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Tip of the Law

Joe Giovannoli

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Welcome to the Tip of the Law podcast, where legal insights meet practical advice. In each episode, we bring you stories, insights, and tips straight from the legal industry's brightest minds.
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The Reputation Matters podcast will feature business owners and marketers to talk all about reputation management - the good and the bad. We’ll talk all about the obvious, and not so obvious, strategies people can use to improve the online reputation. We’ll also share examples of businesses that have done a great job of managing their reputation, and some that haven’t, so you can learn more about how and why to keep the reputation of your business in great shape.
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In this episode of Tip of the Law, Joe Giovannoli sits down with Robert Algeri, co-founder of Great Jakes, to break down the key elements of a high-performing law firm website. Together, they discuss why firms should focus on guiding visitors through a structured journey rather than relying on a one-size-fits-all message. Key Takeaways: 1. Law firm…
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In this episode of the Tip of the Law podcast, host Joe Giovannoli, founder and CEO of 9Sail, speaks with Patrick Cahill and Austin Rehorn from #twiceasnice Recruiting. Patrick, the founder, and Austin, a key recruiter, discuss their insights on aligning interests with clients, simplifying job descriptions, and coordinating the hiring process for l…
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In a new episode of the Tip of the Law podcast, host Joe Giovannoli sat down with Sarah Jacobs, the co-founder of Jacobs Berger, LLC, a leading matrimonial law firm in New Jersey. Their discussion delved into the increasingly prevalent world of prenuptial agreements, exploring the shifting perceptions and driving factors behind this legal tool. Key…
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In this episode of Tip of the Law, host and founder of 9Sail Joe Giovannoli talks with Kayla Orekomaiya about promoting accountability, creating a strong yet individualistic firm culture, and empowering junior attorneys for professional success. Kayla, a seasoned leader in client development and marketing, shares her experiences and practical advic…
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In this episode of Tip of the Law, host and founder of 9Sail Joe Giovannoli sits down with John Remsen Jr., a seasoned consultant in law firm leadership and management, to discuss the critical role of strategic planning in the legal industry. Drawing from his experience working with over 475 law firms, John shares actionable advice on fostering cha…
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In this episode of Tip of the Law, host and founder of 9Sail Joe Giovannoli welcomes Lauren Lynch, Chief Marketing and Culture Officer (CMCO) at Mandelbaum Barrett PC. Lauren shares her unique approach to integrating marketing and culture to differentiate law firms and retain top talent. With over 20 years of experience, she offers actionable strat…
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In this episode of Tip of the Law, Joe Giovannoli, founder and CEO of 9Sail, interviews Domenic Romano, founder and managing partner of Romano Law. The episode covers how law firms can adopt entrepreneurial strategies to thrive in a competitive market. Romano discusses his transition from big law to building a business law firm that prioritizes cli…
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In the latest episode of Tip of the Law, Joe Giovannoli, CEO of 9Sail, is joined by Mike Mellor, founder of 742advisors, to discuss how law firms can prevent revenue leakage and improve operational efficiency. The conversation covers topics such as inefficient processes, technology integration, and the cultural changes necessary for implementing la…
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In the latest episode of the Tip of the Law podcast, host Joe Giovannoli, CEO and founder of 9Sail, interviews Charley Mann, founder of Law Firm Alchemy. Charley specializes in coaching law firm owners to maximize their practice’s potential as a business. Their conversation ranges over essential strategies for law firm leaders, focusing on self-man…
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In this episode of the "Tip of the Law" podcast, Joe Giovannoli, founder and CEO of 9Sail, discusses effective legal marketing strategies with Ron Latz from LegalFenix. They talk about setting clear expectations for marketing goals, managing client relationships, and the importance of personal branding for attorneys. Here’s a detailed recap of thei…
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In this episode of the Tip of the Law podcast, host Joe Giovannoli, founder and CEO of 9Sail, talks with Lynn Tellefsen-Stehle, an experienced legal marketer and business development expert. Lynn shares her unique journey in the legal industry and offers practical insights into effective legal marketing and business development strategies. Key Take…
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In this episode of the Tip of the Law podcast, host Joe Giovannoli, founder and CEO of 9Sail, sits down with Howard Matalon, an employment law expert and partner at OlenderFeldman. Howard shares his journey into employment law, his passion for working with wolfdogs, and practical strategies for effective employee onboarding and engagement. Key Take…
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In this episode of Tip of the Law, host Joe Giovannoli, founder & CEO of 9Sail, discusses innovative legal practices with Eric Gros-Dubois, founder of EPGD Business Law in Miami. Eric shares insights into his unique approach to the business of law, emphasizing direct client relationships and innovative billing practices.…
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In this episode of the Tip of the Law podcast, host and founder/CEO of 9Sail, Joe Giovannoli, speaks with Jennifer Cona, a leading elder law and estate planning attorney based in New York. As founder of Cona Elder Law, Jennifer shares her professional trajectory in the field, her approach to client service, and the fundamental role of core values i…
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In a recent episode of the Tip of the Law podcast, host Joe Giovannoli, founder and CEO of 9Sail, engages in a compelling conversation with Elise Holtzman, former practicing attorney, founder of The Lawyer’s Edge and the Ignite Women's Business Development Accelerator, and host of the Lawyer’s Edge podcast. Elise shares her unique journey into lega…
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In this episode of the Tip of the Law podcast, host Joe Giovannoli, founder and CEO of 9Sail, engages in an insightful conversation with Roy Sexton, Director of Marketing at Clark Hill and past president of the International Legal Marketing Association board. Roy shares his journey into legal marketing, his strategic insights, and the importance of…
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In this episode of the Tip of the Law podcast, host Joe Giovannoli, CEO and founder of 9Sail, sat down with Jacob Eidinger, a seasoned legal marketing professional and the new Marketing and Communications Manager at Outten & Golden LLP, the largest plaintiff-side employment litigation firm in the U.S. Jacob shared a variety of insights from his car…
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In this episode of the Tip of the Law podcast, Angela Pandolfo Roy, Chief Marketing Officer at Gibbons P.C., joins forces with Joe Giovannoli, founder of 9Sail, to explore cross-selling strategies for law firms. Discover Angela's insights on boosting referrals, understanding client needs, and the importance of strong internal relationships. From se…
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Jason Wright is the CEO and Founder of Intentionally Inspirational where he helps businesses design, build, and optimize their sales funnels. Here are a few of the topics we’ll discuss on this episode of Reputation Matters: How Jason came up with the name ‘Intentionally Inspirational’ and what they do Why you need to have good relationships with yo…
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Kaitlyn Study established South Street & Co. in 2015 with a vision of helping small business owners. Through this Kaitlyn has been helping local service-based businesses generate leads and prospective customers, creating them a personalized marketing strategy. Kaitlyn specializes in creating strategic SEO, content marketing, and review creation cam…
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Seth Goldstein of Goldstein Media works with businesses in order to optimize their online presence. With over a decade of experience, he manages cultivating companies to not only have a quality online presence but to address the moral character of your brand as well. Seth, who has his pulse on keeping up with new trends, tells us how he approaches …
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Joe Giovannoli is the founder and CEO of 9Sail, a digital marketing firm that specializes in project-based and ongoing SEO management for service firms. Joe has almost 10 years of marketing experience, having previously held positions at firms and agencies such as Red Clover and Inflexion Interactive. Here are a few of the topics we’ll discuss on t…
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Ben LeDonni, the CEO of Multimedia Solutions, and Jennifer Greenjack, the Director of Marketing, work with large business to business companies on their digital marketing strategies. Often working within the B2B world, you are looking at long term investing and relationships, having a positive and well-known reputation is key for success. Creative …
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Jonathon Morgan is a technologist, entrepreneur, and founder, and CEO of Yonder. Here he leads a team that helps communicators discover the hidden online groups that spread misinformation and shape public opinion. His career has spanned media, technology, AI, national security, and social impact. Prior to Yonder, he founded Data for Democracy, a 4,…
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Jay Miller is the CEO of Kyber Digital, his company specializes in helping businesses with SEO and web development primarily in the contracting world. Instead of fighting fire with fire when a customer who leaves bad reviews, Jay would say you’ve just been given an opportunity to advance your standing with your clients and community. Here are a few…
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Christine has worked in Marketing for over 5 years and in that time has greatly impacted the success of multiple businesses. Her creative approach to marketing strategies, along with her genuine passion for her role, has had a significant effect on the online presence of the businesses she works for. Christine is a goal-oriented leader and an inspi…
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Jon Tsourakis is a serial entrepreneur, strategist, and digital marketing expert. He is the President and Chief Revenue Officer at Oyova where he’s responsible for the sales and growth of the company. With a strong love for people, marketing, and tech, Jon was open to share the knowledge he’s learned along his journey. Here are a few of the topics …
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Zack Duncan is the President and Principal Digital Marketing Consultant at Root and Branch Digital Marketing. He’s an innovative and data-driven Digital Marketing professional with over 12 years of progressive experience across B2C and B2B companies. Here are a few of the topics we’ll discuss on this episode of Reputation Matters: How Zack became a…
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Raj Kupar is an Entrepreneur, experienced Marketer, and the Founder and Director of &Marketing. With over two decades of experience in Marketing, Raj has worked from all sizes of companies from Fortune 50 companies to start-ups. Here are a few of the topics we’ll discuss on this episode of Reputation Matters: Why Raj started his business &Marketing…
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Sean Boyce has been starting successful businesses and helping others grow for over 10 years. Founder of Consulting Firm NxtStep, and Production Company PodcastChef, Sean has a lot of experience in building brand reputations and managing online presences. Here are a few of the topics we’ll discuss on this episode of Reputation Matters: The importan…
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Steve Guberman is a strategic digital marketing leader with extensive experience in Enterprise-level search engine optimization, email marketing/campaign delivery, search marketing, and e-commerce. Here are a few of the topics we’ll discuss on this episode of Reputation Matters: Steve’s 20-year long experience working in customer relations How you …
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Neil Wainwright has been an entrepreneur for all his working life and has started 8 different successful companies. Currently, he is working on UpHabit, another company that he founded and owns. Here are a few of the topics we’ll discuss on this episode of Reputation Matters: Neil’s background and why he decided to start UpHabit The good and bad as…
  continue reading
 
The Reputation Matters podcast will feature business owners and marketers to talk all about reputation management - the good and the bad. We’ll talk all about the obvious, and not so obvious, strategies people can use to improve the online reputation. We’ll also share examples of businesses that have done a great job of managing their reputation, a…
  continue reading
 
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