Welcome to Just Some BS—the podcast for high-potential humans trying to figure it out without pretending they’ve got it all together. Hosted by Brandon, this is where personal growth meets real talk, career chaos meets clarity, and leadership lessons are served with a side of sarcasm. Each episode is part journal, part pep talk, part “did they just say that?” Expect stories from the trenches of work and life, honest reflections, and the kind of insights you’d only get from someone who’s been ...
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At People-First Builders, we shine a spotlight on the leaders who shape the construction industry by building more than projects—they build teams, culture, and legacy. This podcast is your gateway to the stories of exceptional CEOs and visionaries who prioritize their people, achieve remarkable success, and redefine what it means to lead in construction. Discover how family-owned businesses, niche projects, and innovative leadership styles are driving progress in steel erection, bridge rebar ...
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Discover The Entrepreneur Gene with show host Laurie Barkman! Listen weekly as we talk with founders and CEOs exploring the rewards and challenges of the entrepreneurial path. This show is sponsored by Business Transition Sherpa, getting your business unstuck so you can grow, scale, and exit while enjoying the journey. Join our community of entrepreneurs at https://thebusinesstransitionsherpa.com
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Leadership Without the BS: The 5 Stages Every Great Leader Must Master
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1:19:17In this episode of Just Some BS, Brandon sits down with executive advisor and leadership powerhouse Liz Weber to uncover the 5 Stages of Focused Leadership Development—and why most leaders never move past Stage 2. 💥 Liz breaks down exactly how founders, CEOs, and HR leaders unintentionally stall their organizations—and how to fix it. From turning c…
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What No One Tells You About Being a CEO: 10 Brutally Honest Answers
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24:32What does a CEO actually do all day? What’s the hardest part no one talks about? And how do you lead people who are smarter than you… without faking it? In this solo episode of Just Some BS, Brandon Stanchock answers the top 10 questions people have about being a CEO—based on what Google SEO says people are actually searching for (but rarely ask di…
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Paige Byrd — 20 Years to Break Ground: Building a Team Built to Last
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22:42In this episode of People First Builders, host Fletcher Wimbush sits down with Paige Byrd, Co-President of Thiel & Team, a seasoned leader in amenities-focused interior design and architecture. With over 30 years of experience, Paige shares the remarkable story behind the revival of the historic Baker Hotel and Spa in Mineral Wells, Texas — a proje…
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Turning Grief Into a Movement: Bernice Quesenberry on Love, Loss & Chasing Rainbows
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1:00:56What do you do when your world collapses? After losing her daughter Brooke, Bernice Quesenberry could’ve shut down. Instead, she created Chasing Rainbows—a nationwide nonprofit supporting grieving parents through trauma-informed care, daily support groups, and relentless compassion. In this unforgettable episode of Just Some BS, Bernice shares how …
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Building with Heart: How Justin Bride Brings Integrity and Intention to Residential Construction
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38:57
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38:57In this episode of the People First Builders podcast, host Fletcher Wimbush sits down with Justin Bride, CEO and founder of Ascent Contracting, to explore what it really means to lead with purpose in the construction industry. From his unconventional path—pivoting from a physics degree to a career in residential construction—to founding a company r…
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From Pharma to Filmmaking: Faith, Failure & Finding Your Voice with Michael Brown
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1:34:28Michael Brown spent 13 years in big pharma—climbing the corporate ladder, leading teams, and earning titles like “Associate Scientist.” Then he started asking questions no one wanted to hear… and everything unraveled. In this raw and hilarious episode of Just Some BS, Michael shares his journey from corporate burnout to founding Seymour Mack Produc…
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From Complaints to Culture: Leading with Purpose in the Trades with Traci Austin
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34:05In this episode of People-First Builders, host Fletcher Wimbush sits down with Traci Austin, Chief Talent Officer at Elevated Talent Consulting, to unpack one of the biggest leadership challenges in the trades: the blame game. Tracy, a lifelong advocate for transformational leadership in construction and the AEC space, shares how leaders can shift …
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Sales Psychology, Self-Belief & Disrupting the Norm with Joe Dalton
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55:12Joe Dalton is many things—author, speaker, consultant, podcaster—but at his core, he’s obsessed with helping people and businesses unlock their essence and sell it with clarity. In this episode of Just Some BS, Brandon sits down with Joe for a wildly valuable conversation about sales psychology, authentic branding, leadership growth, and how to act…
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Building Culture That Lasts: How Brandon Stanchock Keeps Turnover at 12% in the Trades
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28:48In this episode of the People First Builders Podcast, host Fletcher Wimbush sits down with Brandon Stanchock, CEO of SWF Industrial, to explore how authentic leadership and a true commitment to people-first values can transform a business. Brandon shares his journey from project management in power plant construction to leading a growing industrial…
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From Construction to Culture: Navigating Family Business Leadership with Brandon Stanchock
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41:01The Entrepreneur Gene Podcast with Laurie Barkman https://podcasts.apple.com/us/podcast/the-entrepreneur-gene/id1766510338 What happens when you step into a leadership role you weren’t sure you wanted—and weren’t expected to take? In this episode of The Entrepreneurial Gene, host Laurie Barkman sits down with Brandon Stanchok, CEO of SWF Industrial…
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From Boots to Blueprints: How Sal Hernandez Scaled, Systemized, and Served His Way to a Successful Exit
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23:40From Field to Founder: How Sal Hernandez Scaled, Exited, and Now Coaches the Next Generation of Builders In this episode of People-First Builders, host Fletcher Wimbush sits down with Sal Hernandez — a veteran, serial entrepreneur, and former owner of a successful design-build firm. From humble beginnings mowing lawns with his father to scaling a f…
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Leadership, Imposter Syndrome & Staying Weird – Brandon Stanchock on Building Culture Without BS
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56:03What happens when a data-driven CEO leans into content creation, admits imposter syndrome out loud, and uses humor as a leadership superpower? You get Brandon Stanchock—leader of SWF Industrial and host of Just Some BS. In this guest appearance on the Results, Leadership, People, Value podcast, Brandon opens up about: How vulnerability and sarcasm …
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From Sales Rookie to $70M Revenue Leader: Sam Rockaway’s People-First Playbook
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23:14In this episode of People First Builders, Fletcher Wimbush sits down with Sam Rockaway, Head of Sales at REDCOM Design & Construction, to unpack his remarkable journey from construction outsider to B2B sales powerhouse in the design-build space. 🔍 What You’ll Learn: How Sam turned a relationship-first mindset into an $8M average deal size The unusu…
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Designing Culture, Building Legacy: How Lance Cayko Scales Success Through People
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26:04From Farm Life to Design-Build Leadership: Lance Cayko’s People-First Journey What happens when a poor farm kid from North Dakota trades irrigation lines for blueprints? You get Lance Cayko, co-founder of F9 Productions—a thriving design-build architecture firm in Colorado—and one of the most intentional leaders I’ve met. In this episode of People …
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Why Employees Really Disengage – And How Culture Could Fix It
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56:37Engagement isn’t just a buzzword—it’s a breakdown. Scott Hackman returns to uncover the real reason people check out at work, and why shame, fear, and bad structure kill culture. We dive into emotional safety, leadership blind spots, and how to create spaces where people actually want to show up. 📌 Whether you're leading a team or just surviving me…
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How One Question Changed Everything – Career, Leadership & Purpose
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1:10:20This one hits deep. Brandon Rogers shares how a conversation with his grandmother reframed everything—life, business, and leadership. We talk financial storytelling, spiritual growth, and humor as a learning tool. If you’ve ever wondered “What do I want my life to stand for?”—you’ll want this episode in your ears. 🎯 Also: lots of 90s movie quotes a…
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Steep Learning Curves - Brandon Stanchock - The Entrepreneur Gene - Ep # 30
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41:02“ Give yourself some grace, give yourself some time.” In this episode of The Entrepreneur Gene, the host welcomes Brandon Stanchock, CEO of SWF Industrial Inc. and experienced podcaster. Brandon discusses his journey from over 15 years in project management to taking the helm of a family business. He emphasizes the importance of leadership, employe…
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Why IT Is Like Toilet Paper – And Other Cybersecurity Truths
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49:47VP of Sales and Marketing Rafi Cohn drops by to make IT fun (seriously). From making tech support human to explaining cybersecurity like home security, this is a surprisingly hilarious, relatable convo about the digital world we rely on. 🎧 Bonus: SNL references, collections call stories, and why IT should flex with purpose. Find Rafi Cohn https://w…
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Find Passion, Don’t Just Chase The Dollar - Larry Whiteside Jr - The Entrepreneur Gene - Ep # 29
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39:16“Passion will continue to drive you forward.” In this episode of The Entrepreneur Gene, the host welcomes Larry Whiteside Jr., an expert in information security, risk management, and entrepreneurship. Larry discusses his journey from cybersecurity to becoming the Co-Owner of Lifesaver Pool Fence of Tampa and Co-Founder & President of Confide. He em…
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Fired with a 12-Day-Old Baby – From Job Loss to Leadership Coach
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1:02:00Steve Goble went from unemployed new dad to building a thriving business helping companies fix their culture. We get into what makes or breaks workplace culture, why trust is the real currency, and how betting on yourself can change everything. 💡 Raw, real, and ridiculously motivating. Steve Goble https://www.linkedin.com/in/gobles/ https://www.the…
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The Best Strategies for Reducing Turnover in Blue-Collar Hiring with Core Matters' Ryan Englin
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31:43In this episode of the People-First Builders podcast, Fletcher Wimbush interviews the CEO of Core Matters, Ryan Englin. Ryan shares his journey from running a marketing company to specializing in recruiting for trades like HVAC, plumbing, and construction. He highlights the high turnover rates and the inefficiencies of traditional staffing agencies…
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Building a People-First Culture: Transforming the Construction Industry One Hire at a Time with Fletcher Wimbush
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19:04In the inaugural episode of the People-First Builders podcast, Josh Elledge of UpMyInfluence interviews the creator and host of the show, Fletcher Wimbush. Fletcher is the owner and CEO of Discovered.ai, Wimbush & Associates, Inc., and Integrity First. Fletcher addresses the significant talent shortages and shares strategies for effective hiring an…
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The Maverick Mind of an Entrepreneur - Travis Howerton - The Entrepreneur Gene - Ep # 28
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34:27
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34:27“Treat people well, work hard, have a plan.” Laurie welcomes Travis Howerton, a technology and security expert with over 25 years of experience. Travis shares his journey from federal service and the nuclear weapons program to becoming the Co-Founder and CEO of RegScale. They discuss the entrepreneurial gene, personality assessments in team dynamic…
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The Hidden Profits in Healthcare – Take Control of Your Employee Benefits
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53:05Employee benefits are complicated—and most companies just “set it and forget it.” Bill Shoemaker breaks down the hidden costs, pharmacy margins, and how your health plan could secretly be holding your company back. 💸 If you’re leading a business and hate talking benefits, you’ll love this. Bill Shoemaker https://www.linkedin.com/in/groupbenefitsolu…
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Nurturing Legacies - Corey Perlman - The Entrepreneur Gene - Ep # 27
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34:05“Don't be a jack of all social media sites, master of none.” Laurie interviews digital marketing expert Corey Perlman, Owner of Impact Social. They discuss Corey's entrepreneurial journey influenced by his parents' careers, the evolving landscape of digital marketing, and the role and potential of AI in the industry. Corey shares insights on buildi…
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Building a Remodeling Business from Scratch – Vision, Grit & Growth with Donella Olson
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1:10:24Donella Olson didn’t just start a remodeling company—she created a concierge-level experience rooted in empathy, culture, and quality. In this episode, Donella breaks down her journey from working for others to launching Two Islands Design Build, the mindset shifts that made it possible, and how she balances being both designer and builder. We also…
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The Sockfluencers: Spreading Happiness - John and Mark Cronin - The Entrepreneur Gene - Ep # 26
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42:04“We’re in the business of making people happy.” John and Mark Cronin, a father-son co-founding duo of John’s Crazy Socks join Laurie today to discuss entrepreneurship and inclusion. John and Mark share the inspiring story of their business journey, emphasizing key entrepreneurial insights. They discuss their unique business model, including over ha…
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From Police Detective to Business Developer – Reinventing Yourself with Ed Hanko
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1:12:17Ed Hanko has reinvented himself more times than most people ever dare. From 21 years as a police detective to launching a school, starting over in a new state, and now thriving in business development—this episode is a masterclass in career reinvention, mindset shifts, and trusting the process. In this episode, we dive into: Why “doing it scared” i…
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All In On Accountability - Molly McGrath - The Entrepreneur Gene - Ep # 25
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46:19What’s the most important value to have when you’re running your own business? According to Molly McGrath, Founder of Hiring and Empowering Solutions, it’s accountability. Molly shares her unique perspective on the entrepreneur gene, describing it as a desire for control and freedom, stemming from an anti-authoritarian mindset. Molly highlights the…
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Fixing Pain Without the Gym – Mobility, Strength & Real-Life Training with Jake Molesky
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51:55Mobility might be the missing piece in your fitness—and Jake Molesky is on a mission to prove it. In this episode, Jake breaks down the real reason so many people are in pain, even when they think they’re “too young” to hurt. We dig into his journey from athlete to mobility coach, the injuries that inspired his training philosophy, and how you can …
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Genetically Entrepreneur - Jim Haviland - The Entrepreneur Gene - Ep # 24
46:32
46:32
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46:32What does six generations of entrepreneurship get you? Find out in this episode with Jim Haviland, an experienced entrepreneur, Partner and Business Operating System Coach at Impact Architects and Chief Operating Officer at CallPlease. Jim shares his insights on building and exiting organizations, the entrepreneurial gene, and the importance of exi…
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How to Build a Fractional Sales Business – Jake Kreider’s Journey from Job Loss to Ownership
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59:31Jake Kreider was laid off—and instead of hunting for the next 9-to-5, he built his own path forward. This episode dives deep into how Jake turned decades of sales experience into a fractional business development company, the mindset it took to launch, and the real work behind making it sustainable. In this episode: What fractional sales actually l…
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Balancing Business and Identity - Jennifer Bisceglie - The Entrepreneur Gene - Ep # 23
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31:23
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31:23Today’s guest Jennifer Bisceglie, the Founder and Executive Vice Chair of Interos, discusses the concept of identity, both of the business and having one outside of your company. She shares the challenges of managing a business that heavily relies on U.S. federal contracts and navigating rapid administrative changes. Jennifer also talks about the i…
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FEATURED on the Work Cultured Podcast with Jason P. Carroll
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33:00Summary In this episode of the Work Cultured podcast, Brandon Stand Shock, CEO of SWF Industrial, shares his journey from power plant construction to leading a metal fabrication company. He discusses the importance of leadership lessons learned from mistakes, the challenges of transitioning to CEO, and the significance of building a strong company …
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Propensity and Passion - Christopher Antonopoulos- The Entrepreneur Gene - Ep # 22
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44:51What does it take to be an entrepreneur? Christopher Antonopoulos, CEO and Founder of Measured Results Marketing, claims the secret is the genetic propensity and how it combines with environmental factors. Christopher shares anecdotes about his journey from a resourceful childhood selling vegetables to leading a successful marketing firm. He and La…
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Culture, Branding & Real Leadership – What I Shared at Wake Up to Manufacturing
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18:03This solo episode is the raw, unfiltered version of Brandon’s talk at Wake Up to Manufacturing—a leadership breakfast hosted by the Manufacturing Association. But don’t let the setting fool you. This is NOT a fluffy talk about company culture or branding. It’s practical, tactical, and honest. Brandon dives deep into: The 4 questions that reveal wha…
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Embracing Smart Risks - Casey Cheshire - The Entrepreneur Gene - Ep # 21
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44:42What kinds of risks are the ones worth taking when it comes to entrepreneurship? According to Casey Cheshire, the Founder of Ringmaster Conversational Marketing and the host of The Hard Corps Marketing Show, smart risks are the key to success. Casey shares insights on the importance of risk tolerance, learning from failures, and the need for smart …
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Why Retirement Feels So Hard – Identity, Purpose & What Comes Next
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1:01:36After 32 years at the same company, John Landis is stepping into retirement—but not without a mental and emotional battle. In this honest and deeply personal episode, John shares the real reasons why retiring is harder than most people think—especially for a generation whose identity is tied to their work. We explore: The emotional rollercoaster of…
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Crafting Family Legacies - Matt Chiaradonna - The Entrepreneur Gene - Ep # 20
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33:02Have you ever been thrown into running a business? Matt Chiaradonna, a family business entrepreneur leading JC Fence and Founder of Elite Technique sure has. Matt shares his journey from growing up in a family business, the impact of his father's tragic accident, and his path to operating two successful businesses. He offers advice on developing le…
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How to Cut Your Company’s Electric Bill Without the Headache – LED, Energy & Real Talk with Doug Mullett
1:23:19
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1:23:19If you’ve seen your company’s electric bill spike—or if you’re bracing for it—this episode is your guide. Doug Mullett, energy consultant and LED lighting expert, walks us through how manufacturers and facilities can fight rising costs by getting smarter about lighting, rebates, and demand charges. This isn't a sales pitch—it’s a masterclass in how…
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Assembling Your Personal Board - Pete Schramm - The Entrepreneur Gene - Ep # 19
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23:29In this episode of The Entrepreneur Gene, Laurie Barkman interviews Pete Schramm, Founder and CEO of Lattitude. A serial entrepreneur, award-winning speaker, and bestselling author of Pathfinders, Pete is on a mission to foster meaningful, sustainable relationships in the workplace. As the founder of Lattitude, he’s cultivating leadership and engag…
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From Mowing Lawns to NFL Stadiums – Inside Turf Management with Matt Weimer
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53:36From cutting grass in high school to managing elite sports fields for the NFL, MLB, and major universities—Matt Weimer’s turf management journey is nothing short of wild. In this episode, Matt takes us through: His unexpected career path from ag school to running pro sports field installs How his team builds and maintains surfaces for teams like th…
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The Power of Influence - Cooper Munroe - The Entrepreneur Gene - Ep # 18
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25:04In this episode of The Entrepreneur Gene, host Laurie Barkman speaks with Cooper Munroe, CEO of The Motherhood, a leading influencer marketing agency. They delve into Cooper's journey from corporate PR to creating The Motherhood, sparked from a blog post about Hurricane Katrina. Cooper discusses the unique challenges and attributes of women entrepr…
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Transformational Leadership & The Search for Truth – A Conversation with Bob Price
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1:05:32In a world full of noise, opinions, and misinformation—what does it actually mean to pursue truth? And how do great leaders navigate that pursuit without losing themselves or their teams? In this episode, Brandon sits down with Bob Price, a man on a mission to uncover and live out truth every single day. With nearly 300 articles written on the topi…
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Hiring Without the Guesswork – How Data Can Transform Your Team (ft. Jason Carroll)
1:03:29
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1:03:29Hiring shouldn’t feel like roulette—and yet, most companies still rely on resumes and gut instinct. In this episode, Brandon sits down with Jason Carroll, the founder of Aptive Index and a former CEO who helped scale a security company from 800 to 2,500 employees—learning the hard way what really works in hiring. This episode is PACKED with leaders…
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Reflecting on 2024: Gratitude and New Horizons - Laurie Barkman - The Entrepreneur Gene - Ep # 17
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23:09In this episode of The Entrepreneur Gene, host Laurie Barkman reflects on a successful year of launching the show. Laurie expresses gratitude for the entrepreneurial community, her team, family, and friends. She shares valuable lessons learned from various guests, including insights on the entrepreneurial gene, accidental entrepreneurship, and the …
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Disruptive Innovation - Luke Williams - The Entrepreneur Gene - Ep # 16
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41:31In this episode of The Entrepreneur Gene, Laurie Barkman welcomes Luke Williams, Founder/CEO of IdeaSkills and Clinical Associate Professor of Innovation and Design at NYU Stern School of Business. They discuss whether entrepreneurship can be taught and delve into the importance of fostering innovative mindsets within established companies. Luke sh…
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The Personal Branding Playbook (From a Reluctant Creator Who Figured It Out)
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15:25Brandon Stanchock wasn’t born to “build a personal brand.” In fact, he used to think he had nothing interesting to say. Fast forward to 2024—and now he’s helping others do it, too. In this solo episode, Brandon answers a series of personal branding questions for Elevate and Inspire, a newsletter by Anthony Gaenzle on LinkedIn. But instead of giving…
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Lions and Tigers and Entrepreneurs, Oh My! - Brea Starmer - The Entrepreneur Gene - Ep #15
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23:43In this episode of The Entrepreneur Gene, host Laurie Barkman interviews Brea Starmer, Founder and CEO of Lions and Tigers. Brea shares her experience of turning a layoff into a successful business, her passion for empowering careers for women and mothers, and the unique approach of intrapreneurship. The discussion covers Brea's personal journey, t…
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How to Actually Use AI at Work (Without Firing Anyone) With Charlie Treadwell of Tomorrow Today
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1:01:42Is AI really here to steal jobs—or just give your team a superpower boost? In this episode, I sit down with Charlie Treadwell, founder of the AI consulting firm Tomorrow Today, to break through the hype and talk about how AI can actually be used to solve real problems in your business—without layoffs or drama. We cover: Why “tedious tasks” are the …
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