Kimberly Hawley public
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If you’ve ever felt overwhelmed by conflicting sleep information; frustrated by sleep advice that felt wrong; or searched for a truly gentle, responsive alternative to sleep training, then you are in the right place. In each episode I’ll be answering your most pressing baby and toddler sleep questions, dispelling common sleep myths, deepening your understanding of biologically normal sleep, and encouraging you to trust your intuition. And because sleep is rarely just about sleep, you may jus ...
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The Vine Podcast

Madison Wetherill

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The Vine Podcast is a show designed for food bloggers who want to spend more time creating content for their audience and less time feeling overwhelmed on how to make their brand and website work for them. Each episode is designed to give you strategies and tools to build your brand and website and get back to why you started a food blog in the first place. Join host Madison Wetherill as we explore how to build a food blog that serves you and your audience.
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Anyone with a baby somewhere around 4-6 months has probably heard the advice to start solids to help improve sleep. And yet, the reality of the impact of solid food on baby sleep doesn’t back up this common advice. In this episode I’m talking about the popular sleep advice to start solids to improve nighttime sleep. I discuss the reality of solids …
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In this episode: Have you ever looked back at your blogging journey and thought, "If only I knew then what I know now"? If you've been blogging for more than a year, you've probably had that exact moment of reflection. The food blogging industry has transformed dramatically over the past decade, and what worked five years ago might not be the best …
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Transfers are hard! And yet the thought of putting your baby in the crib awake and them peacefully drifting off to sleep is laughably unrealistic. In this episode, I’m sharing my best transfer troubleshooting tips. I also share a few thoughts on when to work on transfers to start building some positive momentum. Some babies just struggle with trans…
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Do you struggle with being a perfectionist in your parenting or life in general? If you answer yes, then you are definitely not alone. I support so many parents who struggle with perfectionism and perfectionism doesn’t blend well with the messiness that is sleep and development. In this episode I’m joined by Jillian Scott, a trauma informed health …
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In a developmental and attachment based approach to sleep, success is as much about the process as where the process gets us. Outcomes matter, but they have to be understood within the context of your individual baby or toddler’s unique needs and capabilities. I share some of my key success points with the families I work with – that sleep is easie…
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In this episode: If you've thought about creating digital products to diversify your revenue streams, you're going to love this week's episode. I'm chatting with Emily Baksa, a food copywriter and content strategist, about creating digital products that diversify your revenue and reconnect you with the creative joy of food blogging. She unpacks a t…
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So many parents I support (and let’s be real, my family as well) struggle with too much stuff, too many commitments, too much busyness. Simplifying parenting and life seems like an amazing dream, but one that can feel so hard to achieve. And yet my guest for this episode breaks down small and actionable ways to simplify family life. In this episode…
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Our culture is so anti bedsharing that we tend to only hear (or interpret) bedsharing stories as scary, bad, worse case scenario situations. In this episode, I’m unpacking the idea that bedsharing is a bad habit or a tool parents are scared of using. So many parents feel like if they bedshare they’ll get stuck bedsharing for forever and look at oth…
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Nap struggles are frustrating, but they don’t always mean it’s time to drop a nap. In this episode I’m talking about nap transitions. I share common times for nap transitions as well as the fact that transitions are often messy times with sleep. I give some context for when fighting naps and skipping naps mean it’s time to drop a nap and when it me…
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In this episode: Your personal brand is the only thing truly setting you apart from countless others in your niche. Yet so many food bloggers hide behind their websites, creating a disconnect between who they really are and what their audience experiences online. Today, I'm sharing how to stop hiding and start authentically aligning your website wi…
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Throughout human history new parents had support with their newborns around the clock from their friends and family. Now, most parents don’t have friends and family who are able to help overnight, and postpartum doulas are an option for nighttime support to help you get more rest. However, if you are a parent looking for someone who is knowledgeabl…
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In this episode: Are you tired of chasing SEO trends and algorithm updates without seeing sustainable growth? As food bloggers, we often get caught up in technical SEO tweaks and site speed optimizations, but what if there's a more holistic approach that could lead to long-term success? In this insightful conversation with SEO expert Jeff Hawley, w…
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Modern life is not sleep friendly for any of us. While there are many ways to better support and optimize baby and toddler sleep, let’s not forget that there are often simple things that adults can do to support your own sleep (no matter how your child is sleeping). As the days get longer (and warmer), it’s a good time to check in with yourself and…
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In this episode: Have you ever made an emotional decision that impacted your food blog? It can be so easy to chase the next big thing for your business, but you could find yourself frustrated with the lack of results. In today's episode I'll share how you can shift away from emotion based decision making and focus on making data based decisions tha…
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Your baby is an individual and comparing them to other babies can create a whole lot of unnecessary stress and struggle. In this episode I’m talking about how comparisons make your life harder as a parent, especially if you have a baby or toddler who is more….more sensitive, intense, persistent, active, perceptive….essentially who needs more suppor…
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Sleep is separation, and connection is our best tool to support through a separation challenge. And in fact, connection is almost always part of the answer to most parenting challenges. In this episode, I’m talking about the role of connection in the evening to set you up for better sleep - Connection through the bedtime routine, but also in the ho…
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There’s a lot of focus on moms and their experience with baby sleep, but less attachment based conversations focusing on the dad experience. While I’m fortunate to get to support many actively involved dad’s through my work, I’m also a mom , not a dad. So when I wanted to talk about the dad experience I reached out to Adam Angel, a licensed social …
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When can I get my baby on a schedule is a very popular question I get from parents of younger babies (and even parents of older babies struggling with sleep unpredictability). It’s understandable as schedules bring predictability and order to what can feel like sleep timing chaos. In this episode I’m talking about schedules – what’s realistic and w…
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The world of sleep information is full of information that claims to be gentle and responsive but is really just sleep training with gentle marketing. So many of the sleep norms commonly shared are just wishful thinking for sleep training outcomes. How is a parent supposed to know what’s what? In this episode I’m sharing some of the red flags for s…
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Attachment is the most fundamental need and yet we don’t do much to educate parents around attachment – what is it and what do we need to do in our parenting to support it? In this week’s episode I’m joined by my friend, colleague and sleep coach Heather Boyd to talk about attachment. Our conversation focuses on the importance of attachment, attach…
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Is it normal for my toddler to still wake? Surely they should be independent by now….. Even the most responsive parents can sometimes feel like toddler sleep should be easier than it is. In this last episode of my realistic expectations mini series I’m talking about 2 and 3 year old sleep. Older toddlers can still need your support at bedtime and i…
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In this episode: Is your Instagram strategy draining your creative energy? When today's guest, Kimberly Espinel realized almost all her content had become promotional, she took a bold step back - and discovered a better way forward. We're exploring what actually works on Instagram in 2025, from finding the right mix of content types to maintaining …
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Feeding and sleep are two of the most individual and emotive topics in early parenting. In this episode I’m joined by Kassi Reyes, IBCLC to talk about navigating your feeding journey, especially when things don’t go as expected. We talk about the importance of support and accurate information, and also that a lactation consultant’s job is to suppor…
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In this episode: If you've been wondering whether AI could help or hurt your food blog, this episode will transform how you think about AI as a business tool. Join me for a great conversation with Hanelore Dumitrache as we dive into practical ways AI can streamline your workflow—from cutting blog post writing time by 75%, to uncovering hidden patte…
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Your baby isn’t a baby any more – suddenly they are a toddler. After that first birthday the unrealistic expectations just keep coming. We expect so much from our young toddlers that they just aren’t ready for yet. In this 4th episode of my series on realistic sleep expectations by age I’m focusing on younger toddlers between 12-24 months. In many …
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In this episode: What happens when you commit to posting Instagram Reels every day for 90 straight days? Today I’m chatting to a blogger who came up with the challenge to create and share daily recipe videos without batching content in advance. You’ll hear what she experienced instead of massive follower growth like you might expect! Whether you’re…
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Wake windows – helpful or stress inducing….it really depends on the family. However, wake windows are commonly shared as precise, exact rules we must follow or else (insert some fear based message). In this episode I’m sharing some thoughts on wake windows including the fact that they are not an evidence-based concept so you can feel free to ignore…
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In this episode: Wondering if SEO still matters for food blogs in 2025? Despite what you might have heard, Google remains the largest source of traffic on the internet, and food blogs are still ranking prominently in search results. Today, I sit down with Carl Ross from Uku Digital for a discussion all about what's really working right now, from sm…
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Parenting is hard, and there are so many rules, shoulds, and external expectations that can lead to feelings of mom guilt. In this episode I’m joined by Dr. Jillian Neill, a psychologist specializing in the parenting transition. We talk about: What is mom guilt. Guilt verses shame verses regret. The ways in which external expectations, rules, and s…
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In this episode: Are you wondering if Pinterest is still worth your time in 2025? Here's the truth - Pinterest isn't just another social media platform, it's a powerful search engine that can drive consistent traffic to your site for months or even years. In today's episode, I sit down for a really insightful conversation with Kate Ahl from Simple …
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There are so many unrealistic expectations perpetuated about older baby sleep that it’s no wonder that so many parents are confused and overwhelmed about what’s going on. This episode is the third in my series on realistic expectations. While you hear a lot about older babies sleeping through the night and not feeding, the reality (and research) te…
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In this episode: If the past year has felt like a roller coaster in the blogging world, you are certainly not alone! It seems like every week there was a new threat to the industry and the stability of this career we love so much. With a new year it is a fresh start and the chance to navigate the waters a bit differently this year. In today's episo…
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It’s January, and you may be thinking about bringing some order to the chaos that the holidays brought to your sleep routines. In this episode, I’m sharing some tips for getting back on track and into a good rhythm with sleep. This is a good time to keep things simple, work towards more consistent rhythms and routines, and also check in to see if y…
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You finally feel like you got the hang of things, and then your baby is in a whole new phase! This is a really common feeling in this phase of babyhood. This episode is the second in my realistic expectations by age short series. I’m sharing some key points about sleep in this very in-between age, and how parents can sometimes be both a step ahead …
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We tend to think of baby and parent as separate beings, separate nervous systems. And yet in so many ways they are part of an inter-connected, inter-dependent system. In this episode I’m talking with Meaghan Beames, an experienced Registered Massage Therapist, CST practitioner, mom, and the founder of the Beames CST Training Center. Our discussion …
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What is normal for newborn sleep? How can parents have more realistic expectations? Our culture is full of unrealistic expectations about baby sleep and it creates so much stress, worry, and anxiety. This episode starts a short series I’ll be weaving through my other episodes over the next few months on realistic expectations by age. In this episod…
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Early parenting is an intense time that can challenge us physically, emotionally, and mentally. A wonderful tool for coping with the intensity, challenges, and changes that come with parenting a young child is mindful parenting. In this episode I’m joined by Sultana Karim, a therapist with a specialty in both the perinatal period and trauma. Our co…
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To those in the US who celebrate, Happy Thanksgiving. This is a short episode to kick off the holiday season. There’s so much pressure to create traditions and have perfect family holiday rituals right from the start. In this episode, I encourage you to consider what you’d like to carry forward from your own childhood, allow for organic traditions …
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How can you make informed decisions when you don’t know all your options? Well, you can’t! From sleep setups and safety to navigating big sleep transitions and parent led changes, knowing your options makes a huge difference. In this week’s episode I’m joined by my bestie, doula, educator, and doula business coach Kaely Harrod for a conversation ab…
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Have you ever noticed how much sleep information and advice seems to be very generic, one size fits all? As if all babies have the exact same sleep needs and it’s only a matter of being consistent to get all babies sleeping alike. In this week’s episode, I’m unpacking why continuing to talk about baby sleep in these one size fits all type ways is w…
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Does baby sleep make you anxious? Does your anxiety keep you from sleeping? Either or both of these things can be true. The relationship between anxiety and sleep as a new parent is complex. IN this episode I’m joined by Clare Donofrio, a perinatal psychotherapist, to talk with me about the ways our anxiety shows up in relationship to sleep in earl…
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In a world that pushes non-responsive sleep training at every turn, it’s understandable that you might worry about the idea of over responding to night wakes. In this episode I talk about the importance of responding to your little’s nighttime needs and also where there is some nuance. It’s important to get to know your baby so that you can learn w…
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We all need community, and yet finding that community can be a real struggle. So many of the parents I support with sleep are searching for parenting communities that lean responsive, as so many of the spaces they move through regularly are full of sleep training advice. In this episode, I’m joined by Elizabeth Hubley of the mama love collective to…
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There is so much incorrect information thrown around about what makes a good nap. It can lead parents to worry that their baby isn’t getting the rest they need if their naps are short (or cat naps). In this episode I’m calling out the misinformation around cat naps. I talk about what a short nap is, some ideas around what makes a healthy nap, and s…
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New parent sleep and mental health can be such a tricky topic, with so many blanket statements thrown around. In this episode I’m joined by Dr. Emma Basch, licensed clinical psychologist, for a wide-ranging and nuanced conversation about postpartum mental health. A few of the many things we discussed include: Most people struggle with the transitio…
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As the sun sets earlier we use a lot more artificial light in the evening. In this episode I’m walking you through what to consider when it comes to light sources as you move through your evening, why it matters, and what some tricky places are in your home. Let’s do a light check before the sun sets any earlier. Resources related to this episode Y…
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Parenting is hard sometimes, and it’s natural to feel overwhelmed or triggered by hard parenting moments. In this episode I’m joined by Sheena Hill, a Responsive Parenting Coach, to talk all about parenting triggers. We discuss common triggers and why they are more or less likely to happen based on how well we are meeting our own needs, temperament…
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In this episode: Over the last two years we started offering a new way to redesign your website with us called Crafted. These are semi-custom websites that allow bloggers like you to get a one of a kind look without the hefty price tag of a custom website. But if you’ve ever wondered what exactly semi-custom means and whether it’s right for you, th…
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Should I ever wake a sleeping baby? Doesn’t sleep beget more sleep? There’s such a widely held belief that more sleep is always better and so we should never wake babies, and yet that’s not really true. If letting your baby sleep however they sleep is working for you, that’s great – keep doing it. But if you are struggling with your baby’s overall …
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In this episode: Have you ever gone to a food blog and been super frustrated by the experience you had on their website? Creating a solid user experience is something I think we all want for our readers, but what do we need to do to make sure that happens? Today we’re diving into some best practices, both things to do and not to do for better user …
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