From Roofing to White Glove: How These Founders Are Redefining the Industry with Zoe Boothe-Jarrett & Alec Eliasson

Roofing Success

Most roofing companies promise great service. But Alec and Zoe actually deliver it—every step of the way.
In this episode, you’ll see how these lifelong friends teamed up to launch East Coast Roofing Systems near Philadelphia. Instead of doing business the old way, they built a white glove experience that makes homeowners feel safe, informed, and cared for.
You’ll discover how they:
- Use drones, automations, and clear systems to remove friction.
- Price every job with precision (not by the square) so the homeowner knows exactly what they’re paying for.
- Communicate so well that customers never wonder what’s happening next.
Their story proves that roofing isn’t just about shingles. It’s about creating a sure thing for your customers—and scaling a brand that earns trust fast.
If you want to see how modern systems and blue-collar execution can work together to set your company apart, don’t miss this one.
Links:
https://eastcoastroofingsystems.com/
https://www.instagram.com/eastcoastroofingsystems/
https://www.facebook.com/eastcoastroofingsystems/
🤖 Have a question? Ask this customized ChatGPT for the answer! Specifically designed for this episode, it’s here to help! https://roofingpod.com/chatgpt-264
Listen to the episode on Spotify & Apple Podcasts (264) 👇
🎧 https://roofingpod.com/spotify
🍏 https://roofingpod.com/apple-podcasts
PODCAST SPONSORS:
- The Roofing & Solar Reform Alliance: https://roofingpod.com/RSRA
- PowerUp Agents AI: https://roofingpod.com/power-up-agents-ai
- Day 41 Thrive: https://roofingpod.com/day-41-thrive
IG: https://www.instagram.com/roofingsuccess/
FB: https://www.facebook.com/groups/roofingsuccess
Join Our Facebook Group: https://roofingpod.com/facebook
📱 Text Jim @ [phone] – Say Hi!
💬 Leave Us a Review: https://roofingpod.com/review

Chapters

1. Introduction to East Coast Roofing Systems (00:00:00)

2. From Professional Careers to Roofing Entrepreneurs (00:09:00)

3. Creating a White Glove Customer Experience (00:18:46)

4. Building Business Systems Over Being Roofers (00:28:58)

5. Communication as the Core Business Strategy (00:36:44)

6. Analytics and Determining Key Business Metrics (00:43:16)

7. Pricing Strategy and Customer Value Proposition (00:51:36)

8. High-Tech Tools and Omnipresent Marketing (00:58:28)