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Outbound Sales Lift

Tyler Lindley

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Explore the human side of sales and business with host Tyler Lindley. Leaders in their field share a dose of inspiration through stories about life and business. Sales professionals provide tactical tips you can put into practice today. It all comes together to help you chart your path forward. Achieve your goals on your terms — get inspired by stories from extraordinary people, elevate your performance with the latest outbound tactics, and find the lift you need to take your career to the n ...
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We interview outbound sales leaders so that you can learn directly from the people on the front lines. Our goal is to help our audience learn sales development, coaching, and prospecting best practices from people that are currently building or have built SDR teams.
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The Prospecting Podcast is a podcast focused on making you better at outbound prospecting. Whether you are AE, SDR, BDR, or just a pirate, we don't care. We're grabbing some of our favorite people in sales, rotating in content where you can learn about selling. This show is sponsored by LeadIQ, which helps sales team focus on high value activities when they do outbound prospecting.
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Welcome to Why Did It Fail?, a series hosted by Cognism’s Sales Coach, Shivan Pillay. Each episode digs into the real stories behind deals that fell through, strategies that didn’t land and campaigns that missed the mark. Through honest conversations with sales leaders, founders, and operators, we unpack what went wrong and more importantly, what they learned from it. No fluff, just failures that made them better.
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Agentic AI in Action dives into how human expertise pairs with intelligent automation to elevate AI-driven projects. Each episode features expert discussions, actionable insights, and strategies to help you harness agentic AI and enhance your go-to-market initiatives. Stay informed with the latest innovations and best practices in AI, brought to you by Landbase, a leader in advanced AI solutions and thought leadership.
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The Enterprise Sales Development podcast offers insights on ABM, prospecting, outbound, and the world of sales development. Host Eric Quanstrom is the CMO at the leading Sales Development company CIENCE, where he interviews proven leaders, rockstar performers, renowned authors, and one-of-a-kind personalities to learn the latest and greatest strategies for success. Come level up with us!
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In this episode, Mike Zayonc, co-founder at Kodif, shares what finding real traction actually looks like: testing fast, selling early, and staying close to the problem. If you're still guessing at PMF, this conversation will help you stop guessing and start proving. Highlights include: Taking a Leap of Faith (01:00), Validating Your Next Role (03:3…
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When we first spoke to Jacob Bank, founder of Relay.app, the product was ambitious, powerful, horizontal, flexible, but a bit challenging to grasp. It was early, and the clarity wasn’t quite there. Fast forward a year, and something’s changed. Jacob’s post caught fire on LinkedIn: customer love, sharp metrics, and unmistakable momentum. It was clea…
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What happens when you don’t pass your sales probation? In this episode, Shivan sits down with Harry Monkhouse to hear the story of how he failed his first SDR probation and turned it into the catalyst for a career in sales leadership. They dig into the mindset shift Harry had to make, the tactical changes that got him back on track, and the three t…
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Marketers didn’t have time to review their own content. Consumers clicked random thumbnails. And most of the videos, over 90%, never got watched. Vyrill was built to fix that. The insight wasn’t about creating better video. It was about making existing video useful by making it searchable. Highlights include: Imagine You're Buying a Car (02:20), We…
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In the early days, it’s tempting to say yes to everything, especially if you’re in services and can technically do it all. But if you want to build a business people refer to, remember, and trust, saying “we do everything” is a fast track to being forgotten. Walt Maclay learned this the hard way. He didn’t start with a GTM strategy or customer pers…
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In this episode of Why Did It Fail?, sales coach Shivan Pillay sits down with Chris Ritson, founder, advisor, and sales trainer, for a raw and revealing conversation about the leadership failure that reshaped his life. Chris opens up about the moment he was let go from his first AE leadership role, how unchecked ambition and ego clouded his judgmen…
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Founders overvalue revenue in the early days. The first 10 customers are about learning. Nothing you build next will matter if you don’t have a tight feedback loop. That’s how Jason Moolenaar approached the launch of Sentient. A tool that fixes one of the most expensive blind spots in B2B sales: the time lag between form fills and follow-ups. He kn…
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“You either crush it and they don’t need you anymore, run out of leads, or just don’t get the results. Every cold email engagement has an expiration date.” That was the reality for Noah Berk and his co-founder in 2016. Their business, built on cold outbound, worked at first. But behind the early wins was a model that couldn’t hold. Highlights inclu…
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Welcome to the first episode of Why Did It Fail?, a fresh look on Redefining Outbound! In this episode, Cognism’s Shivan sits down with Narrative AI founder Michael Isernio to unpack a failed VP of Sales stint, exploring why outbound fell flat, how misalignment with leadership signaled deeper issues, and what he’d do differently if given another sh…
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J. Ryan Williams spent years leading sales at high-growth startups. Then he quit. Not because he lost faith in sales, but because he realized most founders were doing it backwards. Product-market fit starts with message-market fit. Say it simply. Say it like an insider. Say it on camera. Then watch everything else get easier. Highlights include: Th…
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The best startup ideas don’t start with brainstorming. They start with frustration. Anirudh Ganesh didn’t invent a new market. He spotted an obvious, painful inefficiency: boutique hotels had outdated, unusable websites, losing up to 30% of revenue to online travel agencies (OTAs). Startup ideas don’t need to be revolutionary. They need to fix some…
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Product-market fit doesn’t always start with innovation. Sometimes, it starts with frustration. That’s exactly how Pulpo WMS began: not as a genius idea in a boardroom, but as a real-world pain point inside a medical warehouse. Highlights include: Has Anyone Actually Tried This? (03:53), Where did Rebillia’s First Customer Come From? (09:33), The P…
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This week we’re flipping the script and looking at outbound through a post-sale lens. Evan Nelson, VP of Customer Experience at Cognism, sits down with Natasha Evans, VP of Customer Growth at Hook, to explore how Customer Success can become a true driver of revenue. They dive into how principles from traditional outbound sales are deeply relevant i…
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When Moran Mizrahi joined us on the Predictable Revenue Podcast, the conversation started with something every founder can relate to: the moment you hit a wall using a tool that clearly wasn’t designed for people like you. For Moran and Rebillia, that moment came in the subscription billing space. After years running retail and eCommerce businesses…
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Collin Stewart almost canceled this episode. Not because the guest wasn’t great, he was. Dr. Jeremy Weisz, co-founder of Rise 25, helped Collin get his podcast off the ground years ago. No, Collin hesitated because the strategy they were about to talk about… was working too well. “I don’t want everyone else to start doing this,” Collin admitted. “I…
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Cognism’s VP of Sales Development, Catherine Olivier, sits down with David Wilkins to unpack what it really takes to be an impactful SDR leader in today’s sales landscape. They dive into the difference between good and great SDR teams, how to build high-performing teams from the ground up, and why strong leadership is about more than just tracking …
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After a serious spinal injury left him temporarily paralyzed, Ty had to navigate the healthcare system to find the right specialists, without reliable online information to guide those critical choices. On this episode of the Predictable Revenue Podcast, Ty Allen, founder of SocialClimb, shared the deeply personal story behind his company’s origin.…
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Sustainability in construction is no longer optional. It’s a business imperative. Large corporations and government agencies demand low-impact materials, pushing manufacturers and suppliers to adapt. However, the complexity of sustainability standards, scattered data, and inconsistent reporting slow adoption. Kathleen Egan, CEO of Ecomedes, appeare…
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This week on Redefining Outbound, Nat Ferrante talks with Ilia Papas, CEO and co-founder of Band, about building and scaling sales as a founder, especially when coming from an engineering background. Ilia shares how he built a B2B outbound motion from scratch, the lessons he carried over from scaling Blue Apron, and the creative strategies he’s usi…
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For years, conventional wisdom has said that outbound sales works in B2B but not B2C. The reason? Email. In business sales, you can source and validate work emails. In consumer sales, personal emails are difficult to find and even harder to verify, often leading to spam filters. Brandon Healy, VP of Sales & Growth at Hemlane, took on this challenge…
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Paul Doerwald set out to solve a problem he knew well. Helping small consultancies manage multiple projects without getting lost in Trello boards and Gantt charts. The idea made sense. It was solving a real issue. But when he brought it to his target audience, the response was clear: "I wouldn’t use it." Instead of defending his idea, Paul listened…
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In this episode of Redefining Outbound, Cognism’s Nat Ferrante sits down with Max Lemmens, Senior Account Manager of Global Strategic Accounts at Adyen, to discuss the evolving role of outbound in account management. They explore what it takes to drive long-term success, balancing revenue growth with retention, building meaningful customer relation…
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Quitting a stable job to start a company is a bet on yourself. For Courtney Krstich, that bet started with a simple but widespread problem in the landscaping industry: business owners didn’t have an easy way to track their finances. You don’t need the perfect product from day one to turn an idea into a business. it’s You need constant validation, a…
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Like many startups, PostNitro didn’t start with its current idea. It began as a Twitter automation tool until Elon Musk’s API changes forced a complete reset. With two months of development scrapped, the team had to rethink everything. During this transition, Muneeb Awan promoted its original product by designing carousel posts and infographics. Th…
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This week on Redefining Outbound, Catherine Olivier and Matthew Putnam dive into the evolving world of outbound sales. They discuss why the fundamentals of selling are more important than ever and what it takes to succeed as an SDR, from cold calling to social selling. Tune in to learn how to cut through the noise, leverage multi-channel outreach, …
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Every founder starts with a problem. For Zach Barney, that problem was event sales. After years of leading sales teams, attending conferences, and struggling with lead attribution, he realized something: event-driven sales was broken. “You don't move up in sales leadership unless you know your numbers,” Zach explained. “But when it came to conferen…
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