1131: HER MARRIAGE WENT VIRAL! Here's what we can all learn from her approach... w/ Sami Packard

Wantrepreneur to Entrepreneur | Start and Grow Your Own Business

Change is inevitable—but navigating it with clarity, purpose, and intention can make all the difference. In this episode, Sami Packard, an expert in design thinking, organizational change, and relationship coaching, shares her insights on how entrepreneurs and couples can embrace transitions with confidence. As the founder of Coupledom, she helps successful couples design fulfilling lives together, blending strategic decision-making with deep self-awareness.

Whether you're an entrepreneur balancing business and relationships, or simply navigating a life pivot, this episode will leave you with powerful tools to approach change with self-compassion, clarity, and confidence.

💡 What You'll Take Away For YOUR Business

• 🚀 How to embrace change without overwhelm—and why uncertainty can be an opportunity for growth.
• 💭 The power of self-empathy—how understanding yourself first leads to better decision-making in business and life.
• 💡 Why strategic planning isn’t just for business—how Sami’s “relationship off-site” went viral and changed her life.
• ❤️ The key to thriving in relationships as an entrepreneur—balancing ambition with presence.
• 🔄 How iteration & experimentation lead to better decisions—whether in business, life, or love.
• 🏆 Why defining success on your own terms is critical—avoiding the trap of “shoulds” that create stress and misalignment.

📝 About Sami Packard

Sami Packard is a seasoned facilitator, coach, and change expert with over 10,000 hours of experience in design thinking and organizational transformation. She has worked with Fortune 500 companies and nonprofits, helping them navigate complex transitions and implement innovative solutions.

Sami’s personal journey of applying these skills in her own marriage led to the founding of Coupledom, where she now helps high-achieving couples create intentional, fulfilling relationships—especially in times of change. She’s also a TEDx speaker and a passionate advocate for self-inquiry, self-compassion, and the power of presence in decision-making.

🎯 Sami’s BEST Piece of Advice for Wantrepreneurs & Entrepreneurs

"Make as far as you can see."

Instead of trying to plan every step, focus on the next visible step and take action. Entrepreneurship (and life) is about iteration and discovery. The path unfolds as you move forward.

📢 Memorable Quotes

"Change is terrifying for most people, but the more we practice self-compassion, the more we can navigate it with ease." – Sami Packard

"We don’t have to do more. Sometimes, doing less leads to a more fulfilling life." – Sami Packard

"Your best decisions come when you understand yourself first—self-awareness is the foundation for everything." – Sami Packard

💡 Actionable Takeaways

✅ Embrace iteration—don’t stress about planning every step, just take the next one.
✅ Prioritize presence—even in a busy life, create small moments of self-connection.
✅ Define success on your terms—stop chasing external “shoulds” and focus on what actually matters to you.
✅ Use strategic planning in your personal life—business tools like off-sites and retrospectives can improve relationships too.

🔗 Links & Resources

• Visit Coupledom’s Website
• Subscribe to Coupledom’s Substack
• Follow Coupledom on Instagram
• Connect with Sami on LinkedIn

Chapters

1. 1131: HER MARRIAGE WENT VIRAL! Here's what we can all learn from her approach... w/ Sami Packard (00:00:00)

2. Introduction and Welcome (00:00:12)

3. Meet Sammy Packard (00:20:00)

4. Discovering Design Thinking (04:11:37)

5. The Importance of Empathy (06:35:01)

6. Navigating Financial Conversations in Relationships (07:42:30)

7. Practical Steps for Ongoing Growth (21:49:14)