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Building Professional Credibility in the Digital Space
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Moving your practice online? Learn how to establish and maintain your professional credibility in the digital world without compromising your values or standards.
In this episode, Greg Mount explores how Canadian professionals can thoughtfully translate their expertise into an effective online presence while navigating regulatory requirements and professional standards.
Get the full story: Building Professional Credibility in the Digital Space
Key Topics:
- The challenge of building professional credibility online
- Balancing online visibility with professional standards
- A three-pillar framework to establish and grow trust online
- Practical solutions that respect compliance requirements
Episode Chapters:
- (00:00) - Online Presence vs. Professional Persona
- (01:31) - Challenges of Online Visibility
- (03:58) - Building Client Trust Online
- (06:00) - Cultivating Trust and Maintaining Compliance
- (08:07) - Solid Digital Foundation
- (09:24) - Client-Focused Content
- (10:34) - Frictionless Onboarding
- (12:11) - Your Client's Perspective
- (13:15) - Taking the First Steps
Resources Mentioned:
- PIPEDA (Personal Information Protection and Electronic Documents Act)
- CASL (Canada's Anti-Spam Legislation)
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