Artwork

Content provided by Sandra Julian | Business Coach. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Sandra Julian | Business Coach or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://ppacc.player.fm/legal.
Player FM - Podcast App
Go offline with the Player FM app!

How to Price Your Services Just Right? | Ep 97

35:17
 
Share
 

Manage episode 461226119 series 3638400
Content provided by Sandra Julian | Business Coach. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Sandra Julian | Business Coach or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://ppacc.player.fm/legal.

Most new service providers set the prices of their services based on ...

✔️ the minimum viable product
✔️ the competition

In layman’s terms, they basically cover their cost plus a tiny bit extra. Also, it’s below the competition’s price point.

BUT... this pricing strategy for service business comes with A MASSIVE PROBLEM.

Because the clients you will attract are the ones who chase the lowest price possible rather than the ones who appreciate the value you bring.

Moving away from an hourly rate comes with its own set of challenges.

So,...
How do you price your services so you hit the sweet spot that

👉 maximises your revenue
👉 delivers exceptional value to your clients? (replace bullet points with pointing fingers)

Let’s talk about pricing strategy!

Do You Want Some Help With That?

As you continue to refine your ideal pricing strategy and messaging, don't hesitate to seek expert advice and leverage the resources that are available, like this podcast.

You don't have to navigate this journey alone, reach out a book a call with me. www.sandrajulian.co/bookacall

Listen to Episode 91 about pricing models: www.sandrajulian.co/how-to-set-the-right-price

100 Is Looming!

We are knocking on the door of 100 episodes. I can't believe it!

So I want to ask you ... as a regular listener of the podcast, how would you like to celebrate the milestone? Send me a message

Rate, Review, And Subscribe For More Business Wisdom!
You can send me a message, question, feedback HERE
Work with me
Struggling to figure out what’s holding your business back? The Business Growth Snapshot dives into your marketing, sales, and delivery to uncover the roadblocks. You'll get a personalised video with clear steps to attract clients, boost profits, and grow. Grab yours at sandrajulian.co/snapshot
You know that if you want different results, you have to do things differently! If you want to scale your business, increase your profits and crush your goals, your way, then private 1:1 Coaching (3 months) is for you. www.sandrajulian.co/coaching
Website: www.sandrajulian.co
Instagram: www.instagram.com/sandrajulian.co
Facebook: www.facebook.com/sandrajulian.co
LinkedIn: www.linkedin.com/in/sandrajulian1
YouTube: www.youtube.com/@SandraJulian-Co
Pinterest: www.pinterest.com/sandrajulianco
Episode edited by ...

  continue reading

146 episodes

Artwork
iconShare
 
Manage episode 461226119 series 3638400
Content provided by Sandra Julian | Business Coach. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Sandra Julian | Business Coach or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://ppacc.player.fm/legal.

Most new service providers set the prices of their services based on ...

✔️ the minimum viable product
✔️ the competition

In layman’s terms, they basically cover their cost plus a tiny bit extra. Also, it’s below the competition’s price point.

BUT... this pricing strategy for service business comes with A MASSIVE PROBLEM.

Because the clients you will attract are the ones who chase the lowest price possible rather than the ones who appreciate the value you bring.

Moving away from an hourly rate comes with its own set of challenges.

So,...
How do you price your services so you hit the sweet spot that

👉 maximises your revenue
👉 delivers exceptional value to your clients? (replace bullet points with pointing fingers)

Let’s talk about pricing strategy!

Do You Want Some Help With That?

As you continue to refine your ideal pricing strategy and messaging, don't hesitate to seek expert advice and leverage the resources that are available, like this podcast.

You don't have to navigate this journey alone, reach out a book a call with me. www.sandrajulian.co/bookacall

Listen to Episode 91 about pricing models: www.sandrajulian.co/how-to-set-the-right-price

100 Is Looming!

We are knocking on the door of 100 episodes. I can't believe it!

So I want to ask you ... as a regular listener of the podcast, how would you like to celebrate the milestone? Send me a message

Rate, Review, And Subscribe For More Business Wisdom!
You can send me a message, question, feedback HERE
Work with me
Struggling to figure out what’s holding your business back? The Business Growth Snapshot dives into your marketing, sales, and delivery to uncover the roadblocks. You'll get a personalised video with clear steps to attract clients, boost profits, and grow. Grab yours at sandrajulian.co/snapshot
You know that if you want different results, you have to do things differently! If you want to scale your business, increase your profits and crush your goals, your way, then private 1:1 Coaching (3 months) is for you. www.sandrajulian.co/coaching
Website: www.sandrajulian.co
Instagram: www.instagram.com/sandrajulian.co
Facebook: www.facebook.com/sandrajulian.co
LinkedIn: www.linkedin.com/in/sandrajulian1
YouTube: www.youtube.com/@SandraJulian-Co
Pinterest: www.pinterest.com/sandrajulianco
Episode edited by ...

  continue reading

146 episodes

All episodes

×
 
Loading …

Welcome to Player FM!

Player FM is scanning the web for high-quality podcasts for you to enjoy right now. It's the best podcast app and works on Android, iPhone, and the web. Signup to sync subscriptions across devices.

 

Quick Reference Guide

Listen to this show while you explore
Play