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When Literature Meets Strategy: How Brianna Lewke’s Academic Background Helped Her Ace Sales Enablement

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Manage episode 472606528 series 3484020
Content provided by Everstage and Conversations with GTM experts by Everstage. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Everstage and Conversations with GTM experts by Everstage or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://ppacc.player.fm/legal.

Brianna Lewke is the Senior Director of GTM Enablement at Lyra Health, where she ensures every market-facing employee is equipped to do the best work of their career. This episode of the Go To Masters Show features Brianna, as she talks about:

  • Her unique journey from German literature to sales enablement
  • Why enablement needs to be about teaching vs. training
  • Tips for improving cross-functional collaboration as RevOps

Connect with Brianna

Follow us: Linkedin | X

  continue reading

66 episodes

Artwork
iconShare
 
Manage episode 472606528 series 3484020
Content provided by Everstage and Conversations with GTM experts by Everstage. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Everstage and Conversations with GTM experts by Everstage or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://ppacc.player.fm/legal.

Brianna Lewke is the Senior Director of GTM Enablement at Lyra Health, where she ensures every market-facing employee is equipped to do the best work of their career. This episode of the Go To Masters Show features Brianna, as she talks about:

  • Her unique journey from German literature to sales enablement
  • Why enablement needs to be about teaching vs. training
  • Tips for improving cross-functional collaboration as RevOps

Connect with Brianna

Follow us: Linkedin | X

  continue reading

66 episodes

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