063. A DIFFERENT WAY TO BUILD YOUR BUSINESS: USING YOUR NATURAL STRENGTHS

PASSION to PROFIT

Something incredible happened on a recent trip to Nashville where I caught up with thirty incredible female entrepreneurs. What I realised during this time has completely shifted how I see business growth - and it might well transform how you view your own path to success. It's not about adding more complexity; it's about recognising something you already have...

Key Moments

• [00:00] Reflections from Nashville - An incredible experience with thirty female entrepreneurs that changed my perspective
• [01:24] My lightbulb moment and why it matters for you: The power of building a business that feels completely natural
• [03:15] The truth about my seven-figure businesses - how quiet determination and natural instincts created more success than following rigid rules
• [04:29] Why complex business strategies often don't serve us well - what I've learned from years of working with creative business owners
• [05:32] The remarkable shift when business owners start trusting their instincts - real stories of transformation
• [06:52] Moving beyond traditional business advice - why simpler, more aligned approaches create stronger results
• [07:46] From department store contracts to a royal wedding - how trusting my instincts led to extraordinary opportunities
• [09:10] What this means for your business - embracing your natural strengths to create sustainable success
• [10:14] Your invitation to build something genuine - practical steps to trust your own path forward

Notable Quotes

"Every significant step forward in my business has happened when I've quietly trusted my instincts and focused on what felt natural to me."

"When we strip everything back and focus on what actually works for us individually, that's when things start to feel easier, clearer, and yes, more successful too."

"There's a real difference between doing something that feels challenging but right, and forcing yourself to use approaches that feel fundamentally wrong."

Resources Mentioned:

• Read This Week's Full Journal Post
• www.philippacraddock.com

Share Your Insights:

I'd love to hear your thoughts on building a business that feels natural to you. What approaches have you found work best? Share your experience with me over on Instagram

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