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The Aesthetic AF Podcast is for med spa owners and industry experts looking to scale, gain visibility, and refine their sales and marketing strategies. Hosted By: Sam Varner: Business Strategist, “The Profit Coach” Tara Dotson Riley: Digital Marketing Expert, Owner of Tara Lynn Media What You’ll Learn: Proven medspa marketing strategies to attract and retain clients Effective sales techniques to convert consultations into paying customers Social media growth tactics to increase visibility an ...
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The Power of Persistence: Growing a MedSpa with Social Media, Networking & Passion with Dr. Jacinta Anyaoku - Ep 7
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33:39
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The Power of Persistence: Growing a MedSpa with Social Media, Networking & Passion with Dr. Jacinta Anyaoku | Aesthetic AF Podcast [Ep 7] In this episode of the Aesthetic AF Podcast, we sit down with Dr. Jacinta Anyaoku, board-certified family medicine and obesity medicine physician, and the founder of Hibiscus Aesthetics & Wellness in Katy, Texas.…
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Essential Legal Strategies for Med Spa Owners with Expert Attorney, Danielle Stead Blanton - Ep 6
35:02
35:02
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Episode 6: Legal Must-Knows for MedSpas with Expert Attorney Danielle Stead Blanton | The Aesthetic AF Podcast In this episode of the Aesthetic AF Podcast, hosts Sam Varner and Tara Dotson Riley welcome Danielle Stead Blanton, founder and owner of DSB Legal and Strategic Advisors, to discuss the crucial legal and strategic elements of running a suc…
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Mindi's Journey Into Aesthetics: The Path from Nursing to Entrepreneurship - Ep 5
40:01
40:01
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From Nursing to Aesthetics: Mindi Mattheus on the Journey to Becoming an Injector In this episode of the Aesthetic AF Podcast, we visit Clean Skin Aesthetics with expert injector Mindi Mattheus. Mindi dives into her unconventional path from nursing to aesthetics, detailing how she navigated through various roles, from dermatology to plastic surgery…
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5 Tips For Elevating Your Medspa's Social Media Presence
18:43
18:43
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5 Social Media Strategies for Medspa Success Your social media might be sending the wrong message about your medspa—and it could be costing you clients. In this episode of The Aesthetic AF Podcast, Tara and Sam break down the five biggest social media mistakes they see medspa owners making and how to fix them. From inconsistent posting to unprofess…
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The Power of Niching Down in Esthetics: Holistic Skincare, Business Growth & Marketing with Ashlee Black
45:25
45:25
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The Power of Niching Down in Esthetics: Holistic Skincare, Business Growth & Marketing with Ashlee Black Episode Summary: In this episode of the Aesthetic AF Podcast, we’re joined by Ashlee Black, an experienced aesthetician who made the shift from medical aesthetics to holistic skincare. Ashlee shares her journey of discovering her niche, navigati…
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How DIYing Your Medspa Could Be Costing You More Than You Think
10:26
10:26
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In this episode of the Aesthetic AF Podcast, hosts Sam Varner and Tara Dotson Riley discuss the hidden costs of DIY in your MedSpa business. The conversation explores why new business owners often fall into the DIY trap, the importance of professional marketing, and essential strategies for quicker, more efficient success. Learn why investing in ex…
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Building a Medspa: Brittany Bowles on Growth, Marketing, & Client Connection
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37:07
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Finding Success in the MedSpa Industry with Brittany from Mind & Body Med Spa In this episode of the Aesthetic AF Podcast, hosts Sam Varner and Tara Dotson Riley welcome Brittany, the co-owner of Mind and Body Med Spa in Versailles, Kentucky. Brittany shares her journey into the aesthetic industry, how she and her business partner started their suc…
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Introducing: The Aesthetic AF Podcast – Marketing, Sales, & Profit Strategies for Medspas
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Welcome to Aesthetic AF, the podcast designed to help medspa owners and aesthetic professionals scale, attract high-value clients, and boost profitability. Hosted by: 🎙 Sam Varner – A seasoned profit strategist with 16+ years in financial services, PR, and business coaching. Sam helps service-based business owners create sustainable, scalable, and …
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