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Building a Holistic GTM Approach: Greg Coman on Strategies, Forecasting, and ABM

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Manage episode 467190176 series 3484020
Content provided by Everstage and Conversations with GTM experts by Everstage. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Everstage and Conversations with GTM experts by Everstage or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://ppacc.player.fm/legal.

Greg Coman is the Senior Manager of GTM Strategy & Analytics at Abnormal Security. Leveraging his learnings from the consulting space, he has crafted successful strategies in the cybersecurity domain. This episode of the Go To Masters Show features Greg, as he talks about:

  • How he crafted a GTM strategy for Cybersecurity
  • Devising new methodologies for forecasting sales
  • A more granular approach to ABM

Connect with Greg

Follow us: Linkedin | X

  continue reading

66 episodes

Artwork
iconShare
 
Manage episode 467190176 series 3484020
Content provided by Everstage and Conversations with GTM experts by Everstage. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Everstage and Conversations with GTM experts by Everstage or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://ppacc.player.fm/legal.

Greg Coman is the Senior Manager of GTM Strategy & Analytics at Abnormal Security. Leveraging his learnings from the consulting space, he has crafted successful strategies in the cybersecurity domain. This episode of the Go To Masters Show features Greg, as he talks about:

  • How he crafted a GTM strategy for Cybersecurity
  • Devising new methodologies for forecasting sales
  • A more granular approach to ABM

Connect with Greg

Follow us: Linkedin | X

  continue reading

66 episodes

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