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Content provided by David C. Baker and Blair Enns, David C. Baker, and Blair Enns. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by David C. Baker and Blair Enns, David C. Baker, and Blair Enns or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://ppacc.player.fm/legal.
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Innoficiency in Your Agency

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Manage episode 352855670 series 1428215
Content provided by David C. Baker and Blair Enns, David C. Baker, and Blair Enns. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by David C. Baker and Blair Enns, David C. Baker, and Blair Enns or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://ppacc.player.fm/legal.

Blair has talked many times on the podcast about how innovation and efficiency are mutually opposable goals, and after presenting his first keynote on the "Innoficiency Principle" goes deeper into this idea with David.

Links

“The Innoficiency Problem”

“The Marketing Procurement Problem”

The Google Cemetery

“The Enemy Within”

“The Complex Battle for Margin”

“Five Levels of Pricing Success”

  continue reading

217 episodes

Artwork
iconShare
 
Manage episode 352855670 series 1428215
Content provided by David C. Baker and Blair Enns, David C. Baker, and Blair Enns. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by David C. Baker and Blair Enns, David C. Baker, and Blair Enns or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://ppacc.player.fm/legal.

Blair has talked many times on the podcast about how innovation and efficiency are mutually opposable goals, and after presenting his first keynote on the "Innoficiency Principle" goes deeper into this idea with David.

Links

“The Innoficiency Problem”

“The Marketing Procurement Problem”

The Google Cemetery

“The Enemy Within”

“The Complex Battle for Margin”

“Five Levels of Pricing Success”

  continue reading

217 episodes

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