How to Communicate with Clarity With Steve Woodruff

SIMPLE brand With Matt Lyles

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Added five years ago

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Grown-Up Stuff: How to Adult

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Favorite Grown-Up Moments from Season 3 40:54

13 weeks ago40:54

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Taxes, Voting, Recycling—oh my! After navigating this jungle of grown-up responsibilities together, we're taking a quick summer breather to recharge our adulting batteries. But before we temporarily hang up our responsible pants, join us for this special episode packed with our favorite kernels of wisdom from the season so far AND get an exclusive preview of the fresh adulting adventures awaiting you when Grown-Up Stuff returns in late summer! Think of this episode as your adulting victory lap—complete with confetti and zero paperwork required! See omnystudio.com/listener for privacy information.…

about a year ago 47:42

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In this week’s episode of the SIMPLE brand podcast, I talk with Steve Woodruff.

Known as the "King of Clarity," Steve's passion is helping companies and individuals communicate clearly and effectively. Steve is the author of two books, including his latest, The Point: How to Win with Clarity-Fueled Communications.

Steve and I discuss how the use of his "Clarity Fuel Formula" helps communicators break through the noise to quickly grab - and keep - the attention of their audience without creating confusion.

Here’s what we discuss:

How anyone can learn to be a simple, effective communicator
A business's main competitor isn't another business - it's noise
Understanding how the brain works is crucial to communicating clearly
Why seconds matter in gaining your audience's attention
How jargon and too much information shut down the attention center of the brain
Why assuming your audience shares your same level of knowledge is a critical mistake
The importance of defining terms to bring clarity to the conversation
Why storytelling and analogies are brain-friendly communication tools
How poor communication within an organization can lead to a 20% loss in efficiency per week

RESOURCES FROM THIS EPISODE:

151 episodes

#Business #Matt Lyles #Brand #Experience #Content #Social Media #Customer Experience #Leadership #Organizational Culture #Productivity #Business Strategy #MBA #Marketing

How to Communicate with Clarity With Steve Woodruff

SIMPLE brand With Matt Lyles

published about a year ago

MP3•Episode home

In this week’s episode of the SIMPLE brand podcast, I talk with Steve Woodruff.

Steve and I discuss how the use of his "Clarity Fuel Formula" helps communicators break through the noise to quickly grab - and keep - the attention of their audience without creating confusion.

Here’s what we discuss:

How anyone can learn to be a simple, effective communicator
A business's main competitor isn't another business - it's noise
Understanding how the brain works is crucial to communicating clearly
Why seconds matter in gaining your audience's attention
How jargon and too much information shut down the attention center of the brain
Why assuming your audience shares your same level of knowledge is a critical mistake
The importance of defining terms to bring clarity to the conversation
Why storytelling and analogies are brain-friendly communication tools
How poor communication within an organization can lead to a 20% loss in efficiency per week

RESOURCES FROM THIS EPISODE:

151 episodes

#Business #Matt Lyles #Brand #Experience #Content #Social Media #Customer Experience #Leadership #Organizational Culture #Productivity #Business Strategy #MBA #Marketing

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2 years ago52:30

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52:30

In this week’s episode of the SIMPLE brand podcast, I talk with Joey Coleman ! Joey’s an award-winning speaker and a customer experience and employee experience design expert. He’s worked with hundreds of companies to help them deliver remarkable customer experiences while dramatically improving their profits. You may remember Joey’s first appearance on the SIMPLE brand podcast when he taught us how to successfully retain and grow our customer base. This time, we discuss his latest bestseller about how to apply those same principles in our own house – Never Lose an Employee Again: The Simple Path to Remarkable Retention . Joey and I discuss what you can do to help your employees feel heard, understood, and valued in their first 100 days and beyond. Here’s what we discuss: Why brands spend more time acquiring and hiring talent versus retaining talent Most brands have a gap in who’s responsible for creating a remarkable experience on a new hire’s Day 2 and beyond If we don’t hold our employees’ hands and help them acclimate they’ll leave The cost of an employee leaving is 250% of their annual salary 45% of new hires won’t make the 100-day anniversary: 4% leave on Day 1! When one employee leaves, there’s a snowball effect on remaining employees If you create remarkable employee experiences, your employees create remarkable customer experiences Joey’s 100-day 8-phase employee journey to focus on You can gauge your employee advocacy by the number of employee referrals you have While you’re focused on your new hires’ journeys, don’t forget your existing employees RESOURCES FROM THIS EPISODE: Joey’s site Joey’s book - Never Lose an Employee Again Joey on LinkedIn SIMPLE brand #73: Joey Coleman – Never Lose a Customer Again…

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