Stella Bayles, author, speaker and director of PR technologies 'CoverageBook' & 'AnswerThePublic', hosts this direct and straight-talking podcast on PR, marketing and communications. In each episode, Stella explores an emerging topic in Public Relations and with the help of an expert dispels any myths and breaks down the jargon. Summarised in plain language, this PR podcast is informative, often amusing and always under and hour, so you can be clued up before your next Zoom call.
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Conversations with founders, investors and operators who are building the future. Listen to find the stories, ideas, investments and strategies behind the startups. Learn more and stay up to date at https://startupproject.substack.com/
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The Unfiltered Playbook to Make Early‑Stage Startups Get Media Traction & Demystifying Public Relations for Tech Founders | Emily Gerber Founder of Six Eastern PR | Startup Project #100
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49:36Join host Nataraj as he speaks with Emily Gerber, founder and principal of SixEastern, a PR firm specializing in startups and tech companies. Emily shares her expertise on crafting effective PR strategies for early-stage startups and navigating the evolving media landscape. About the Episode: This episode demystifies the world of PR for tech founde…
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Award-Winning Industrial Designer on How to Design Great Hardware Products at Scale? | Todd Bracher Founder of Betterlab | Startup Project #99
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47:12Join host Nataraj as he sits down with Todd Bracher, founder of BetterLab, an industrial design firm partnering with scientists and innovators to create game-changing products. Previously Executive Creative Director and Design Partner at Human Scale, Todd has also collaborated with iconic brands like Issey Miyake, Herman Miller, and 3M. A two-time …
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Warp Dev The AI Terminal Changing Software Development | Zach Lloyd CEO & Co-Founder of Warp Dev | Startup Project #98
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50:51Join host Nataraj as he sits down with Zach Lloyd, the founder and CEO of Warp, a company developing an intelligent terminal aimed at modernizing the command line experience for developers. Zach, a former principal engineer at Google, having worked on Google Sheets and Docs, and co-founder and CTO of Selfmade, shares his insights on the future of s…
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How to Build a Scalable Venture Community | Jennifer Jeronimo CEO of Gaingels Inc| Startup Project #97
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32:03Join Nataraj on Startup Project as he interviews Jennifer Jeronimo, CEO of Gaingels, a venture capital syndicate that has deployed over $900 million into 2,500 startups. About the Episode: Jennifer shares Gaingels' unique journey from an investment club focused on LGBTQ+ founders to one of the largest venture capital syndicates globally, with a div…
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Startup Mistakes to Avoid: Overvaluation, Fundraising, AI & SaaS Pricing | Vanessa Larco Partner at NEA | Startup Project #96
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44:48Join host Nataraj on Startup Project as he sits down with Vanessa Larco, Partner at NEA, to discuss the transformative impact of AI on startups and venture capital. About the Episode: This episode delves into the evolving landscape of tech investing, exploring how AI is reshaping business models, pricing strategies, and the future of work. Vanessa,…
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Deep Tech's Golden Age: Investing in Robotics, AI, and Quantum Computing | Startup Project #95
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49:23Join host Nataraj as he sits down with Karthee Madasamy, the Managing Director of MFA Partners, to discuss his journey from chip designer to venture capitalist in the world of deep tech. About the Episode: This episode explores Karthee's transition from a technical background in semiconductors and wireless communication to a successful career in ve…
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Secondary Markets Explained: How EquityZen Provides Liquidity for Pre-IPO Shares | Startup Project Podcast #94
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50:32Join Nataraj on Startup Project as he talks to Aatish, CEO and founder of EquityZen, a secondary market for private equities. They discuss the evolution of secondary markets, EquityZen's business model, the value proposition of secondary equity platforms, investor strategies, and the nuances of investing in secondary shares. They'll also delve into…
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Seattle's Ambition to Become the Next Silicon Valley | Aviel Ginsberg | Startup Project #93
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47:15Join host Nataraj as he sits down with Aviel Ginsberg, the founder of Simply Measured (acquired by Sprout Social), managing director at Amazon's Alexa Accelerator, general partner at Founders Co-op, and now co-founder of Foundations, a shared workspace and accelerator designed to bolster Seattle's VC ecosystem. About the Episode: This episode explo…
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Revolutionizing Workflows with AI Agents | Jacob Bank | relay app | Startup Project
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44:54Join host Nataraj as he sits down with Jacob Bank, founder and CEO of Relay.app, a platform building AI agents to revolutionize how we work. **About the Episode:**This conversation explores the evolution of AI agents and how Relay is solving customer problems by automating cross-tool workflows. Jacob, a former product lead at Google (Gmail, G Suite…
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Building a Billion-Dollar Portfolio: David Blumberg's Investment Strategies | Startup Project #91
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56:55Join host Nataraj on the Startup Project podcast as he sits down with David Blumberg, a seasoned investor with over three decades of experience in early-stage tech companies. From his early days at T. Rowe Price to founding Bloomberg Capital, David shares his unique journey and insights into the world of venture capital. About the Episode: This epi…
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From Zero to $50 Million Read.AI's Explosive Growth | David Shim Founder of Read AI | Startup Project #90
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54:02This episode of Startup Project tackles that very problem! Join host Nataraj as he sits down with David Shim, CEO of Read.ai, a company that just raised $50 million in Series B funding to revolutionize how we handle meetings and work in general.About the Episode:This insightful conversation dives deep into Read.ai's innovative AI-powered meeting su…
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#89 Secret Weapon Behind Small Businesses Success | Hello Alice Co-founder Elizabeth Gore
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26:19Ever wondered what it takes to build a thriving small business and secure funding in today's competitive landscape? This episode of Startup Project dives deep into the world of Hello Alice, a platform revolutionizing how small businesses access resources and capital. Join host Nataraj as he sits down with Elizabeth Gore, co-founder and president of…
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#88 How to Market a Database Product? | CMO of SingleStore Madhukar Kumar
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50:21Madhukar Kumar is the Chief Marketing Officer at SingleStore (formerly MSQL), a cloud-native database company that has raised over $300M in funding. In this conversation, we explore the intersection of technical marketing, product-led growth, and the future of AI in marketing: In this episode, we cover:(00:02) Introduction and SingleStore overview(…
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#87 DocuSign Founder on Building $16B Company | Court Lorenzini
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52:13Guest: Court Lorenzini | Founder of DocuSign & FounderNexus Host: Nataraj | Senior PM at Azure, Creator of Startup Project & Angel Investor Subscribe to Startup Project Newsletter for valuable founder insights: https://startupproject.substack.com/Join Nataraj in conversation with Court Lorenzini, co-founder of DocuSign and serial entrepreneur, as t…
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#86 Building RelationalAI: AI Coprocessor for Snowflake | Molham Aref CEO & Founder
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59:09My guest today is Moham Aref, CEO of RelationalAI, a company that recently closed a $75 million Series B funding round. Moham shares his incredible journey spanning over 30 years in the AI and machine learning space, offering invaluable insights for aspiring entrepreneurs and tech enthusiasts alike.Moham Aref, CEO of RelationalAI, Moham brings a we…
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#85 AI Should Not be Regulated - Author & ML Researcher Pedro Domingos #ai #regulation
1:21:43
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1:21:43For video version watch the episode on: → YouTube link: https://youtu.be/9-J4eV8qvZgJoin us as we dive deep into the world of AI with Pedro Domingos, a machine learning pioneer and author of the acclaimed book "The Master Algorithm." Pedro shares his insights on the current AI hype cycle, the real impact of AI on society, and how he sees the future…
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#84 From Mars Rover to Starups: Ex-aws exec khawaja shams on the art of product-market fit in b2b cloud
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49:57In this episode of Startup Project, we chat with Khawaja Shams, Co-founder and CEO of Momento, a serverless caching and messaging service built for interactive applications at scale. Host: Nataraj (Investor at Incisive VC, angel investor, and Senior Product Manager) Guest: Khawaja Shams (Co-founder and CEO of Momento) Website: Momento Website Lin…
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#83 Learning Generative AI, Product Management & Upskilling your Career with Nataraj Sindam
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47:01This is a special episode. We are airing an episode where Nataraj was the guest on Learn It All podcast where he talked about trends in AI, how to leverage gen AI to build new products and how to upskill your career and find the right things to work on. Links: Startup Project Podcast: https://thestartupproject.io/ Website: https://thestartupproje…
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#82 Silicon Valley Secrets: From 3x Exit Founder of Baffle io Ameesh Divatia
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38:19Host: Nataraj - Investor at Incisive VC, Angel Investor, and Product Manager.Connect with us:* Website: https://thestartupproject.io* LinkedIn: https://www.linkedin.com/in/natarajsindam/* Twitter: https://twitter.com/natarajsindamGuest: Ameesh Divatia - Founder and CEO of Baffle.Connect with our guest:LinkedIn: https://www.linkedin.com/in/am…
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#81 Coursera's Engineer No 1 on Building AI agents for knowledge workers #AI #podcast #aicode #startup
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59:58Startup Project Podcast: Building AI Agents for Knowledge Workers with Lutra AIJiquan Ngiam joins Nataraj to discuss the future of AI, from the rise of deep learning to the potential of AI agents for knowledge workers. They delve into [Guest Name]'s experiences working with Andrew Ng at Coursera and Google Brain, where he witnessed the power of sca…
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#80: End of Gaming PC? Ambitious Vision of Highscore for Cloud Gaming
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47:44🎮 Dive into the future of gaming with Ian from High Score! 🎮In this episode of Startup Project, we explore:- The true size of the gaming industry (hint: it's HUGE!)- How cloud gaming is revolutionizing accessibility- The story behind High Score's innovative platform- Challenges faced by cloud gaming services like Google Stadia- Future trends in gam…
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#79 Building a Scalable No-Code Backend with Xano
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40:04Startup Project Podcast: Building a Scalable No-Code Backend with XanoJoin Natraj as he sits down with Prakash, the founder of Xano, a revolutionary no-code backend platform that's shaking up the software development landscape.This episode dives deep into:🔸Xano's mission: Prakash explains how Xano empowers developers and citizen developers to build…
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#78 Securing The World's IoT Devices with Asimily
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37:55🎙️ Startup Project Podcast - Episode with Shankar Somasundaram, CEO of AsimilyWelcome to another exciting episode of the Startup Project Podcast! In this episode, we have Shankar Somasundaram, the CEO and founder of Asimily, a company dedicated to providing visibility and security for medical IoT and OT devices. Shankar brings a wealth of experienc…
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#77 Learn It All Mindset with CEO Damon Lemby
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42:36Damon Lemby, CEO of Learn It, a company that has trained over 1.9 million individuals, shares his journey from professional baseball to the world of education, offering insights on leadership, learning, and the future of work. The Power of the "Learn It All" Mindset Lemby argues that the key to success in today's dynamic world is not being a "know-…
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#76 How Product-First VC Mighty Capital is Picking great companies?
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30:01In this episode of Startup Project, Nataraj sits down with SC Moatti, a serial entrepreneur, product manager, investor, and author. SC Moatti shares insights into his diverse career path, from building successful products to launching his own venture capital firm, Mighty Capital. In this episode, you'll learn: SC Moatti's journey from engineer to V…
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#75 Satya Singh - Co-Founder of Scispot on redefining modern biotech's data infrastructure
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46:50Satya, co-founder of Scispot, joins Startup Project's Nataraj to share his journey from leading a platform team at Expedia to starting a biotech company that solves data challenges for life science labs.In this episode, we discuss: Satya's unique career path, from fashion startup owner to data expert. The founding story of Scispot, tackling the pro…
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#74 Sajid Rahman - Angel Investor Secrets - Lessons from 1000+ Startup Investments
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45:59Startup Project Podcast: Episode Notes - Navigating the Shifting Investment Landscape with Sajid Rahman Guest: Sajid Rahman - Top Angel Investor Host: Nataraj - Senior Product Manager, Investor at Incisive.vc & Startup Advisor Episode Overview: Join us as we delve into the evolving world of startups and venture capital with Sajid Rahman, a prolific…
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#73 Brian Bell - From Product Manager to Full Time Investor
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48:58Brian Bell is the Managing Partner at Team Ignite. Bell has experience in product development in AI at Microsoft, AWS, and startups.Full conversation includes:🔸Transition from Product Management to full time investing🔸Investing in YC 🔸Operating an investing Syndicate🔸Growth hacks to grow your syndicate 🔸Is AngelList loosing its advantage?🔸Red flags…
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#72 Todd Bishop GeekWire Co-founder, Business and tech journalist on big tech, AI and more!
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50:41New episode with Todd Bishop, GeekWire's co-founder. Todd is a longtime business and technology journalist who reports on subjects including AI, the cloud, startups, and health technology, plus Amazon and Microsoft, in addition to hosting GeekWire's weekly podcast. This is Todd's second appearance on the Startup Project podcast. In our conversation…
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#71 Peter Mueller Founding Partner Breakwater VC about Pre Seed Investing in Seattle Tech Startups
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48:07In this episode Nataraj talked to Peter Mueller who is the founding partner of Breakwater ventures investing in early stage tech startups in Pacific Northwest and Wester Canadian Startups.The conversation includes:- how to think about angel investing & pre-seed investing?- Seattle pre-seed ecosystem- learnings from Seachange fund- thesis for breakw…
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#70 Brendan Rogers From Founding WAG (NASDAQ: PET) to Investing in India
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35:29In this episode Nataraj spoke to Brendan Rogers Ex Cofounder of Wag, a NASDAQ listed public company.Full conversation includes:- Origin story of WAG- His journey into investing in India- Why he is bullish on Indian startups?- Opinion on different sectors & moreTo stay in loop for future conversations check out thestartupproject.ioFor above average …
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CoverageImpact. Will it solve the PR Industry's number 1 problem?
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42:16In this episode I interview the person that has inspired me the most in my career; Gary Preston. Gary is the founder of CoverageBook, AnswerThePublic and the new (free) PR measurement tool ‘CoverageImpact’. We discuss how the last 15 years of working together in marketing and the last 10 years of Gary being a successful software founder in the PR i…
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#69 Direct-to-Consumer Companies & Long Tail Opportunity in AI (Above Average Newsletter)
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3:11Welcome to 50th edition of the Above Average Newsletter. Your bi-weekly source of Above Average takes on the business of big technology written by Nataraj Sindam. Topic 1: What’s with Direct-to-Consumer Companies? What’s common among all these companies? All birdsBrilliant earth groupPelotonRent the runway They are all public direct to consumer com…
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In the 25 years Steph Bridgeman has been working PR measurement, the world, media consumption and data has changed. But at a time when technology and data is abundant, why are we hearing of PR budget cuts and team struggles with proof of outcomes? In this fascinating podcast chat Steph and I explore why this is; from pivot table and design skills t…
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#68 Why the new AI button on your keyboard is inevitable? (Above Average Newsletter)
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3:21This episode is the audio version of Nataraj's newsletter Above Average. Welcome to 49th edition of the Above Average Newsletter. Your bi-weekly source of Above Average takes on the businss of big technology written by Nataraj Sindam. 1. Why the new AI Button on Your Keyboard is inevitable?Microsoft is adding a new AI button to your PC keyboard. Th…
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#67 What late stage investors got wrong about investing in Startups? (Insight)
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0:49For more unique insights on technology follow Nataraj on Twitter - https://twitter.com/natarajsindam & Instagram - https://www.instagram.com/1nataraj/ What late stage investors got wrong about investing in Startups? Confusion in the venture scene, especially with late-stage investments. Some firms raising funds for secondaries in startups, b…
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It's January 2024, offcially back to work. But before you dive into your next campaign its important to consider focus and development for the year. What do you as an individual, your team and as a collective industry need to work on to move forward and succeed this year? I have enlisted the help of PR powerhouse Stephen Waddington to help us do ex…
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#66 Why Rivian Will Become 2nd Largest EV Company in the US? (Insight)
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0:59For more unique insights on technology follow Nataraj on Twitter - https://twitter.com/natarajsindam & Instagram - https://www.instagram.com/1nataraj/ Why Rivian will become 2nd Largest EV Player in the U.S? Exploring the EV market in the US and the competition between Rivian and Tesla. Rivian stands out with a superior product, a more profitab…
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Over long term YouTube will win over TikTok, Instagram & other video apps. Check out the video to see why. Follow Nataraj on Twitter - https://twitter.com/natarajsindam & Instagram - https://www.instagram.com/1nataraj/
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How Influencers are Sharing the 'Essence of Cinema' for Cineworld UK
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27:52In this episode Stella interviews Carla Boyd, Senior Social & Content Marketing Manager at Cineworld Cinemas Live from the Cineworld London Head Quarters they delve into influencer relations and why Cineworld UK has decided to switch nearly all of their communications to working only with social influencers over journalists. Carla explains how the …
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#64 Matt McIlwain – MD Madrona Venture Group on all Things Venture Capital
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48:56Nataraj interviewed veteran VC Matt McIlwain of Madrona Venture Group on Startup Project podcast. Matt shared his insights into the state of venture capital and the impacts of AI, drawn from his 20+ years of experience.Some key takeaways:1. Venture is a "tale of two cities" now - later stage startups are struggling, earlier stage companies embracin…
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Why the UK’s biggest corporates are at risk of reputational damage
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37:16In this episode Stella interviews the Chief Executive of the CIPR (Chartered Institute of Public Relations) Alastair McCapra. They talk about FTSE 100 businesses and the lack of PR expertise in executive leadership teams and on boards in the UK. Alastair and Stella explore the reasons for this; including reputation management being viewed as a ‘whe…
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#63 Jon Staenberg: Investing in Startups, Venture Funds & Search Funds
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54:18In this episode, Nataraj spoke with John Staenberg, a veteran of the tech and venture capital world. John took Nataraj through his early days growing up in Omaha and attending Stanford University, where he was inspired by the culture of creativity and trying new things. After graduating, John worked in real estate and then got his MBA, also at Stan…
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How Cultural Understanding & Rapid Media Response is Saving the World's Animals
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44:31Bev Boyle, who is the Global Head of Media at World Animal Protection, plays a pivotal role in shaping the narrative around animal welfare on a global scale. She's at the forefront of crafting media campaigns that not only raise awareness but also inspire action. In this episode of the PR Resolution Podcast, Stella and Bev discuss a current campaig…
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How healthy does your agency feel? Are there uncertainties around budgets? Are some of your retainers switching to projects? Is your pipeline flowing or in need of some work? If your agency finances are feeling like a challenge right now you’re not alone. Research has confirmed that PR budgets are being reduced. Data gathered in June 2023 from the …
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#62 Ashmeet Sidana - Founder of Engineering Capital on Investing in Technical Insights
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50:24In this episode of the podcast, we feature Ashmeet Sidana, the founder and Chief Engineer of Engineering Capital. Ashmeet has an extensive background in engineering and venture capital, with experience as the Director of Product Management at VMWare and as a venture capitalist. During the conversation, Ashmeet discusses various topics, including hi…
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In episode 40 Stella interviewed Rebecca Jolly and Joe Bellioti; the authors of best-selling book; ‘How Music Grows Brands’. They discussed the benefits music can have on a brands business but what about the other side of the partnership? The music artist. How does the involvement of a track in a PR campaign, advert, or TV show affect the artist? W…
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#61 Joe Heitzeberg - From Tech Whiz to Sustainable Meat Entrepreneur
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53:57To stay up to date checkout thestartupproject.io & follow Nataraj on twitter: @natarajsindam and on LinkedIn at https://www.linkedin.com/in/natarajsindam Join us in this captivating episode as we sit down with Joe Heitzeberg, a multifaceted entrepreneur who has navigated the world of technology and business with remarkable succes…
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How Crime Journalism led to a Leading UK Charity PR Newsroom
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45:54In this episode I’m joined by Martin McGlown who was once a crime journalist at the London Evening Standard newspaper and went on to head-up media relations at the world's leading cancer charity; Cancer Research UK. We talk about the moment Martin made his career-defining decision and why he and the charity have never looked back. We cover the chan…
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#60 Tim Chen - From Open Source Contributor to Investor in Infrastructure Startups
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1:03:42Tim Chen is the Managing Partner at Essence VC, an early-stage fund focused on data infrastructure and developer tool companies. He has over a decade of experience leading engineering in enterprise infrastructure and open source communities and companies. Prior to Essence, Tim was the SVP of Engineering at Cosmos, a popular open source blockchain S…
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