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Welcome to Data Dealers, where co-hosts Garrett Nann and Heather Gunn explore the power of data-driven marketing. Heather asks the big questions, and Garrett shares expert insights on using high-intent buyer data to cut customer acquisition costs and boost business through paid ads and omnichannel strategies. Perfect for small business owners and seasoned marketers alike, this podcast delivers practical tips and real-world examples to turn data into dollars.
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Visit us a https://www.insiteadvice.com Insite Advice is a St. Louis Search Engine Optimization (SEO), web design, and digital marketing agency that focuses on delivering measurable results for B2B, B2C, and E-Commerce Clients. Conversion-focused, we offer clients the ability to pick and choose the services they need, whether it’s a new website, help with SEO or PPC, or providing the complete St. Louis SEO consulting package. Our slogan is ‘Digital Marketing that Delivers’, so we only recomm ...
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The RevOps Hero Podcast will teach you how to improve and advance your company's revenue operations and your own career. Our clear, concise explanations will help you understand how new developments in the CRM, marketing automation, and data world will affect your company's customer journey lifecycle and pipeline.
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Welcome to The Startup Launchcode Podcast. The podcast designed exclusively for visionary founders ready to propel their startups to new heights. Embark on a journey of entrepreneurial excellence with us.
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SEO Services in India specializes in innovative below-the-line marketing solutions, catering to business to business (B2B) and business to consumer (B2C) segments. Incorporate in June’15; SEO Service in India is established by Direct Marketing Experts with over 8 years of experience in transforming businesses with actionable data-driven insights across SMEs, Large Corporates & MNCs. SEO Service in India focuses on Digital Marketing, Search Engine Marketing, Social Media Marketing Solutions, ...
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SEO Services in India specializes in innovative below the line marketing solutions, catering to business to business (B2B) and business to consumer (B2C) segments. Incorporate in June’15; SEO Service in India is established by Direct Marketing Experts with over 5 years of experience in transforming businesses with actionable data-driven insights across SMEs, Large Corporates & MNCs. SEO Service in India focuses on Digital Marketing, Search Engine Marketing, Social Media Marketing Solutions, ...
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B2B marketing strategy grows ever more complex, with marketers needing to understand strategy, marketing technology, e-commerce, customer success, and more. This show covers it all, from a Business-to-Business perspective. From the creators and host of the award-winning The Agile Brand with Greg Kihlström podcast, comes B2B Agility™, a podcast focused on how B2B marketers and the brands they represent become category leaders and drive optimal results for the business and their customers. The ...
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SEO Services in India specializes in innovative below the line marketing solutions, catering to business to business (B2B) and business to consumer (B2C) segments. Incorporate in June’15; SEO Service in India is established by Direct Marketing Experts with over 5 years of experience in transforming businesses with actionable data-driven insights across SMEs, Large Corporates & MNCs. SEO Service in India focuses on Digital Marketing, Search Engine Marketing, Social Media Marketing Solutions, ...
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Exponea unites customer data management and analytics, cracking the unified Single Customer View. We enable marketers to understand their customers and turn insights into actionable campaigns, all within a single integrated solution. Marketers can deliver personalization to their customers at scale through embedded AI-powered capabilities and leverage intent to purchase. Web: https://exponea.com/ Blog: https://exponea.com/blog/
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SEO Services in India specializes in innovative below-the-line marketing solutions, catering to business to business (B2B) and business to consumer (B2C) segments. Incorporate in June’15; SEO Service in India is established by Direct Marketing Experts with over 5 years of experience in transforming businesses with actionable data-driven insights across SMEs, Large Corporates & MNCs. SEO Service in India focuses on Digital Marketing, Search Engine Marketing, Social Media Marketing Solutions, ...
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SEO Services in India specializes in innovative below the line marketing solutions, catering to business to business (B2B) and business to consumer (B2C) segments. Incorporate in June’15; SEO Service in India is established by Direct Marketing Experts with over 5 years of experience in transforming businesses with actionable data-driven insights across SMEs, Large Corporates & MNCs. SEO Service in India focuses on Digital Marketing, Search Engine Marketing, Social Media Marketing Solutions, ...
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The AdTech industry is constantly changing. With new trends every day, organizations cannot afford to miss out on what’s happening in the industry. Keep up with the latest solutions for the challenges that arise with each new wave of changes. Companies need to explore new and emerging channels to achieve growth and better results.AlikeAudience, a global leader in audience segmentation from mobile and transaction data, discusses the latest AdTech trends and present you with diverse insights a ...
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Brought to you by the most complete, connected, agentic ecommerce platform, the Commerce Innovators podcast gives you a seat at the table with industry luminaries who've cracked the commerce code. Hear from brand leaders who are turning AI ambition into real-world agents and actions. Tune in for conversations about making your teams more productive and your customers more satisfied. As AI agents rewrite the rules of engagement, we'll help you navigate this new territory — so you can claim yo ...
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Enter the realm where creativity and analytics converge, giving rise to a cutting-edge webcast, ’Marketing: Art and Science.’ This isn’t your typical business discourse; it’s an exploration of the fusion of artistry and science that defines modern marketing. Hosted by Lisa Martin, this captivating show features conversations with the industry’s top-tier CMOs and SVPs of B2B and B2C Marketing that explore customer conversion, revenue growth and innovative marketing strategies. Join Lisa as sh ...
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Join Allan Greer as he interviews bank marketing leaders about current trends, new marketing technologies, branding, and the state of the banking industry. If you are a marketing executive in the banking and financial industry, the Bank Marketing Today by Vya podcast is an easy way to gain useful insights each month by hearing directly from your peers.
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As Marketers – B2B, B2C, Enterprise, SMB – we can’t help being somewhat overwhelmed by just how much is going on in MarTech! Make sense of Marketing Technology & Digital Marketing headlines with the Talking Stack experts - David Raab, Anand Thaker & handpicked Guests - and host Chitra Iyer. We promise practical connections between the Big News & your life as a marketer. It’s 20 minutes of honest, educative, thought-provoking - and often entertaining - discussion about all the latest in Digit ...
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Hey there! I’m Kerry Curran—revenue growth consultant, industry analyst, and your host of Revenue Boost: A Marketing Podcast. Every episode, I sit down with top marketing and sales experts to bring you actionable strategies that drive measurable revenue growth results. We’ve had over 800K downloads, so if you’re serious about scaling your business, hit subscribe to stay ahead of your competition! Revenue Boost: A Marketing Podcast is a must-listen for business leaders, marketers, and sales p ...
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An Exactius Production. We talk to experts about how to scale companies.
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THE CX GOALKEEPER - Business Transformation, Customer Experience, and Leadership
Gregorio Uglioni
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Business & Digital Transformation, Leadership, Innovation and Customer Experience. It's not about B2B or B2C business - we are in a HUMAN to HUMAN environment. Don't waste your time looking for latest insights, best practices, methods, ... I bring them to you. I personally select the best thought leaders, experts, specialists and friends to give you, episode after episode, everything you need to smartly play in your job and in your life. More information: www.cxgoalkeeper.com/podcast About G ...
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Welcome to the B2B From A2Z Podcast. Here, you will find real tips, real data, real facts, and real training. This podcast is not meant to be the #1 Podcast in the world, it is meant to give your #1 Resource for putting money into your pocket and prestige into your company. Let’s start adding value to your life in 5, 4, 3, 2, 1…
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The Spark! with Shereen podcast show amplifies the voices of the Middle East startup ecosystem. Join Shereen Abdulla as she interviews government officials, entrepreneurs, and investors and about technology and innovation trends. This show was recorded in 2020 and 2021. The information provided is current as of the time of recording each episode. Shereen Abdulla produces business and finance content out of Spark! Studios in Dubai.
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We take you inside the trenches of enterprise and bring you the stories of the leaders who are creating the next generation of technology and products. At InfoBeans, we love making things. We are a diverse team of designers, engineers, and product strategists. With different backgrounds and skillsets, we come together to make exceptional technology. This podcast pairs members of our team with leaders from Fortune 500’s to startups in conversations that reveal surprising wins, juicy losses, a ...
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110: Interface Applies B2C Strategy to Its B2B Business, Featuring James Pope, Global Head of Digital Marketing and Analytics
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Discover the journey of Interface as they revolutionize the home furnishings industry by integrating AI and data-driven strategies. In this episode, James Pope, global head of digital marketing and analytics at Interface, shares how the company leverages Salesforce products like MuleSoft, Marketing Cloud, and Sales Cloud to both B2C and B2B custome…
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#45: REPLAY: Thriving amidst transformation, with Steve Blum, Autodesk
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We aired this episode a little while ago, but thought it had some amazing insights we thought were worth sharing again. Today we’re going to talk about building a change maker culture and how you can help your teams to thrive among change, instead of being disrupted by it. To help me discuss this topic, I’d like to welcome Steve Blum, Chief Operati…
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Revisited: Never Lose an Employee Again with Joey Coleman
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We are revisiting one of the most downloaded episodes of the CX Goalkeeper Podcast; we were joined by Joey Coleman, an expert in customer experience and the author of "Never Lose an Employee Again." This insightful discussion peeled back the layers of employee experience, its impact on customer experience, and how businesses can excel in both. Top …
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Beyond Google & Meta: The Future of Search, Media, and Customer Behavior
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"Marketers are being told to do more with less, so they retreat to what’s safe and attributable Google, Meta, the tried and true. But attribution doesn’t equal impact. If you’re only investing in channels that show direct ROI, you’re ignoring the way today’s buyers actually behave. You’re not capturing demand, you’re just reporting on what’s easy t…
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109: Blue Rabbit Vet Delivers on Ecommerce Expectations for Both Pet Owners and Veterinarians, Featuring Jennifer Macdonald, Director of Ecommerce, Product
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Unlock the potential of veterinary e-commerce with information from Jennifer Macdonald, Director of E-Commerce at Blue Rabbit. In this episode, Jenny discusses how Blue Rabbit is revolutionizing pet healthcare by providing veterinarians with white-label e-commerce storefronts, allowing them to focus on excellent care while improving the pet owner e…
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#44: Why "slow" experiences are the new "site is down" with Gerardo Dada, Catchpoint
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When your site is technically "up" but takes too long to load, customers don’t care—it might as well be down. Why is “slow” the new “down”, and how is that reshaping the way organizations think about digital experience? Today I’m joined by Gerardo Dada, Chief Marketing Officer at Catchpoint, a leader in digital experience monitoring. Gerardo recent…
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YOU ARE THE BOSS: BECOME THE MANAGER YOU WANT TO BE
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Are you truly the leader you want to be—or just reacting under pressure? In this powerful episode, Sabina Nawaz shares hard-earned insights from decades of coaching CEOs and writing her new book, You Are the Boss. Discover how to navigate leadership challenges and lead with intention, clarity, and care. About the Guest Sabina Nawaz is an elite exec…
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The Challenges of Running a FinTech Startup
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Join us as we dive into the real-world challenges of building a FinTech startup from the ground up. Our speakers share candid insights on bootstrapping in the early stages, navigating the fundraising journey, and the critical steps to gaining traction and sustainable growth. From pitching to investors to scaling in a competitive market, this conver…
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The Future of E-commerce: Trends Challenges & Opportunities
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In this episode, we explore the evolving landscape of e-commerce, diving into the latest trends shaping the industry, the biggest challenges businesses face, and the exciting opportunities on the horizon. Tune in for expert insights, actionable strategies, and a glimpse into the future of digital shoppingSpeakers: Paul Jatau (Co-founder & CMO, Auql…
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Marketing Impact Unlocked: Prove, Scale, and Strengthen Revenue Contribution
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"We need to stop forcing marketing metrics on the business MQLs, click-through rates, web traffic and start speaking the language of pipeline, bookings, and revenue. When marketers align their reporting with what the executive team actually cares about, they stop defending their existence and start leading the growth conversation.” Leslie Alore, SV…
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Data-Driven Decisions: How Grow Makes Business Intelligence Simple
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In this episode of Smarter Business, we explore how Grow’s no-code business intelligence (BI) platform is changing the way teams use data to drive decision-making. From real-time dashboards to cross-platform data integration, Grow empowers marketers, sales teams, and executives to ditch spreadsheets and gain instant visibility into the metrics that…
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108: What Merkle's Research Tells Us About AI, Omni-channel, and Digital Transformation with Global Chief Strategy Officer, Holden Bale
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In a world where artificial intelligence is rapidly redefining the boundaries of commerce, the latest episode features Holden Bale, the Global Chief Strategy Officer at Merkle, as he explains the effects of AI in both digital and B2B sectors. Holden shares information on how generative AI and large language models are reshaping consumer expectation…
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The New Rules of B2B Marketing: How to Win with Differentiation and Value, Not Volume
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"Deeper ICP understanding solves 99% of your marketing problems including differentiation. Most B2B teams scratch the surface with outdated personas and miss the real insights that drive action. When you truly understand your audience, their pain points, their priorities, and what keeps them up at night you unlock messaging that resonates, content …
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Energizing Teams, Delighting Customers: Stacy Sherman on Doing CX Right
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In this compelling episode of the CX Goalkeeper Podcast, Gregorio Uglioni invites Stacy Sherman to delve into the heart of customer experience (CX) and leadership. Known for her mantra of “Doing CX Right,” Stacy shares her journey, emphasizing the human aspect of businesses and the crucial role of leadership in fostering a culture of engagement and…
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Revenue and Retention: Why Customer Success Is Key to Sustainable Growth
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"Most companies focus on acquiring new customers, but in recurring revenue businesses, 70–90% of revenue comes from existing customers. If you're not investing in retention and expansion, you're leaving your biggest growth lever untapped.” Roee HartuvIn this episode of Revenue Boost: A Marketing Podcast titled, Revenue and Retention: Why Customer S…
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AI + EQ + GTM: The New Growth Equation for B2B Leaders
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"If done right, AI will actually make us more human. It handles the busy work and surfaces real-time insights—so GTM teams can focus on what really drives revenue: building relationships, solving real problems, and creating long-term customer value." That’s a quote from Roderick Jefferson and a sneak peek at today’s episode. Hi there, I’m Kerry Cur…
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107: REPLAY: Modernizing Industrial B2B Commerce, Featuring Paul do Forno, Deloitte Digital's Global Commerce Practice Lead
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In this episode, we explore how digital and AI advancements are revolutionizing B2B commerce with Paul de Forno of Deloitte Digital and Michael Janney, our industry advisor for manufacturing and distribution at Salesforce. With a staggering $22 trillion market potential in the US, B2B commerce is experiencing rapid growth, outpacing B2C. The discus…
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#43: Localizing video using AI with Guy Piekarz from Panjaya
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Most brands invest heavily in content creation, but how much of that content actually reaches global audiences in a way that feels authentic? With 94% of B2B buyers saying they are more likely to engage with leadership and conference videos in their local language, companies are missing a massive opportunity. How can AI-powered video localization r…
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The CEO’s Strategic Growth Edge: A Go-To-Market System That Scales
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The CEO’s Strategic Growth Edge: A Go-To-Market System That Scales “You don't need more leads—you need clarity. Clarity on where your business can grow the most, the fastest, and at the highest margin. That's what a real go-to-market system delivers. It's not about volume anymore—it's about alignment, focus, and making sure every team—marketing, sa…
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This episode is a goldmine for leaders, CX professionals, and anyone working in contact centers. Irina Hollatz, workforce management (WFM) expert and podcast host of “WFM Unfiltered,” shares powerful insights on how workforce management impacts customer satisfaction, how AI can support—not replace—humans, and why empathy and process are key to digi…
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Smarter Tech, Sharper Targeting: Fueling Revenue with AI, Data Quality, and GTM Alignment
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“AI is only as powerful as the data behind it. If you don’t trust the inputs, you can’t trust the outputs and that’s where most companies get stuck. It’s not enough to have automation or algorithms; you need quality, transparency, and alignment across your go-to-market motion. That’s the difference between tech that looks smart and tech that actual…
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106: REPLAY: Pandora's Composable and AI Strategies, Featuring Director of Engineering, Myron Kirk
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In this episode, Myron Kirk, Director of Engineering for Digital and Retail Technology at Pandora, shares the future of e-commerce and digital transformation. Myron shares insights into Pandora's strategy for creating a unified commerce experience across 37 global markets, emphasizing the role of personalization and AI in enhancing customer experie…
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Unlocking Hidden Revenue with the Lead Recovery System
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In this episode, we dive deep into the biggest untapped opportunity for businesses today: converting anonymous website visitors into real, paying customers. I’ll explain exactly how the Lead Recovery System works, why 90% of your website traffic is slipping away unnoticed, and how this simple yet powerful technology can help you recover thousands o…
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From Strategy to Speed: Building a Modern Marketing Engine with AI
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“AI can accelerate everything, but if you don't have a clear strategy and alignment across leadership, you're just scaling inefficiency faster. Before you invest in tools or systems, you need to know why they matter, how you'll measure impact, and whether your organization is built to move fast enough to see results.” That's a quote from Mark Golob…
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Best Of: Simplification at the Core: Lou Carbone on Refining Business Strategies
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In the ever-evolving customer experience landscape (CX), the CX Goalkeeper Podcast stands out by bringing thought leaders and industry pioneers to discuss the future of customer engagement and leadership. This "best of" is no exception, featuring an insightful conversation with Lou Carbone, a trailblazer in experience management and the founder of …
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Field Ops: Mastering Marketing Operations for In-Person Events
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In this episode of the RevOps Hero Podcast, host Chris Strom sits down with Jacqueline Freedman of Monarch Advisory Partners and former Marketing Ops leader at Grammarly and WeWork, to dive deep into the strategy, planning, and execution of in-person events as part of your marketing operations. Together, they unpack: ✅ Why in-person events are rega…
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Your Brand Is Your Future: Scaling B2B Revenue Beyond Playbooks and Tech Stacks
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"No tech stack, no playbook, no AI prompt is ever going to get you to that ultimate breakthrough that legacy status, that hockey-stick growth. It just won’t. What gets you there is brand: your story, your why, and the emotional connection you build with your buyers. No one buys from you because you’re great at executing a playbook. They buy because…
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105: Building Trust in Grocery Ecommerce with Data-Driven Insights and AI, Featuring Carrefour and Noibu
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In this episode, Jean-Philippe Blerot, Head of Digital, AI, and E-commerce Projects at Carrefour, and Kailin Noivo, co-founder of Noibu, discuss the role of AI in modernizing the grocery industry. They explore the challenges and strategies involved in digital transformation, focusing on customer loyalty and revenue optimization. The conversation co…
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The CX Leadership Blueprint: Build It Right from Day One
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In Episode 233 of the CX Goalkeeper Podcast, host Gregorio Uglioni speaks with Sarah Caminiti, Head of Customer Service in the US at Acam and the host of the Epical Growth podcast. This episode dives deep into foundational leadership and how it shapes strong CX teams and business results. Sarah shares powerful, real-life insights on building empowe…
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EdTech's Hard Truth: Why Some Fail and Others Succeed
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In this episode, we dive deep into the challenges and realities of building successful EdTech ventures in Africa. Our speakers unpack the key shortcomings in the sector, from infrastructural gaps to the mismatch between solutions and actual classroom needs. We explore the tough road to funding, highlighting why many VCs are still hesitant to back E…
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The Future Is Multicultural: How Inclusive Marketing Fuels Revenue Growth
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“When 70% of consumers say they prefer to buy from brands that reflect their values, inclusive marketing stops being a ‘nice-to-have’ it becomes a competitive advantage. Align your marketing dollars with that reality, and you’re not just doing the right thing you’re unlocking a scalable growth opportunity.” Dennis TseIn this episode of Revenue Boos…
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104: From Custom to Composable: Shoe Carnival's Journey to Cost Savings and Growth
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This podcast episode explores Shoe Carnival's transition from a custom commerce approach to a composable commerce architecture, highlighting cost savings and growth opportunities. Featuring insights from Ned Moore of Shoe Carnival, the discussion covers the benefits of adopting Salesforce's composable storefront, such as improved flexibility, bette…
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Redefining Affiliate Marketing: Brand + Performance for Maximum Revenue Impact
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Redefining Affiliate Marketing: Brand + Performance for Maximum Revenue Impact “Affiliate marketing intersects with every part of your marketing stack—PR, influencer, paid search, content—but too often, it operates in a silo. The real opportunity lies in integrating it into your brand and performance strategy from day one. When you align affiliate …
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The Disney Magic: Lessons Every Business Can Use Today
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Released date: April 2025 Episode Number: 233 Name of the guest: Vance Morris Why You Can't-Miss This Episode In this magical episode, Vance Morris shares powerful customer experience strategies straight from the Disney playbook. As a former Disney cast member and a business owner who successfully adapted these strategies into non-glamorous industr…
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103: Modernizing Industrial B2B Commerce, Featuring Paul do Forno, Deloitte Digital's Global Commerce Practice Lead
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In this episode, we explore how digital and AI advancements are revolutionizing B2B commerce with Paul de Forno of Deloitte Digital and Michael Janney, our industry advisor for manufacturing and distribution at Salesforce. With a staggering $22 trillion market potential in the US, B2B commerce is experiencing rapid growth, outpacing B2C. The discus…
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#42: Maintaining authenticity as you scale with Fred Meyers, Queensboro
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How do you take a business from a basement office in Queens to a $25 million company—without losing the personal touch that made it special in the first place? Joining us today is Fred Meyers, President and Founder of Queensboro, a company that has revolutionized the custom logo apparel industry. Fred spotted a market gap while doing laundry in his…
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The Way of Working Changed: Building Human-Centered Companies
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In this inspiring episode of the CX Goalkeeper Podcast, Luke Jamieson shares his bold vision for the future of work, customer experience, and employee engagement. From human-centered organizations to the power of authenticity and observability in CX, Luke’s energy, ideas, and real-life stories will challenge the way you think about leadership, work…
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The Future of Integrated Media: Smarter Digital Marketing for Revenue Growth
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The Future of Integrated Media – Smarter Digital Marketing for Revenue Growth "It’s no longer about winning the channel; it’s about winning the customer. Too often, brands optimize for individual platforms without considering the bigger picture. Today’s consumers move seamlessly between channels. If we reach the right audiences with the right messa…
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102: Pandora's Composable and AI Strategies, Featuring Director of Engineering, Myron Kirk
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In this episode, Myron Kirk, Director of Engineering for Digital and Retail Technology at Pandora, shares the future of e-commerce and digital transformation. Myron shares insights into Pandora's strategy for creating a unified commerce experience across 37 global markets, emphasizing the role of personalization and AI in enhancing customer experie…
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#41: Connecting deeply with B2B audiences with Jason Ing, Gusto
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Payroll isn’t exactly what you’d call exciting—so how do you take a - let’s face it - rather boring topic like that and make it relatable, engaging, and even funny enough to capture an audience’s attention? Joining us today is Jason Ing, Chief Marketing Officer at Gusto, a leading platform that provides small and medium-sized businesses with payrol…
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From Awareness to ROI: Maximizing Influencer Marketing for Revenue Growth
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"It’s no longer about winning the channel; it’s about winning the customer. Too often, brands optimize for individual platforms without considering the bigger picture. Today’s consumers move seamlessly between channels. If we reach the right audiences with the right message and high-impact creative, we lift all ships. The brands that break down sil…
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Cracking the Code: High Intent Data for B2B Marketing
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Helping B2B companies understand how to use high intent data to stop relying on outdated lead gen strategies and start closing deals faster. 👉 Subscribe now and start driving results with better data.By Garrett Nann
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The AI-Powered Data Revolution: What Leaders Need to Know
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Discover how to harness AI and cloud technology to revolutionize your data strategy. Aravind Nuthalapati explains how businesses can leverage AI-driven insights, overcome cloud migration challenges, and position themselves for competitive success. About the Guest Aravind is a Cloud Technology Leader specializing in big data and cloud technologies, …
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From Social to Strategy: How Smart Organic Content Fuels Consumer Interest & Revenue Growth
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From Social to Strategy: How Smart Organic Content Fuels Consumer Interest & Revenue Growth "Brands need to stop thinking of themselves as the center of the conversation and start putting their audience first. If you focus on fulfilling their interests—whether through information, education, or entertainment—you’re not chasing engagement anymore. Y…
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101: Investing in Agentforce for Your Customers, Featuring Bill Donlan, Astound CEO
38:18
38:18
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38:18
In this episode, Bill Donlan, CEO of Astound Digital, discusses his journey from Anderson Consulting to leading digital commerce and AI integration at Astound Digital. He shares insights on how Astound Digital is revolutionizing customer interactions through AI and Salesforce Commerce Cloud, focusing on balancing speed and trust in deploying AI age…
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#40: Harnessing the Power of PR to Scale B2B with Karla Jo Helms, JOTO PR Disruptors™
27:29
27:29
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27:29
Is your brand’s story building trust—or are you leaving credibility to chance? Our guest today is Karla Jo Helms, Founder and CEO of JOTO PR Disruptors™. Karla is an expert in transforming B2B brands through innovative public relations strategies. With a career dedicated to building trust, managing crises, and leveraging data-driven storytelling, s…
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In this engaging episode of the CX Goalkeeper Podcast, I sit down with Peter Ryan, a leading voice in customer experience (CX) and BPO strategy, to explore the key CX predictions for 2025. From Agent AI to market consolidation and real-time voice translation, Peter unpacks trends that are reshaping how companies deliver customer service and drive b…
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Smarter Marketing Measurement: Your Competitive Edge for Revenue Growth
30:05
30:05
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30:05
Smarter Marketing Measurement: Your Competitive Edge for Revenue Growth "The big ‘aha’ moment for most marketers comes when they cut something they thought was working, wait 30 or 60 days, and see that sales remain exactly the same. That realization—that they were spending money on something with zero impact—can be both eye-opening and unsettling."…
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Data Dealers - Episode 1: Unlocking the Power of High Intent Buyer Data
14:44
14:44
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14:44
Welcome to the first episode of Data Dealers, the podcast that helps marketers and business owners take control of their advertising by using smarter data—not guesswork. Hosted by Heather and Garrett from Pop Advertising Partners, this episode dives into a true game-changer: high intent buyer data. You’ll learn what it is, where it comes from, and …
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100: The Women Shaping Commerce: Featuring Nicole Rose and Amy Sillince
1:00:41
1:00:41
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1:00:41
In this episode, we have a discussion on the unique contributions women bring to the tech and commerce industries. We explore our career journeys, the dynamics of all-women teams in Salesforce Commerce Cloud, and the importance of representation in fostering confidence and ambition among women. We explain the roles of functional architects, the int…
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