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How He Escaped the “Hope Stage” and Built a Real Roofing Business with Justin Puetz
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From tearing down sheds for $100 on Craigslist... To running a real roofing company with a real team and real systems.
In this episode, Justin Puetz shares how he broke out of the “hope stage” of self-employment. You’ll hear what it took to stop guessing, start tracking ROI, hire killer teammates, and finally build a business—not just work a job.
He shares the exact mindset shifts that helped him go from:
➡️ Doing it all himself
➡️ Winging it and hoping for the best
➡️ To building systems, pricing with confidence, and leading a team
You'll learn how to stop hiring out of desperation and start hiring for character, build momentum with traction tools like EOS, and finally stop winging it and start winning with intention.
If you're still stuck in the “hope stage”... wondering if you can build something real... this episode is for you.
🎗 Support the Fight Against Cystic Fibrosis
Justin and his team are actively fundraising for the Cystic Fibrosis Foundation. The walk they’re participating in takes place this Saturday, and every contribution makes a difference. If you'd like to support their team, you can donate here: https://fundraise.cff.org/Rochester25/SlayCF
🔗 https://puetzconstruction.com/
🤖 Have a question? Ask this customized ChatGPT for the answer! Specifically designed for this episode, it’s here to help! https://roofingpod.com/chatgpt-254
Listen to the episode on Spotify & Apple Podcasts (254) 👇
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Resources & Links:
🤝 Join The Roofing & Solar Reform Alliance: http://roofingpod.com/rsra
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Chapters
1. Justin's Journey from Shed Removal to Roofing (00:00:00)
2. Early Craigslist Gigs and Pricing Revelations (00:09:35)
3. Hiring Lessons and Building the Right Team (00:17:20)
4. Creating a Structured Hiring Process (00:26:20)
5. Implementing EOS and Working On the Business (00:36:31)
6. Breaking Through the Hope Stage (00:47:27)
260 episodes
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