Your Marketing Strategy is BROKEN—Here’s Why You’re Not Getting Results with Joseph Hughes

Roofing Success

Roofers are throwing money at marketing agencies, boosting posts, and running ads… yet leads are slow, close rates are low, and it feels like you’re just burning cash.
The truth? Most roofing companies don’t have a marketing problem. They have a marketing control problem.
In this episode, Joseph Hughes (Contractor Dynamics) breaks down how to stop the guesswork and take control of your marketing. You’ll learn:
✅ The difference between spray-and-pray marketing vs. intentional marketing
✅ The biggest waste of marketing dollars (and how to fix it)
✅ Why hiring a marketing agency is NOT an easy button
✅ The #1 role every roofing company should hire before spending more on marketing
This is the conversation roofing contractors NEED to hear. If you want to stop wasting money, take control of your leads, and maximize ROI, hit play now.
🔗 https://www.contractordynamics.com/
🤖 Have a question? Ask this customized ChatGPT for the answer! Specifically designed for this episode, it’s here to help! https://roofingpod.com/chatgpt-252
PODCAST SPONSORS:
- The Roofing & Solar Reform Alliance: https://roofingpod.com/RSRA
- JobNimbus Marketing Services: https://roofingpod.com/jobnimbus-marketing
- PowerUp Agents AI: https://roofingpod.com/power-up-agents-ai
- Day 41 Thrive: https://roofingpod.com/day-41-thrive
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Chapters

1. Intro to Joseph Hughes and Contractor Dynamics (00:00:00)

2. Maximizing Marketing ROI for Contractors (00:03:42)

3. Becoming the GC of Your Own Marketing (00:11:30)

4. Hiring the Right Marketing Person (00:18:25)

5. Tracking Key Marketing Metrics (00:31:25)

6. Marketing Strategies at Different Business Stages (00:46:58)

7. Episode Closing (00:56:16)