Best Sharon Toerek Podcasts (2025)

1
066 Sharon Toerek: Why Smart Agencies Treat Legal as a Profit Center 32:11

20d ago32:11

32:11

Hey everyone, today I'm joined by Sharon Toerek. Sharon is the founder of Legal + Creative, where she advised agencies on legal strategy, contracts, and IP protection. She also hosts The Innovative Agency podcast and is a frequent speaker in the agency space. I wanted to have Sharon on because most agencies overlook legal as a lever for profitabili…

1
310. AI That Works for Creative Agencies, with Hikari Senju 22:48

5d ago22:48

22:48

AI isn’t just a buzzword anymore. It’s reshaping how agencies build, deliver, and scale creative at lightning speed. But for every opportunity it unlocks, there are just as many questions: How do you keep your creative edge? What are the legal landmines? And how do you actually integrate AI in a way that drives results and protects your agency? On …

1
068 Dylan Ciaccio: Why Most Agency Content Fails to Generate Leads 43:40

6d ago43:40

43:40

Hey everyone, today I'm joined by Dylan Ciaccio. Dylan helps agencies escape the LinkedIn content trap and generate leads by reframing their messaging around a niche strategic problem. He’s the creator of “niche content boosting,” a paid strategy that helps expert agencies consistently get in front of decision-makers—even when organic reach falls f…

1
309. Agency Rebranding Done Right, with Bill Swanston 24:36

12d ago24:36

24:36

Today on The Innovative Agency Podcast, Sharon Toerek sits down with Bill Swanston, co-founder and President of Bosun, for a raw and revealing conversation about what it really takes to reinvent a legacy agency. Bill doesn’t just share the highlight reel. He takes us inside the emotional highs and lows of letting go of a longtime identity, includin…

1
067 Nick Sal: How Agencies Can Win with Virtual and Live Events 37:00

13d ago37:00

37:00

Hey everyone, today I'm joined by Nick Sal. Nick is a B2B events strategist and professional MC who helps companies turn attendees into advocates. He’s led event strategies at HubSpot, Drift, and several top-tier agencies, and now runs Nick Sal Inbound, where he helps B2B brands grow through events, partnerships, and community. I wanted to have Nic…

1
308. Agency M&A – A Seller’s Journey, with Mike Harris 42:40

19d ago42:40

42:40

Today on The Innovative Agency Podcast Sharon Toerek is joined by President and Co-Founder of Uproar PR Mike Harris. Mike brings the kind of hard-earned wisdom you only get from selling an agency. Not once, but twice. If you’ve ever wrestled with the idea of letting go of something you built from the ground up, this conversation is going to hit hom…

1
307. Growing Your Agency by Stepping Away, with Louise Oliver 37:35

26d ago37:35

37:35

Today on The Innovative Agency Podcast Sharon Toerek welcomes Louise Oliver, Founder and CEO of Peritus PR, for a story that doesn't get told nearly enough, but every agency owner needs to hear it. Louise discusses the bold and deeply personal decision to hit pause and step away entirely from the business she built. Not just a vacation. A real, ext…

1
065 JR Lay: Sharing Your Unique Wisdom 37:39

27d ago37:39

37:39

Hey everyone, today I’m joined by JR Lay. JR is the founder of Level Up Business and the creator of the Level Up Business OS—a growth system built to help B2B entrepreneurs stand out, earn trust, and scale sustainably. Before this, he spent over two decades in financial services, battling through burnout, addiction, and the crushing pressure to gro…

1
306. How to Shorten + Improve the Agency Sales Cycle, with Taylor Frame 31:44

1M ago31:44

31:44

Today on The Innovative Agency Podcast, Sharon Toerek is joined by Taylor Frame, Chief Revenue Officer at Best Practice Media. Taylor knows what it really takes to grow agency revenue in a market that’s full of hesitation and slow-moving buyers. With economic uncertainty and client priorities shifting by the week, Taylor shares a refreshingly hones…

1
064 Amanda Smith: How to Build a Strategic B2B Podcast 36:10

1M ago36:10

36:10

Hey everyone, today I'm joined by Amanda Smith. Amanda is a podcast strategist and Studio Head at Share Your Genius, where she’s helped dozens of brands turn podcasts into powerful growth engines—using narrative, curiosity, and clear outcomes to build brand and drive demand. I wanted to have Amanda on because podcasting is a proven growth channel t…

1
305. Evolving PR in a Noisy World, with Jennifer Kaplan 24:48

1M ago24:48

24:48

On this episode of The Innovative Agency Podcast, Sharon Toerek is joined by Jennifer Kaplan, Founder of Evolve PR and Marketing, an industry veteran who’s had a front-row seat to the seismic shifts reshaping how we communicate. In a marketing landscape defined by constant change, Jennifer breaks down what’s actually working today in PR, from the r…

1
304. AI and Agency Leadership – In Real Life, with Lori Highby 25:58

2M ago25:58

25:58

This episode of The Innovative Agency Podcast welcomes Lori Highby, CEO and Founder of Keystone Click, for an honest and practical conversation about what it really looks like to run a digital agency in the age of AI. Lori shares how her and her team are weaving AI into daily operations, not just the flashy stuff, but the messy, behind-the-scenes r…

1
063 Jared Gibson: Maximizing Your Impact with Founder-Led Content 35:55

2M ago35:55

35:55

Hey everyone, today I’m joined by Jared Gibson. Jared is the co-founder of Outworks, a firm that helps B2B founders and executives turn their ideas into consistent, trust-building LinkedIn content. With over 18 years in sales and marketing, Jared has a knack for helping leaders show up online in a way that actually sounds like them. I brought Jared…

1
303. Stop Churn for Long-Term Client Retention, with Chip Griffin 24:53

2M ago24:53

24:53

This episode of The Innovative Agency Podcast examines a challenge every agency leader has faced at one point or another: watching a promising new client relationship fall apart too soon. Today’s guest is Chip Griffin, Founder of the Small Agency Growth Alliance (SAGA), and he’s here to unpack how to set agency-client relationships up for success b…

1
062 Tyler Pigott: How Agencies Can Communicate and Connect 33:07

2M ago33:07

33:07

Hey everyone, today I'm joined by Tyler Pigott. Tyler is a growth strategist and brand messaging expert at StoryBrand. He bootstrapped and scaled his own agency, ran over 300 StoryBrand workshops, and now leads revenue at StoryBrand while building the Agency Builders community. I wanted to have Tyler on because he brings hard-won insights on how co…

1
302. How to Optimize Your Digital Marketing, with Saul Marquez 31:10

2M ago31:10

31:10

This episode of The Innovative Agency Podcast welcomes Saul Marquez, Founder and CEO of Outcomes Rocket, an expert in digital marketing for the healthcare sector. Saul dives into the core challenges agencies face in proving the effectiveness of digital campaigns and building lasting client trust, especially when expectations and reality don’t alway…

1
061 Dan Englander: Agency Outreach that Works 34:11

2M ago34:11

34:11

Hey everyone, today I'm joined by Dan Englander. Dan is the founder of Sales Schema and a consultant helping agencies grow through outbound systems. He’s the author of “Relationship Sales at Scale” and has helped over 100 agencies go beyond referrals using proactive outreach and trust-based selling. I wanted to have Dan on because too many agency o…

1
301. Agency Business Development – Hope is Not a Strategy, with Tom Martin 40:43

2M ago40:43

40:43

Today’s episode of The Innovative Agency Podcast is a must-listen if you’ve ever found yourself staring down an empty pipeline, wondering where your next opportunity will come from. Sharon Toerek is joined by Tom Martin, Founder and CEO of Converse Digital. Tom doesn’t pull punches when it comes to one of the most critical and overlooked agency cha…

1
060 Brandon Kordower: Why Agencies Struggle with Financial Data 31:31

2M ago31:31

31:31

Hey everyone, today I’m joined by Brandon Kordower. Brandon is the Founder and CEO of AURA, a strategic advisory firm helping marketing agencies scale with clarity and control. He specializes in turning messy financials into real visibility—and helping agency founders make smarter, more confident decisions with their money. I brought Brandon on bec…

1
300. Rapid Growth Roadmap for Agencies, with Stephanie Spicer 32:20

3M ago32:20

32:20

Leading a fast-growing agency comes with unique challenges. How do you scale at speed without losing your culture, your talent, or your edge? This special milestone episode of The Innovative Agency Podcast (we’ve hit 300 episodes today, all!) features Stephanie Spicer, President of Luquire, an agency recognized for its rapid growth and innovative l…

1
059 Tiger Joseph: Video Content That Doesn't Suck 36:25

3M ago36:25

36:25

Hey everyone, today I'm joined by Tiger Joseph. Tiger is a B2B video strategist with content that's anything but boring. Tiger’s background in filmmaking, documentary work, and content creation has taken him from shooting skate videos to working with world leaders and top business coaches. Now, he helps founders and brands build video systems that …

1
299. Managing Agency Chaos, with Karl Sakas 37:13

3M ago37:13

37:13

This episode of The Innovative Agency Podcast welcomes back Karl Sakas, a familiar and trusted voice in the agency world. Through Sakas & Company, Karl offers custom consulting, executive coaching and training programs and products to help agency owners “up-level” at their agency. He joins this episode of The Innovative Agency to share powerful and…

1
058 Dave Scilabro: Niching In Your Service 32:30

3M ago32:30

32:30

Hey everyone, today I’m joined by Dave Scilabro. Dave is the founder of Harvest ROI, a RevOps agency that specializes in helping companies turn their CRM into a revenue-generating machine—not a black hole of leads, chaos, and complexity. I wanted to talk to Dave to break down why so many companies waste their HubSpot investment, and how Dave's team…

1
298. Leading Agencies Through Transition, with Ellen Praytor Faulkner 37:22

3M ago37:22

37:22

In this episode of The Innovative Agency, Sharon Toerek is joined by Ellen Praytor Faulkner, CEO of Lewis Communications, a performance marketing powerhouse with deep roots and a forward-thinking edge. Ellen opens up about what it really takes to lead an agency through transition, stepping into the CEO role in the wake of COVID and steering through…

1
057 Eli Rubel: Strategies for Building a Profitable Agency 38:50

3M ago38:50

38:50

Hey everyone, today I’m joined by Eli Rubel. Eli is the founder of Profit Labs and two successful agencies—MatterMade and No Boring Design—with over $9M in combined net profit. He's one of the sharpest minds in the space when it comes to turning revenue into actual take-home profit (without overcomplicating your ops or gutting your team). I love ho…

1
297. Purpose Over Panic, with Lindsey DeWitte 35:52

3M ago35:52

35:52

Today on The Innovative Agency Podcast Sharon Toerek is joined by Lindsey DeWitte. Lindsey is Chief Impact Officer at BarkleyOKRP, one of the largest independent agencies in the country. With economic and political headwinds reshaping the landscape, agency leaders are being called to step up in new ways, as steady hands for their clients and as cha…

1
056 Juliana Marulanda: The Data Agencies Need 34:31

3M ago34:31

34:31

Hey everyone, today I’m joined by Juliana Marulanda. Juliana is the founder of ScaleTime and a sharp operator known for turning chaotic agencies into clean-running, profit-generating machines. She’s worked with over 1,500 digital agencies, helping them scale without burning out their teams—or themselves. I brought Juliana on because many agency pro…

1
296. From Hesitation to AI Integration, with John Munsell 32:05

3M ago32:05

32:05

This episode of The Innovative Agency Podcast welcomes agency veteran and Bizzuka CEO John Munsell for a no-fluff conversation about what it really takes to lead an agency through the AI revolution. Drawing on decades of experience and real-world trials, John shares the hard truths and smart moves behind his transition from traditional agency life …

1
055 Cam Martinez: The Operator Behind the Curtain 31:30

3M ago31:30

31:30

Hey everyone, today I’m joined by Cam Martinez. Cam is a high-level operator, strategist, and the embedded leader agencies and teams call when they’re ready to get serious about execution. He’s stepped into roles like COO, President, and Chief of Staff across industries—from SaaS to wellness to agencies—and he’s built a reputation for helping found…

1
295. The Living, Breathing Brand, with Justin Hoot 25:01

4M ago25:01

25:01

Today's episode of The Innovative Agency explores the real story behind brand with Justin Hoot, Partner and Director of Client Services & Growth at Chicago’s Someoddpilot. This isn’t your typical conversation about logos and taglines; we’re talking brand as culture, as community, as a living, breathing relationship between agencies and their client…

1
054 Sarah Still: Operations, Overwhelm, and Owning the Outcome 45:54

4M ago45:54

45:54

Hey everyone, today I’m joined by Sarah Still. Sarah is an agency systems strategist who helps women founders scale sustainably—without sacrificing what matters most. Her work lives at the intersection of operations and intention, helping agency leaders clear the mental clutter, reclaim their energy, and finally step into the visionary CEO role the…

1
294. Smarter Video for Modern Agencies, with Patrick Taggart 35:02

4M ago35:02

35:02

Today The Innovative Agency Podcast welcomes Patrick Taggart, Chief Creative Officer of SkyBlue Creative, for a candid conversation about the power and challenges of video in modern brand storytelling. As agencies face questions about authenticity, AI, and the pressure to “go big” with video content, Patrick explores his approach to unscripted, con…

1
053 David C. Baker: Positioning that Pays 31:10

4M ago31:10

31:10

Hey everyone, today I’m joined by David C. Baker. David is an agency advisor, author, and speaker who's consulted with over 1,000 firms and written some of the most respected books in the space—including The Business of Expertise and The Secret Tradecraft of Elite Advisors. If you're in the agency world and haven’t read his work, you’re probably st…

1
293. The Niche Blueprint, with Erik Olson 37:13

4M ago37:13

37:13

In this episode of The Innovative Agency Podcast, Sharon Toerek sits down with serial entrepreneur Erik Olson, CEO of several thriving digital marketing agencies. Erik pulls back the curtain on his journey from running a single agency to building a powerful network under a holding company model. Erik shares the bold choices behind specialization ve…

1
052 Miles Ukaoma: AI Strategies and Tips for Agencies 50:08

4M ago50:08

50:08

Hey everyone, today I’m joined by Miles Ukaoma. Among many things, Miles helps companies build better websites and leverage AI agents to streamline their operations. Miles brings a unique perspective at the intersection of marketing, web development, and AI — working directly with businesses to turn artificial intelligence from a buzzword into a co…

1
292. The AI Advantage, with Mike Todasco 28:07

4M ago28:07

28:07

On this episode of The Innovative Agency Podcast, Sharon Toerek explores the game-changing impact of AI in marketing agencies with guest Mike Todasco—former VP of Innovation at PayPal and now a professor at San Diego State University. This episode tackles the big questions: How can AI elevate agency-client relationships? Where do the biggest opport…

1
051 Selim Maalouf: Before You Start an Agency, Listen to This 35:26

4M ago35:26

35:26

Hey everyone, today I’m joined by Selim Maalouf. Selim is a CRM strategist, marketer, and former agency co-founder who’s seen firsthand what not to do when launching an agency—and what to do differently next time. He’s got deep experience in both the marketing trenches and the systems side of agency life, and today he’s pulling back the curtain on …

1
291. Buyer Psychology Meets AI, with Rai Cornell 31:01

5M ago31:01

31:01

On this episode of The Innovative Agency Podcast, Sharon Toerek explores the fascinating intersection of buyer psychology and AI-driven marketing with Rai Cornell, Founder of Cornell Content Marketing. With a background in psychology, Rai brings a unique perspective on how human behavior shapes effective content strategies. She unpacks the role of …

1
050 Bobby Gillespie: Making Agencies More Strategic & Memorable 37:47

5M ago37:47

37:47

Hey everyone, today I'm joined by Bobby Gillespie. Bobby is a hands-on, no-BS brand strategy and marketing advisor. Bobby has spent years helping B2B brands clarify their messaging, strengthen their positioning, and create brands that actually stand out. With a background in agency leadership and brand strategy, he knows what works—and what doesn’t…

1
290. AI: Opportunity vs. Risk, with Adam Nathan 28:09

5M ago28:09

28:09

In this episode of The Innovative Agency Podcast, Adam Nathan of Blaze AI joins Sharon Toerek to discuss the integration of AI into agencies, exploring both the opportunities it presents and the fears it evokes. Adam shares insights into how agencies can leverage AI to enhance their operations and outlines strategies for agency leaders to position …

1
049 Laura Humphreys: Scaling an Agency to $15M 34:23

5M ago34:23

34:23

Hey everyone, today I’m joined by Laura Humphreys. Laura is an agency growth expert and former owner of a $15M agency that she successfully sold to Ogilvy. Laura knows firsthand what it takes to scale an agency, from the early struggles to building a high-performing team and ultimately making a profitable exit. She now helps ambitious agency owners…

1
289. Turn Niche into Revenue, with Tom Conlon 29:36

5M ago29:36

29:36

In this episode of The Innovative Agency Podcast, Sharon Toerek sits down with Tom Conlon, Founder of North Street, a branding-focused agency based in New York. Tom made a bold strategic move, doubling down on a niche, and that led to the launch of his new venture, Circulent. He was able to harness his team’s existing skills to turn specific expert…

1
048 Peter Giordano: Pricing Strategy for Agencies 31:49

5M ago31:49

31:49

Hey everyone, today I'm joined by Peter Giordano. Peter is a pricing expert who helps consultants, strategists, and boutique firms charge higher fees by structuring pricing models that tie expertise to measurable value. I wanted to bring Peter on because so many agency owners struggle with pricing their expertise. Whether it’s pricing services, str…

1
288. CEO Essentials, with Brad Farris 37:48

5M ago37:48

37:48

Sharon Toerek sits down with Brad Farris, Principal of Anchor Advisors, for a powerful conversation on The Innovative Agency Podcast. This episode tackles a critical yet often overlooked question: What is the real role of a CEO in an agency? Brad breaks down the key responsibilities that separate working in the business from working on it—and why t…

1
047 Jason Calhoun: Creativity at Scale & Unlimited Services 43:55

5M ago43:55

43:55

Hey everyone, today I’m joined by Jason Calhoun. Jason is the founder of So Long Saturn, a video editing agency that provides unlimited, world-class video edits for a flat monthly fee. Jason personally edits each video by hand, offering a high-touch, high-quality service, but he’s also a solopreneur. So I wanted to learn more about how he’s able to…

1
287. Video's Transformative Role in Agencies, with Hope Horner 30:46

6M ago30:46

30:46

Today on the Innovative Agency Podcast, Sharon Toerek is joined by Hope Horner, Founder and CEO of Lemonlight. In a rapidly changing landscape where video content has become indispensable for brands, Hope shares her expertise on how marketing agencies can capitalize on this trend. This discussion delves into the democratization of video, identifyin…

1
046 Meeky Hwang: Better Over Bigger 29:36

6M ago29:36

29:36

Hey everyone, today I’m joined by Meeky Hwang. Meeky is the Co-Founder and Partner at Ndevr, a tech agency specializing in technical strategy and architecture for media publishing companies. Meeky has built an incredibly successful agency, maintaining high profit margins while keeping a lean team. Ndevr has figured out scale without requiring subst…

1
286. User-Generated Content Trends, with Leah Messina 30:59

6M ago30:59

30:59

Today on the Innovative Agency Podcast, Sharon Toerek is joined by Leah Messina, Founder of Sinuate Media. Leah delves into the dynamic world of user-generated content, shedding light on its evolution from traditional influencer strategies to fostering authentic connections with consumers. As agencies grapple with trust and authenticity challenges …

1
045 Vince Pierri: Mastering Public Speaking 41:40

6M ago41:40

41:40

Hey everyone, today I'm joined by Vince Pierri. Vince is a public speaking coach who specializes in helping high-profile professionals deliver high-impact talks. He’s worked with industry leaders and helped them land speaking gigs at Google, HubSpot’s INBOUND, and Exit Five. He’s mastered the art of turning complex ideas into compelling, easy-to-re…

1
285. Podcast Marketing Secrets, with Tom Schwab 35:09

6M ago35:09

35:09

In this episode of The Innovative Agency, Sharon Toerek sits down with Tom Schwab, CEO and Founder of Interview Valet, to explore the dynamic world of podcasting as a tool for agency growth. They delve into the benefits and pitfalls of hosting your own podcast, and the powerful impact of being a guest on other shows through structured interview mar…

Podcasts Worth a Listen

Sharon Toerek Podcasts

Podcasts Worth a Listen

Quick Reference Guide