Best Salome Schillack Podcasts (2025)

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295. Finding the Hidden Profit in Your Business with Jamie Trull 57:00

18h ago57:00

57:00

Ready to stop chasing revenue and start keeping the money you make? 🚀 I know talking about money can feel sticky, but here's the truth: you cannot build a freedom empire without understanding profit. Today's conversation will completely shift how you think about the financial side of your online courses business. My guest Jamie Trull, a CPA and pro…

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294. Is My List Burnt Out? How to Know 54:26

4d ago54:26

54:26

Your email list feels like crickets central and you're wondering if it's time to throw in the towel? 🚀 I've been there - staring at dismal open rates after launches that felt like shouting into the void. But here's what most online course creators don't realize: that "dead" list might just be cold, confused, or simply disconnected from the real you…

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293. Do It Once, Then Hand It to Your VA: An Easy Guide 57:54

8d ago57:54

57:54

Ready to stop trading your CEO time for assistant-level work? 🚀 I used to spend hours every week telling myself "it's faster if I just do it myself." That three-hour weekly task might take six hours to document initially, but it leads to just a 10-minute check-in from then on. The truth is, delegation isn't about losing control – it's about gaining…

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292. Hiring a Coach? Here's the Pitfalls to Avoid 44:52

13d ago44:52

44:52

Ready to stop throwing money at coaches who leave you more confused than when you started? 🚀 I've invested $100K+ in coaching programs - some transformed my business, others were expensive lessons in what NOT to do. If you've ever hired a coach who promised the world but delivered frustration, this episode will save you from making that costly mist…

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291. Using AI to Develop Your Brand Voice Guide for Easy Content Creation 29:36

15d ago29:36

29:36

Ready to train your AI to write content that actually sounds like YOU instead of some corporate robot? 🚀 I'm willing to bet you've asked AI to whip up an email or social media caption, only to get back something that sounds like it was written by either a Gen Z-er who hasn't had their frappé yet or an accountant who loves their cubicle life. Today,…

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290. When NOT to Run Ads 23:37

20d ago23:37

23:37

Ready to save thousands of dollars on Facebook ads by learning exactly when NOT to hit that "publish" button? 🚀 I'm sharing the five biggest mistakes I see course creators make with Meta ads - mistakes that cost my students thousands before they found me. Here's the truth: ads are like a fire hose that amplify whatever you already have. If your fou…

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289. Which Social Platforms Should You Really Be On? 29:07

22d ago29:07

29:07

If Instagram deleted your account tomorrow, how many actual leads would you lose? 🚀 Most course creators spend hours creating content across multiple platforms but here's the truth: you're probably just keeping busy instead of building your business. After seven years helping online experts scale, I've learned the most successful ones aren't those …

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288. Advantage+ Audience Targeting Traps to Avoid 23:41

27d ago23:41

23:41

Discovered Meta secretly switching your Facebook ads to target 65+ year-olds instead of your actual buyers? 🚀 You're not losing your mind - Meta is literally sabotaging your targeting with sneaky Advantage+ defaults. I've been seeing online course creators pay through the nose for leads from the wrong countries, wrong ages, and wrong genders becaus…

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287. My Current Tech Stack and Why I Changed Everything 20:44

29d ago20:44

20:44

Drowning in software subscriptions that you barely use but keep paying for? 🚀 I just audited my entire tech stack and discovered I was bleeding $6,600 annually on redundant, overpriced, or unnecessary tools. After simplifying my business operations, I realized it was time for a complete software cleanup. The shocking results? I saved over $6,600 pe…

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286. How to NOT Hate Showing Up on Social Media 32:36

1M ago32:36

32:36

Ready to stop dreading your daily social media posts and start seeing actual subscribers rolling in? 🚀 I get it - you'd rather stick a fork in your eye than create another Instagram post that gets three likes and zero email signups. You're juggling client work, course creation, and family life, and social media feels like that demanding friend who …

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285. Scale Your Course Sales: Moving From Manual Launches to Evergreen Success 25:54

1M ago25:54

25:54

Discover the exact roadmap for transitioning from exhausting live launches to profitable evergreen systems that sell while you sleep! 🚀 You've mastered live launches but dream of evergreen freedom. Before you flip that automation switch, there's a strategic pathway that separates successful course creators from those who burn through savings on fai…

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284. Low Lead Quality? How to Improve Lead Quality for Webinars 33:23

1M ago33:23

33:23

Struggling with low webinar show rates despite having all the "right" systems in place? 🚀 I uncover the one core problem: secretly sabotaging webinar attendance and conversions for online course creators - and it's not your email sequences or reminder strategy. Through a real listener's case study, I reveal why even perfectly executed webinar funne…

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283. Passive Income Streams: Reality vs. Myth 25:49

1M ago25:49

25:49

Ready to stop falling for the passive income fairy tale that's keeping you stuck in launch limbo? 🚀 I used to dream about sipping cocktails on a beach while my online course magically sold itself. That fantasy nearly derailed my entire business journey, and I see it happening to brilliant course creators every single day. The truth is, those "set i…

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282. She Turned Her Pain Into Her Freedom Empire – With Laura Furiosi 43:48

2M ago43:48

43:48

Ready to discover how turning your darkest moments into your greatest purpose can create a thriving online courses business? 🚀 Laura Furiosi proves that ANY expertise can become a profitable course - even divorce law. This multi-award-winning entrepreneur went from teacher to baby swimwear mogul to creating a chart-topping podcast and seven-figure …

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281. How I'm Using AI to Create HOT Offers for Clients 43:51

2M ago43:51

43:51

Ready to turn your struggling offers into "take my money" offers using AI? 🚀 I've been geeking out about this strategy because one client just increased her conversion rate by 33% and had her biggest multi-six-figure launch ever. Another went from $7 per lead to $5 per lead using what I'm revealing today. If you've been adding paid traffic to your …

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280. Boost Your Cashflow With Upsells and Downsells 39:02

2M ago39:02

39:02

Ready to add 30-50% more revenue to your next course launch without creating a single new piece of content? 🚀 I'm revealing the exact upsell and downsell strategies that have generated hundreds of thousands in additional revenue for my clients. This isn't about being pushy - it's about serving your audience at every level they're ready for. Whether…

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279. One Big Course or Many Smaller Ones? Here's How to Know 37:25

2M ago37:25

37:25

What if the advice you've been following about having just one signature course is actually keeping you stuck at six figures? 🚀 I'm answering a listener question that challenges everything the big-name gurus tell you about course creation. Anthony and Melinda from Grow My Salon Business are doing something most experts would say is "wrong" - they h…

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278. Get the Media to Talk About You (Without Hiring a PR Firm) with Julie Cole 41:03

2M ago41:03

41:03

What do you do when you have six kids, a law degree, and a crazy idea to start a business in your sister's basement? 🚀 If you're Julie Cole, you build a multi-million dollar company that changes an entire industry. Julie started her online business over 20 years ago while raising six kids, turning Mabel's Labels from a basement startup into a 50-em…

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277. I'm Breaking Up With ActiveCampaign – Here's Why and What I'm Doing Instead 32:34

2M ago32:34

32:34

Sometimes the bravest business decision isn't what to add - it's what to leave behind! 🚀 After seven years with ActiveCampaign, I'm breaking up with them. But this isn't just another price increase rant - it's a masterclass in making bold choices that protect your freedom empire. When ActiveCampaign tried to move me from $2,700 to over $5,000 annua…

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276. Can You Make Money from Writing a Book? 13:06

2M ago13:06

13:06

Want the truth about making money as an author in the online course world? It's not what you think! 🚀 Thinking of writing a book to grow your online course business? Before you block off three months to write your masterpiece, listen to this episode. I'm breaking down the real ways course creators profit (or don't) from publishing books. Spoiler al…

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275. Launch Ads Bombed? Here's Your Unconventional Comeback Plan 33:06

2M ago33:06

33:06

Had a launch that completely tanked? Before you burn it all down and book that one-way ticket to Bali, this is your rescue plan. 🚀 Even the most profitable course creators have launches that flop (I share my own $30K faceplant). But the secret to building a Freedom Empire isn't avoiding failure - it's knowing exactly how to analyze what went wrong …

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274. 3 x Your Webinar Sales with This Checklist 32:20

3M ago32:20

32:20

Ready to triple your webinar sales without spending more on ads or working harder? 🚀 Discover my proven webinar conversion checklist that transforms passive viewers into eager buyers. Most course creators focus only on content, but the real magic happens in optimizing critical conversion points throughout your webinar funnel. I'm sharing exactly ho…

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273. How to Build a Highly Engaged Community with Bri Leever 1:11:38

3M ago1:11:38

1:11:38

Ready to discover why some online course creators build profitable businesses in months while others get stuck in a cycle of failed launches? 🚀 The difference between consistently profitable course creators and those working 70-hour weeks with little to show for it isn't about list size or ad budgets. It's about having a proven marketing system tha…

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272. The $2Mil Problem They Didn't See Coming 24:43

3M ago24:43

24:43

Are you unknowingly setting your online course business up for the $2 million plateau? 🚀 If you're scaling with ads hoping they'll magically replace your organic efforts, you might be heading for the expensive mistake that's derailing seven-figure businesses. After working with 14 multi-million dollar course businesses, I've discovered a pattern: s…

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271. Split Tests That Double Your Launch Revenue 28:30

3M ago28:30

28:30

Ready to double your course launch revenue with a few simple tweaks? 🚀 Tired of pouring endless hours into launches that don't convert? In this episode, I'm revealing the 7 split tests that my agency uses with our 6 and 7-figure clients to dramatically increase launch revenue without adding more work. Discover how one client doubled her webinar reg…

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270. Launch Team Essentials: Who You Need at Each Stage 1:04:16

3M ago1:04:16

1:04:16

Ready to build your dream launch team without wasting thousands on the wrong hires? 🚀 Tired of conflicting advice about when to hire help for your online course business? In this episode, I'm revealing exactly who you need at each revenue stage based on what's worked for hundreds of successful course creators. Whether you're DIYing your first launc…

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269. Is Your Launch Really Ready for Evergreen? Here's How to Tell 24:08

3M ago24:08

24:08

Ready to Turn Your Launch Into an Evergreen Money Machine? Here's When You Know It's Time 🚀 Ever launched your online course multiple times but still feel trapped on the launch hamster wheel? In this value-packed episode, I reveal the exact metrics that signal your launch is truly ready for evergreen automation. Most course creators jump too early …

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268. I Closed My Membership to Build Something Better (Here's What) 22:28

3M ago22:28

22:28

Ready to discover why letting go of your successful offers might be the key to building something even better? 🚀 Sometimes our biggest business breakthroughs come not from fixing what's broken, but from releasing what's merely "good enough" to make space for something truly aligned. In this vulnerable episode, I'm sharing why I closed my profitable…

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267. Under 1K Subscribers? You Can Still Crush Your Launch 23:26

3M ago23:26

23:26

Ready to crush your course launch with a tiny email list? Your small audience might be your secret weapon! 🚀 Forget what you've heard about needing thousands of subscribers before launching your online course. In this episode, I reveal why a warm audience of less than 1K subscribers can actually convert BETTER than massive cold lists. I break down …

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266. Why You Should Delete Email Subscribers (Yes, Really) 32:26

3M ago32:26

32:26

Ready to boost your email engagement and conversion rates by deleting subscribers? (Yes, really!) 🚀 Is your online course business suffering from the "big list, low engagement" problem? After watching my open rates plummet below 10% despite having 10,000 subscribers, I made the tough decision to delete 40% of my list—and it completely transformed m…

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265. Double the Offers, Not the Burnout: My Stacked Launch Plan 22:50

4M ago22:50

22:50

Ready to double your launch revenue without doubling your workload? My stacked launch strategy is about to change your entire business. 🚀 Are you noticing engaged audience members who consume all your free content but never buy? You might be sitting on a goldmine without realizing it. In this episode, I reveal how offering a deeper, premium tier al…

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264. Will Your Business Still Work Next Year? Let’s Talk 41:46

4M ago41:46

41:46

Is your online course business one algorithm change away from disaster? 🚀 What if Facebook or Instagram disappeared tomorrow? Would your business survive? Most course creators build their businesses on platforms they don't control, leaving them vulnerable to algorithm updates, iOS changes, and the whims of tech billionaires. In this episode, I reve…

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263. The Boring Systems That Give Me 10x More Freedom 50:39

4M ago50:39

50:39

Feeling like everything in your online course business grinds to a halt without you? Time to implement boring systems that create extraordinary freedom! 🚀 Is your calendar packed with meetings while actual work gets pushed to evenings? Are you drowning in team questions and repetitive tasks that anyone could handle? You're the bottleneck in your bu…

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262. From Booked Out to CEO: How I Grew My Agency 29:16

4M ago29:16

29:16

Ready to transform your service business from constant hustle to high-value strategic partnership clients can't live without? 🚀 In this episode, I reveal exactly how I evolved my ads agency from undercharging and overworking to highly sought-after consulting, working only with people I love while delivering better results for clients. Whether you'r…

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261. How to Say No Without Feeling Like a Jerk 53:51

4M ago53:51

53:51

Ready to unlock new levels of energy and growth by mastering the art of saying no to the wrong things? 🚀 As course creators, we often end up trapped in perpetual yes-mode, leaving us feeling overwhelmed and chronically behind. But what if the key to building your freedom empire isn't saying yes to more things, but strategically saying no? In this e…

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260. The 5-Email Welcome Series That Converts Like Crazy 26:18

4M ago26:18

26:18

Turn cold subscribers into eager buyers with a simple 5-email welcome sequence that works while you sleep! 🚀 Your subscribers are most engaged right after downloading your lead magnet - that's your golden opportunity! But most course creators either bombard them with everything at once or disappear entirely. Neither works. I'm sharing the exact 5-e…

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259. Still Feel Like an Imposter? Here’s How to Step Up 44:58

4M ago44:58

44:58

Is imposter syndrome keeping you stuck in endless learning mode instead of launching your online course? 🚀 That nagging feeling of not being "expert enough" isn't a sign you're unqualified - it's evidence you're growing! In this episode, I'm sharing my journey from feeling like a complete fraud in my early business days to building a 7-figure compa…

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258. Course, Coaching, or Membership? Pick the One That Sells 35:36

4M ago35:36

35:36

Ready to end the "courses vs. coaching vs. memberships" debate once and for all? 🚀 Feeling stuck between creating a course, starting a coaching program, or launching a membership? Stop second-guessing and start selling! In this episode, I'll show you how to choose the business model that your audience actually wants to buy. You'll discover the four…

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257. My Top 3 Takeaways from Alt Summit (Real Talk) 40:58

4M ago40:58

40:58

Is building your online course business leaving you feeling isolated and burnt out? Discover my top 3 mindset shifts from Alt Summit that completely transformed how I approach business, marketing, and self-care. 🚀 After years of pandemic isolation and recovering from burnout, I discovered that sometimes the best ROI isn't measured in dollars. Learn…

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256. The Quiz vs PDF Throwdown: What Actually Works 17:27

5M ago17:27

17:27

Ready to stop wasting time on ineffective lead magnets and finally build an email list that converts? 🚀 After spending over $2 million on Facebook ads testing both quizzes and PDFs for online course creators, I'm revealing the unfiltered truth about what actually works. Spoiler alert: the format isn't what makes or breaks your lead magnet success! …

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255. Lead Magnets That Actually Make You Money 25:56

5M ago25:56

25:56

Ready to transform your lead magnets from list-building tools into actual money-making assets? 🚀 Stop creating lead magnets that collect digital dust! Discover why your freebies aren't just about growing your email list – they're the first chapter in your customer's success story and a critical piece of your sales process. In this value-packed epis…

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254. Quit Your 9-5 Without Going Broke (Here's How) 31:28

5M ago31:28

31:28

Ready to ditch your 9-5 without draining your savings? Learn exactly how successful course creators transition to full-time entrepreneurship without the financial panic. In this value-packed episode, I'm sharing my raw journey from corporate employee to profitable online business owner - including the $40K debt mistake I made the first time around.…

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253. From Service Provider to Course Creator Without Losing Your Mind 27:07

5M ago27:07

27:07

Ready to transition from service provider to course creator without burning out or sacrificing your income? 🚀 Trying to build a course while maintaining your service business feels like an entrepreneurial Jenga tower ready to collapse! In this episode, I'm sharing my hard-won framework for successfully making the transition without the overwhelm. A…

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252. The Psychology Behind Pricing That Sells (It's Not What You Think) 28:45

5M ago28:45

28:45

Ready to discover why your course buyers aren't really objecting to your price? (Hint: it's something much deeper!) 🚀 Most course creators believe pricing psychology is about ending with 7s or 9s, but that's completely missing the point. When potential clients say "I can't afford it," they're actually telling you something else entirely. In this ep…

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251. Stop Wasting Money on Stupid Ads 36:17

5M ago36:17

36:17

Ready to transform your Meta ads strategy with a surprising lesson from a zookeeper? 🚀 Discover why your Facebook ads aren't converting and how you're accidentally violating psychological trust barriers with your audience. In this episode, I reveal how Desmond Morris's "12 Stages of Intimacy" perfectly explains why your marketing feels pushy and ho…

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250. Do Both: The No-BS Guide to Courses and Coaching 34:48

5M ago34:48

34:48

Ready to stop choosing between courses and coaching and finally create a business model that gives you true freedom? 🚀 Struggling to decide between the leverage of courses and the premium pricing of coaching? Good news - you don't have to choose! After 10 years working with online course creators, I've discovered that the most successful business o…

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249. Data vs Your Gut: Which One Should You Trust? 51:56

5M ago51:56

51:56

Ever made a business decision that cost you big time because you "went with your gut"? Here's how to never make that expensive mistake again! 🚀 A $100K+ mistake taught me the hard way when to trust my instincts and when to dig into the data. In this episode, I'm sharing exactly how to balance intuition with analytics so you can make confident decis…

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248. Your Funnel Doesn't Have to Suck 31:23

6M ago31:23

31:23

Ready to transform your overcomplicated funnel into a revenue-generating machine that actually works? 🚀 Tired of adding more tactics, more upsells, and more retargeting sequences only to see the same disappointing results? After helping hundreds of course creators build profitable funnels, I'm sharing the surprising truth: the most successful funne…

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247. High-Ticket Offer Magic: Price It Once, Sell It Right 34:17

6M ago34:17

34:17

Ready to transform your underpriced course into a premium offer that attracts high-paying dream clients? 🚀 Tired of second-guessing your worth and leaving money on the table with your online course pricing? In this episode, Salome reveals the exact framework for positioning your expertise at premium prices - without the guilt or imposter syndrome h…

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246. 5 Hidden Revenue Streams That Give You More Freedom 24:26

6M ago24:26

24:26

Ready to unlock hidden revenue streams in your online course business without working harder? 🚀 Tired of constantly creating new offers and launching yourself into exhaustion? In this value-packed episode, discover five proven ways to generate more income by strategically expanding what's already working in your business. Perfect for course creator…

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Salome Schillack Podcasts

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