Series 3 Episode 4 - Why Experimentation is not all about short-term success

#THEBIGLIFT

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3y ago 37:12

MP3•Episode home

"You cannot grow the brand without hitting short-term targets", says James Addlestone, Chief Strategy Officer at Journey Further, the guest of #theBigLift podcast today.

69 episodes

#Business #Marketing #Webtrends Optimize #AB Testing #Experimental #CRO #Conversion Rate Optimisation #Personalisation #Social Proof #Product Recommendations #Digital Marketing #E-Commerce #Business Strategy #Business Growth

Series 3 Episode 4 - Why Experimentation is not all about short-term success

#THEBIGLIFT

published 3y ago

MP3•Episode home

"You cannot grow the brand without hitting short-term targets", says James Addlestone, Chief Strategy Officer at Journey Further, the guest of #theBigLift podcast today.

69 episodes

All episodes

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