instagram | Website | Show Notes Work with Grace + Vine in 2025: Design Services for Food Bloggers Our newest way to redesign your website! Learn more here.…

The Vine Podcast

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SEO Still Matters in 2025 with Carl Ross 46:37

21 weeks ago46:37

46:37

In this episode: Wondering if SEO still matters for food blogs in 2025? Despite what you might have heard, Google remains the largest source of traffic on the internet, and food blogs are still ranking prominently in search results. Today, I sit down with Carl Ross from Uku Digital for a discussion all about what's really working right now, from smart content strategy to the technical elements that can make or break your site's performance! Key Points: Core web vitals deep dive Common technical issues Advanced technical SEO Future-proofing your site Related content: The Crafted Website Experience Sign up to get podcast updates sent directly to you! Connect With Madison Instagram | Website | Show Notes Work with Grace + Vine in 2025: Design Services for Food Bloggers Our newest way to redesign your website! Learn more here.…

The Vine Podcast

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New Rules for Pinterest Success with Kate Ahl 46:22

22 weeks ago46:22

46:22

In this episode: Are you wondering if Pinterest is still worth your time in 2025? Here's the truth - Pinterest isn't just another social media platform, it's a powerful search engine that can drive consistent traffic to your site for months or even years. In today's episode, I sit down for a really insightful conversation with Kate Ahl from Simple Pin Media about breaking down what actually matters for success on Pinterest, which metrics to track and how to turn traffic into email subscribers. Key Points: The evolution of Pinterest Current strategy deep dive Future-proofing your Pinterest strategy Related content: Sign up to get podcast updates sent directly to you! Connect With Madison Instagram | Website | Show Notes Work with Grace + Vine in 2025: Design Services for Food Bloggers Our newest way to redesign your website! Learn more here.…

The Vine Podcast

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Realistically Navigating the Food Blogging Landscape Today 19:30

23 weeks ago19:30

19:30

In this episode: If the past year has felt like a roller coaster in the blogging world, you are certainly not alone! It seems like every week there was a new threat to the industry and the stability of this career we love so much. With a new year it is a fresh start and the chance to navigate the waters a bit differently this year. In today's episode, I'll share some reflections over the past year and some action steps you can take to navigate the food blogging industry this year! Key Points: Time tracking & time blocking Embracing a CEO mindset Protecting the asset in your business Taking time to experiment Related content: Sign up for my Blogger Playbook course today! Get podcast updates sent directly to you! Connect With Madison Instagram | Website | Show Notes Work with Grace + Vine in 2025: Design Services for Food Bloggers Our newest way to redesign your website! Learn more here.…

The Vine Podcast

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Semi-Custom Never Cookie Cutter (Our Semi-Custom Approach) 26:11

38 weeks ago26:11

26:11

In this episode: Over the last two years we started offering a new way to redesign your website with us called Crafted. These are semi-custom websites that allow bloggers like you to get a one of a kind look without the hefty price tag of a custom website. But if you’ve ever wondered what exactly semi-custom means and whether it’s right for you, this episode is for you. I’ll share exactly what we mean by semi-custom, how our approach differs from others in the industry and ultimately whether it’s a good fit for you or it isn’t. Let’s jump in. Key Points: What does semi-custom mean? What about our approach is sem-custom? Which parts of your project are custom? Related content: The Crafted Website Experience Sign up to get podcast updates sent directly to you! Connect With Madison Instagram | Website | Show Notes Work with Grace + Vine in 2024: Design Services for Food Bloggers Our newest way to redesign your website! Learn more here.…

The Vine Podcast

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Beyond the Recipe: Enhancing User Experience On Your Food Blog 25:06

39 weeks ago25:06

25:06

In this episode: Have you ever gone to a food blog and been super frustrated by the experience you had on their website? Creating a solid user experience is something I think we all want for our readers, but what do we need to do to make sure that happens? Today we’re diving into some best practices, both things to do and not to do for better user experience. I’ll share 6 key best practices of how to make sure your readers have a quality experience on your website and want to come back for more of your content. Key Points: Limiting intrusions and distractions Having a Table of Contents for Long Form Posts Making your content readable Having multiples of the same thing Checking your website on mobile Adding helpful and unique pieces of content Resources mentioned in this episode: Sign up to receive my FREE Blogger Playbook guide today! Connect With Madison Instagram | Website | Show Notes Work with Grace + Vine in 2024: Design Services for Food Bloggers Our newest way to redesign your website! Learn more here.…

The Vine Podcast

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Income Streams Outside of Ads 27:23

40 weeks ago27:23

27:23

In this episode: Are you a food blogger feeling stuck in the cycle of relying solely on ad revenue? You pour your heart into creating new recipes and improving your food photography, but your bank account may not be reflecting the hard work you put in. In today's episode, I’ll be sharing over 10 ways you can monetize your food blog outside of traditional ad revenue. These income streams are a great way to increase your income as a blogger without having to rely solely on increasing traffic to increase your ad revenue. By the end of this episode, I’m sure you will have at least one or two new ideas to diversify your revenue streams and increase your income streams as a food blogger. Key Points: Creating digital & physical products Monetizing your expertise Affiliate marketing & brand deals Related Episodes: Episode 190: Monetizing Your Expertise Through Digital Products with Jillian Leslie My Interview on Food Blogger Pro Connect With Madison Instagram | Website | Show Notes Work with Grace + Vine in 2024: Design Services for Food Bloggers Our newest way to redesign your website! Learn more here.…

The Vine Podcast

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How To Stop Being The Bottleneck In Your Business 24:54

42 weeks ago24:54