Artwork

Content provided by Alex Turkovic. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Alex Turkovic or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://staging.podcastplayer.com/legal.
Player FM - Podcast App
Go offline with the Player FM app!

Digital Duct Tape: Leveraging AI to Solve CX Challenges with Scott Wilder | Episode 079

36:39
 
Share
 

Manage episode 450960004 series 3479744
Content provided by Alex Turkovic. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Alex Turkovic or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://ppacc.player.fm/legal.

In this episode of the Digital CX Podcast, host Alex Turkovic chats with Scott Wilder, Head of Digital Success at Clari with a wealth of previous experience from Google, Adobe, and HubSpot among others. The conversation explores leveraging AI for customer success, integrating data across platforms, and adopting B2C innovation to enhance digital experiences in the B2B space.
Chapters:

  • 04:02 - Transition to digital growth
  • 06:57 - Inbound vs. outbound digital CX
  • 08:35 - The struggle with platform silos
  • 10:01 - AI in Clari’s CX strategy
  • 11:53 - Chatbots and federated search
  • 13:12 - Building the business case for AI
  • 14:32 - Customer-driven innovation in CS
  • 16:59 - Tackling data hygiene challenges
  • 19:45 - Fun approaches to data cleanup
  • 21:01 - Selecting the right chatbot vendor
  • 24:05 - Embracing B2C innovation in B2B
  • 28:23 - SMS as an untapped B2B strategy
  • 30:30 - Exploring AI and educational resources

Enjoy! I know I sure did…
Scott's Linkedin: https://www.linkedin.com/in/wilder/
Join our Monthly Meetup: https://digitalsuccess.gradual.us/

Support the show

+++++++++++++++++
Like/Subscribe/Review:
If you are getting value from the show, please follow/subscribe so that you don't miss an episode and consider leaving us a review.
Website:
For more information about the show or to get in touch, visit DigitalCustomerSuccess.com.
Buy Alex a Cup of Coffee:
This show runs exclusively on caffeine - and lots of it. If you like what we're, consider supporting our habit by buying us a cup of coffee: https://bmc.link/dcsp
Thank you for all of your support!
The Digital Customer Success Podcast is hosted by Alex Turkovic
🎬 This content was edited by Lifetime Value Media.
Learn more at: https://www.lifetimevaluemedia.com

  continue reading

Chapters

1. Digital Duct Tape: Leveraging AI to Solve CX Challenges with Scott Wilder | Episode 079 (00:00:00)

2. Digital Customer Success and Innovation (00:00:03)

3. Customer-Driven Innovation and Data Challenges (00:13:14)

4. Effective Vendor Selection for Chatbot Integration (00:18:00)

5. Exploring Digital Transformation and AI (00:25:34)

97 episodes

Artwork
iconShare
 
Manage episode 450960004 series 3479744
Content provided by Alex Turkovic. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Alex Turkovic or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://ppacc.player.fm/legal.

In this episode of the Digital CX Podcast, host Alex Turkovic chats with Scott Wilder, Head of Digital Success at Clari with a wealth of previous experience from Google, Adobe, and HubSpot among others. The conversation explores leveraging AI for customer success, integrating data across platforms, and adopting B2C innovation to enhance digital experiences in the B2B space.
Chapters:

  • 04:02 - Transition to digital growth
  • 06:57 - Inbound vs. outbound digital CX
  • 08:35 - The struggle with platform silos
  • 10:01 - AI in Clari’s CX strategy
  • 11:53 - Chatbots and federated search
  • 13:12 - Building the business case for AI
  • 14:32 - Customer-driven innovation in CS
  • 16:59 - Tackling data hygiene challenges
  • 19:45 - Fun approaches to data cleanup
  • 21:01 - Selecting the right chatbot vendor
  • 24:05 - Embracing B2C innovation in B2B
  • 28:23 - SMS as an untapped B2B strategy
  • 30:30 - Exploring AI and educational resources

Enjoy! I know I sure did…
Scott's Linkedin: https://www.linkedin.com/in/wilder/
Join our Monthly Meetup: https://digitalsuccess.gradual.us/

Support the show

+++++++++++++++++
Like/Subscribe/Review:
If you are getting value from the show, please follow/subscribe so that you don't miss an episode and consider leaving us a review.
Website:
For more information about the show or to get in touch, visit DigitalCustomerSuccess.com.
Buy Alex a Cup of Coffee:
This show runs exclusively on caffeine - and lots of it. If you like what we're, consider supporting our habit by buying us a cup of coffee: https://bmc.link/dcsp
Thank you for all of your support!
The Digital Customer Success Podcast is hosted by Alex Turkovic
🎬 This content was edited by Lifetime Value Media.
Learn more at: https://www.lifetimevaluemedia.com

  continue reading

Chapters

1. Digital Duct Tape: Leveraging AI to Solve CX Challenges with Scott Wilder | Episode 079 (00:00:00)

2. Digital Customer Success and Innovation (00:00:03)

3. Customer-Driven Innovation and Data Challenges (00:13:14)

4. Effective Vendor Selection for Chatbot Integration (00:18:00)

5. Exploring Digital Transformation and AI (00:25:34)

97 episodes

All episodes

×
 
Loading …

Welcome to Player FM!

Player FM is scanning the web for high-quality podcasts for you to enjoy right now. It's the best podcast app and works on Android, iPhone, and the web. Signup to sync subscriptions across devices.

 

Quick Reference Guide

Copyright 2025 | Privacy Policy | Terms of Service | | Copyright
Listen to this show while you explore
Play