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1 Encore: Will Poulter, Dave Beran, and The Bear 52:22
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Season 3 of the smash hit FX/Hulu show “The Bear” roared to life just days ago, but Will Poulter (the actor who plays fan-favorite Luca) and 2014 F&W Best New Chef Dave Beran had been prepping for weeks. Poulter — like his co-star Jeremy Allen White — staged with Beran at his Santa Monica restaurant Pasjoli to learn how to accurately portray a professional chef onscreen. The lessons went so well, Beran says he’d hire Poulter as a cook — even despite a messy mishap with a pastry bag. The two dished all about getting kitchen culture right on and offscreen, what it takes to be at the top of your craft, and the pure magic of a great restaurant service. Learn more about your ad choices. Visit podcastchoices.com/adchoices…
MadTech Daily: Google Didn't Seek Permission to Use Publishers Data for AI Search; Judge Presses Apple to Approve Fortnite
Manage episode 484000830 series 2496493
Content provided by Audioboom. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Audioboom or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://ppacc.player.fm/legal.
In today’s MadTech Daily, we discuss Google’s decision to restrict publishers' control over how their content is used in its AI search, a US District judge pressing Apple to approve Fortnite’s return to the App Store, as well as Microsoft’s xAI partnership and on-device APIs for web developers.
675 episodes
Manage episode 484000830 series 2496493
Content provided by Audioboom. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Audioboom or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://ppacc.player.fm/legal.
In today’s MadTech Daily, we discuss Google’s decision to restrict publishers' control over how their content is used in its AI search, a US District judge pressing Apple to approve Fortnite’s return to the App Store, as well as Microsoft’s xAI partnership and on-device APIs for web developers.
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The MadTech Podcast

1 Pixels’ Alex Powell on WPP’s Woes, Publishers’ Social Referral Traffic and the Rise of Agency-SPP Partnerships 35:29
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In this MadTech Podcast episode, ExchangeWire head of marketing Grainne Reid is joined by research lead Mat Broughton and Alex Powell, founder of Pixels, to discuss the latest in ad tech, media, and marketing. They look at Mark Read's decision to step down from his position as CEO at WPP, publishers seeing an increase in referral traffic from social media, and the rise of partnerships between media agencies and supply-side platforms.…
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The MadTech Podcast

1 MadTech Daily: Disney and Universal Sue Midjourney for Copyright Infringement; WhatsApp Backs Apple in Data Battle Against UK 2:30
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In today’s MadTech Daily, we discuss Disney and Universal suing Midjourney over AI copyright infringement and WhatsApp joining the legal action against the UK’s demand for Apple’s ‘back door’ data. We also look at DoorDash acquiring Symbiosys for $175M, PMG acquiring Momentum Commerce, and FERMÀT raising $45M to advance AI-powered commerce.…
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The MadTech Podcast

1 MadTech Daily: Publishers Hit by Drop in Traffic from Google’s AI Tools; Mars Shifts its $1.7bn Global Media Account from WPP to Publicis 2:31
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Today’s MadTech Daily looks at publishers seeing a drop in traffic as a result of Google’s AI tools, Mars’ $1.7bn global media account being pulled from WPP and given to Publicis, as well as Meta’s plans to acquire a stake in Scale AI for $14.8bn.
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The MadTech Podcast

1 The Independent’s Andy Morley on The New Era of Audience Engagement 22:47
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In this MadTech Podcast Special, ExchangeWire editor Aimee Newell Tarín is joined by Andy Morley, chief revenue officer at The Independent. They discuss the launch of the publisher’s new content studio, announced at Advertising Week Europe on 2nd April. Morley expands on: The importance of engagement in today’s landscape The strategic vision behind the content studio’s launch The unique opportunities for brands offered by the studio How publishers can leverage the studio’s data and insights to shape content strategies for advertisers How the studio ensures branded content delivers reach and resonance to audiences…
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The MadTech Podcast

1 MadTech Daily: Warner Bros Discovery to Split Streaming and TV Units; UK Gov Considers Social Media Time Limits for Children 2:29
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In today’s MadTech Daily, we discuss media giants grappling with costs, the UK government considering social media time limits for children, and a global study comparing the impact of skippable and non-skippable ads.
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The MadTech Podcast

1 MadTech Daily: WPP CEO Read to Step Down; Prime Video Adds Private Auctions 2:58
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Today, Dot discusses WPP CEO Mark Read planning to step down amid AI disruption and market strain, findings from WPP Media’s latest report, Amazon adding private auctions to Prime Video, as well as YouTube loosening moderation.
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The MadTech Podcast

1 MadTech Daily: Nearly Half of Publishers See Rise in Social Referral Traffic; ABC Updates Standards for Digital-First Publishing 2:31
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In today’s MadTech Daily, nearly half of publishers are seeing a rise in social traffic referrals, ABC updates the standards for digital-first publishing, and the UK unveils an AI adoption framework.
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The MadTech Podcast

1 Gather’s Christophe Jammet on Meta’s Ad Automation Plans, NYT’s Content Licensing Agreement with Amazon, and YouTube’s Dominance 29:56
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In this MadTech Podcast episode, ExchangeWire editor Aimee Newell Tarín is joined by research lead Mat Broughton and Christophe Jammet, managing director at Gather to discuss the latest in the media and marketing industries. They look at Meta's plans to fully automate ad creation by the end of 2026, the New York Times' content licensing agreement with Amazon, and YouTube's dominance in the TV landscape.…
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The MadTech Podcast

1 MadTech Daily: AI-Powered Search Ads Set to Soar to $26B by 2029; Apple Fails to Stall App Store Shake-Up 2:31
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In today’s Madtech Daily, we cover the projected surge in AI-driven search ad spend, Apple's failure to stall App Store shake up , and Reddit’s lawsuit against Anthropic over alleged unpaid use of training data.
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The MadTech Podcast

1 MadTech Daily: WPP Media Unveils Open Intelligence; Paramount Reshapes Strategy 2:37
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Today’s MadTech Daily discusses WPP Media unveiling Open Intelligence, Paramount reshaping its strategy, as well as Disney and Microsoft announcing further layoffs amid AI restructuring.
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The MadTech Podcast

1 MadTech Daily: Meta to Fully Automate Ad Creation; Big Tech Under Legal Pressure 2:59
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Today’s MadTech Daily covers Meta doubling down on AI automation, Big Tech facing legal pressure with Google settling and Apple pushing back, as well as digital video and audio surging in Australia as broadcast spend declines.
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1 Sentient Talent’s Sean Halpin on the Ad Tech Job Market, Industry Networking and Standing Out in the Recruitment Process 24:01
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In this MadTech Podcast Special, ExchangeWire editor Aimee Newell Tarín is joined by Sean Halpin, founder and managing director at Sentient Talent, and co-founder of the AdTech Connect initiative. Halpin shares a range of insights, expanding on: The current state of the ad tech job market Advice for people trying to find their first job in ad tech How candidates can make themselves stand out in the recruitment process What the AdTech Connect initiative is bringing to the industry…
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1 MadTech Daily: Judge Zooms In on Gen AI in Google’s Antitrust Case; NYT Strikes AI Content Licensing Deal with Amazon 2:38
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In today’s MadTech Daily, Judge Amit Mehta zooms in on generative AI in Google’s antitrust case, the New York Times strikes an AI content licensing deal with Amazon, and the AI copyright clash in the UK intensifies.
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The MadTech Podcast

1 MadTech Daily: Business Insider Cuts 21% of Workforce; Discord Trials ‘Orbs’ to Incentivise Ad Engagement 2:53
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In today’s MadTech Daily, Business Insider cuts 21% of its workforce amid shift to AI and live events, Discord trials ‘Orbs’ to incentivise ad engagement, and Apple faces fresh DMA penalties as EU sets compliance deadline.
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The MadTech Podcast

1 Willow & Jo Consulting's JJ Eastwood on Amazon, Retail Media Partnerships, and ChatGPT 36:13
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In this episode of TheMadTech Podcast, JJ Eastwood, managing partner, retail media, Willow & Jo Consulting, joins ExchangeWire's Grainne Reid (head of marketing) and John Still (head of content) to discuss the latest in media, marketing, and commerce. They discuss the growth of Amazon's retail media revenue, Nectar and OMG's expanded retail media partnership, and the near-doubling of referral traffic from ChatGPT to publishers.…

1 MadTech Daily: EU warns Shein to fix violations; xAI Partners with Telegram 2:52
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In today’s MadTech Daily, EU warns Shein to fix violations, xAI Partners with Telegram, and IAB launches Retail Media Certification Programme.

1 MadTech Daily: Meta’s FTC Antitrust Trial Draws to a Close; YouTube Tops TV Viewing 2:36
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In today’s MadTech Daily, we look at Meta’s FTC antitrust trial drawing to a close, PDD Holdings’ income dropping amid price wars and tariffs, and YouTube topping TV viewing among media companies for the third month in a row.

1 MadTech Daily: RedBird to Acquire Telegraph; European Alliances and Copyright Challenges in the UK AI Sector 2:55
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In today’s MadTech Daily, we look at RedBird’s agreement to acquire the Telegraph newspaper group, the latest in the UK's AI sector, and Alibaba's Taobao Instant Commerce Portal surpassing 40 million daily orders.
In this MadTech Podcast Special, ExchangeWire's John Still is joined by OMG's Nina Fedorczuk and Alissa Bantigue to discuss the connected TV (CTV) landscape within the Asia-Pacific (APAC) region.

1 MadTech Daily: Google Faces AI Antitrust Probe; ChatGPT Referral Traffic Doubles in 2025 2:42
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In today’s MadTech Daily, we discuss the latest ad tech investigations, including Google facing an AI antitrust probe and regulators looking into whether Media Matters colluded with advertisers to turn advertisers away from X. We also examine ChatGPT’s referral traffic doubling in 2025, and Disney suing YouTube for poaching a key executive.…

1 Spin's Alex Bodini on YouTube's NFL Touchdown, Netflix's New Ad Formats and AI's Impact on Advertising 24:56
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In this MadTech Podcast episode, ExchangeWire editor Aimee Newell Tarín is joined by research lead Mat Broughton and Alex Bodini, CEO of creative agency, Spin to discuss the latest in media, marketing, and advertising. They look at YouTube winning the rights to the opening game of the 2025 NFL season, new ad formats planned by Netflix which aim to make ad breaks look less like ad breaks, as well as dissecting a claim from Meta that AI is redefining advertising.…

1 MadTech Daily: European Digital Ad Market Surpasses €100bn; OpenAI to Acquire Jony Ive's Startup 2:42
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In today’s MadTech Daily we discuss IAB Europe’s 2024 AdEx Benchmark Report, OpenAI’s collaboration with Jony Ive to create AI devices, the UK ad industry’s return to Cannes, and the announcement of the newly formed Alliance of Media Independents’ founding members.

1 MadTech Daily: Google Introduces ‘AI Mode’ in Search; EU Investigates TikTok Over ‘SkinnyTok’ Harm to Minors 2:49
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In today’s MadTech Daily, we discuss Google’s launch of ‘AI Mode’ in Search, EU’s investigation into TikTok’s ‘SkinnyTok’ content over potential harm to minors and TikTok Shop US staff being told to work from home amid looming layoffs, as well as the IAB’s updated digital advertising contract terms.

1 MadTech Daily: Google Didn't Seek Permission to Use Publishers Data for AI Search; Judge Presses Apple to Approve Fortnite 2:43
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In today’s MadTech Daily, we discuss Google’s decision to restrict publishers' control over how their content is used in its AI search, a US District judge pressing Apple to approve Fortnite’s return to the App Store, as well as Microsoft’s xAI partnership and on-device APIs for web developers.

1 MadTech Daily: Netflix to Launch In House Ad Tech Suite Across EMEA; Roblox Opens In-Game Merch Sales to Creators 2:52
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In today’s MadTech Daily, we discuss the launch of Netflix’s in-house ad tech suite across EMEA, Roblox’s in-game merch sales, and Warner Bros. Discovery's launch of WBD Storyverse.

1 MadTech Daily: DoubleVerify Sues Adalytics for Defamation; Advertisers Push Back Against Musk’s X Lawsuit 2:58
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In today’s MadTech Daily, DoubleVerify files a defamation suit against Adalytics, advertisers respond to Elon Musk’s antitrust claims against X, Meta moves to dismiss the FTC’s monopoly case, and YouTube secures NFL Kickoff rights while expanding ad sales around major awards shows.

1 ExchangeWire on WPP's GroupM Move, TV Upfronts and AI Copyright 30:06
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In this episode of the MadTech Podcast, Grainne Reid, John Still, and Mat Broughton come together for an ExchangeWire team discussion looking at the latest headlines in media, marketing and advertising. They discuss WPP's decision to rebrand GroupM to WPP Media, an anticipated slower TV upfronts season amid the uncertain economic climate, and investors backing start-ups helping the creative industries to sell content to AI groups. Content referenced during the discussion: https://www.exchangewire.com/deep-dive/fragmentation-in-ctv/ https://www.exchangewire.com/blog/2024/08/28/can-sports-streaming-knock-out-linear-tv/…

1 MadTech Daily: Microsoft Advertising closes Xandr DSP; Ad practices employed by tech giants are illegal, rules EU 2:17
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In today’s MadTech Daily, we cover Microsoft Advertising’s decision to close Xandr DSP, the EU’s ruling of tracking-based advertising practices employed by tech giants as illegal, and EU regulators’ action against TikTok over alleged violations of the Digital Services Act.

1 MadTech Daily: Fox announces ‘Fox One’ Streaming Service Ahead of NFL Season; Google Tests ‘AI Mode’ Button in Place of ‘I’m Feeling Lucky’ 2:33
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In today's MadTech Daily, we cover Fox’s announcement of its upcoming streaming service ‘Fox One’ ahead of NFL season, Google’s test of ‘AI Mode’ to replace the ‘I’m Feeling Lucky’ button, and a new report from Credos highlighting how advertising investment is powering UK employment and economic growth.…

1 Wolt Ads’ Catalina Salazar on E-Commerce Shifts, Strategies Driving Retail Media Success and the Evolving Delivery Market 15:55
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In this MadTech Podcast special, ExchangeWire editor Aimee Newell Tarín is joined by Catalina Salazar, global head of Wolt Ads for a discussion all about retail media and e-commerce.
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The MadTech Podcast

1 MadTech Daily: IAB and MRC Publish Draft Guidelines for Attention Measurement; Frasers Group Launches ELEVATE Retail Media Network 2:51
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In today’s MadTech Daily, we cover the IAB and MRC’s release of draft guidelines for attention measurement, Frasers Group’s launch of retail media network ELEVATE, and new research valuing the global podcast industry at USD$7.3bn, more than double previous estimates.
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The MadTech Podcast

1 MadTech Daily: Google Pays $1.4bn in Texas Privacy Lawsuits Settlement; UK Creatives Urge Starmer to Reconsider AI Copyright Reform 2:15
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In today’s MadTech Daily, Google agrees to a $1.4bn settlement in Texas over privacy lawsuits, UK creatives urge Prime Minister Starmer to rethink proposed AI copyright reforms, and OpenAI and Microsoft renegotiate terms to pave the way for an initial public offering.
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The MadTech Podcast

1 Digest: Ireland pushes for Big Tech to Vet Financial Ads; Warner Bros. Discovery Considers Split as Financial Loss Continues 2:32
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In today’s Digest, Ireland pushes for Big Tech to vet financial ads, Warner Bros. Discovery explores a split, and Threads begins testing video ads.
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1 Media Bounty’s Jake Dubbins on Google’s Ad Tech Monopoly Case and AI Search Engines 41:24
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In this episode of the MadTech Podcast, ExchangeWire editor Aimee Newell Tarín is joined by CEO Rachel Smith and Jake Dubbins, managing director at Media Bounty, to discuss the latest in ad tech. They examine Google’s ad tech monopoly case in the US, Mark Zuckerberg’s plans for Meta’s AI app, and Google expanding access to conversational AI in Search.…
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The MadTech Podcast

1 MadTech Daily: Tripledot acquires AppLovin’s gaming arm; Apple’s AI search ambitions rattle Google 2:33
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In today’s MadTech Daily, we cover Tripledot’s acquisition of AppLovin’s mobile gaming unit, Apple’s AI search shaking up Google’s dominance, and the Digiday+ Research showing the priority of publishers.
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The MadTech Podcast

1 MadTech Daily: LinkedIn introduces New Video Ad Options; US Bill Targets Apple’s App Store Control; EU Takes Action Against Member States 2:03
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In today’s MadTech Daily, we cover LinkedIn’s launch of new video ad options, a US bill challenging Apple’s app store dominance, and the EU’s legal action against member states over failure to comply with the Digital Services Act.
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The MadTech Podcast

1 MadTech Daily: Google Broadens Content and Advertising Arsenal; TikTok Faces Regulatory Heat While Eyeing US Ban Reprieve 2:29
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In today's MadTech, we discuss Google broadening its content and advertising arsenal, TikTok facing regulatory heat while eyeing political reprieve, and Spotify adding podcast inventory to its ad exchange.
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The MadTech Podcast

1 MadTech Daily: Walmart Drops Plan to Sell Ad Tech Stack to Retailers; Temu Abandons Chinese Imports Model to Avoid Tariffs 2:21
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In today's MadTech Daily, we cover Walmart’s decision to drop plans to white-label its ad tech stack, Temu’s pivot away from Chinese imports to avoid US tariffs, and Google’s expansion of AI Mode in Search.
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The MadTech Podcast

1 ExchangeWire on Facebook's Publisher Monetisation and Banijay's Potential ITV Tie-up 28:42
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In this team episode of the MadTech Podcast, Aimee Newell Tarín is joined by Rachel Smith and John Still to discuss the latest in media, marketing and commerce. They look at Banijay Group’s interest in ITV, publishers seeing referral traffic spike on Facebook and the platform’s monetisation offerings, as well as TikTok’s plans to enter the Japanese market.…
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The MadTech Podcast

1 MadTech Daily: Mark Zuckerberg Plans Premium Tier and Ads for Meta’s AI App; the latest in Apple vs Epic Games’ Legal Battle 1:51
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In today’s MadTech Daily, we discuss Mark Zuckerberg’s plans for the new Meta AI app, the latest between Epic Games and Apple, as well as Microsoft’s earnings for Q1 2025.
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1 the 7Stars’ Adam Chugg on Brand Safety, Shifts in Meta's Moderation and Social Strategy 26:50
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In this MadTech Podcast special, ExchangeWire editor Aimee Newell Tarín is joined by Adam Chugg, head of data and tech at media agency the7stars to talk all things social media. Chugg discusses: The current state of social media New policies shaping the social media landscape Why there’s still value in organic social content How verification can address concerns around trust, authenticity and misinformation What brands and advertisers should prioritise when planning their social strategies…
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1 MadTech Daily: Meta Launches new AI App; Snap Suspends Forecast Amid Economic Uncertainty 2:26
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In MadTech Daily, we discuss Meta’s new AI app, Snap suspending its forecast amid economic uncertainty, and WPP’s latest revenue figures.
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The MadTech Podcast

1 MadTech Daily: ChatGPT Adds Shopping Features; E-Commerce Platforms Feel the Pressure as Tariffs Reshape US Trade Landscape 2:35
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In today's MadTech Daily, we discuss ChatGPT’s expansion with new shopping features and partnerships, IAB’s digital video projection, and how e-commerce platforms are adjusting to new tariffs.
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The MadTech Podcast

1 MadTech Daily: Yahoo Eyes Chrome Acquisition Amid Google Antitrust Trial; ChatGPT to Feature Washington Post Content in New Media Partnership 2:16
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In today’s MadTech, we discuss Yahoo’s interest in acquiring Google Chrome, ChatGPT’s new content partnership with The Washington Post to enhance its news responses, and Amazon’s expansion of its ‘Haul’ storefront.
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The MadTech Podcast

1 CNN’s Rob Bradley on Chrome’s Cookie Chaos, Google’s Ad Tech Monopoly and Declining Ad Spend 36:24
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On this episode of the MadTech Podcast, ExchangeWire head of marketing Grainne Reid is joined by head of content John Still and Rob Bradley, SVP of Digital Revenue, Strategy and Operations at CNN to discuss the latest in the media and marketing sectors. They look at the latest news surrounding Google, including the reversal of its plan to eliminate third-party cookies, and the recent ruling that the tech giant has monopolised the digital advertising market. They also discuss declining news ad spend, and the fall in overall marketing budgets for the first quarter of 2025.…
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