EP. 119 Real Life, Real Business: Why Authenticity is the Ultimate Marketing Strategy w/ Kimberly O’Connell CEO Brixely Bags

The Unstoppable Marketer®

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22d ago 50:57

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In this episode of the Unstoppable Marketer podcast, hosts interview Kimberly O'Connell, founder and CEO of Brixley Bag, about her journey as a content creator and entrepreneur. Kimberly shares insights on balancing personal life with content creation, the importance of authenticity in social media, and how her TikTok success has impacted her business. The conversation also touches on the challenges of maintaining privacy as an influencer and the evolving landscape of social media marketing.

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Chapters

1. Meeting Kimberly O'Connell, The Tortoise Queen (00:00:00)

2. The Story Behind Six Tortoises (00:03:45)

3. From Brixley Bags to TikTok Sensation (00:10:54)

4. Authentic Content Creation vs. Selling (00:19:09)

5. Finding Balance Between Business and Personal Life (00:28:10)

6. Privacy Concerns and Setting Boundaries (00:37:30)

7. The Power of Being Real (00:48:37)

122 episodes

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