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964: Myrtle Beach’s Hotel Boom — and the Locals Who Used to Be Tourists
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📍 Myrtle Beach has more golf courses than you can count — but the real story is how former tourists are becoming full-time residents, and how hoteliers are adapting.
On this #NoVacancyNews, I speak with Patrick Norton, CMO of Brittain Resorts & Hotels, about how they’re navigating market shifts, driving demand, and building loyalty in one of the country’s fastest growing cities.
Here’s what you’ll take away: • Why #MyrtleBeach’s growth is a blessing and a challenge • How Brittain is investing in renovations and F&B to attract locals and tourists alike • What “drawbridge tourists” are — and why they matter • Creative ways to compete without dropping rates • Why email is still the king of marketing • How micro-influencers and #GenZ staff are changing the game
🎧 Bonus: Patrick shares how a simple contest for “Vacation for Life” helped generate millions in new contacts and fans.
Thanks to Actabl — Actabl gives you the power to profit. Visit them at Actabl.com.
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