))
When Google Says ‘Learning Phase’ — What It Really Means for Your Budget
Manage episode 478121656 series 3654767
Content provided by Claire Jarrett. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Claire Jarrett or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://ppacc.player.fm/legal.
Everyone’s seen it: that quiet grey label that says “Learning.”
But behind the scenes, Google is testing random combinations, guessing what might work — and using your ad spend to do it.
In this episode, Claire exposes what the learning phase really means, why it silently wrecks small-budget campaigns, and how to spot when your money’s being wasted.
You’ll learn:
- Why most businesses let Google run wild (and pay the price)
- How to tighten your signals and stop accidental overspend
- The real reason Google counts low-quality conversions during learning
- The red flags to watch for in the first 14 days
If your Google Ads are “running” but not converting, this episode is your wake-up call.
Clarity leads to clicks. Clicks lead to customers.
Let’s make sure your budget fuels the right ones.
15 episodes
Share
