The power of Data is undeniable. And unharnessed - it’s nothing but chaos. Making data your ally. Using it to lead with confidence and clarity. Host Jess Carter is solving problems in real-time to reveal what’s possible. Helping communities and people thrive. This is Data Driven Leadership, a show brought to you by Resultant.
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Bria AI Transforms Visual Content Creation Through Responsible Technology Development
Manage episode 486552314 series 2904320
Content provided by Brent W. Peterson. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Brent W. Peterson or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://ppacc.player.fm/legal.
In this episode of Talk Commerce, Yair Adato, CEO of Bria AI, discusses the evolution and future of visual generative AI. He emphasizes the importance of responsible AI practices, the challenges faced by traditional artists, and the potential for democratization in e-commerce. Yair shares insights on music licensing in the AI space and the need for a mature technology that can deliver consistent results. The conversation highlights Bria's vision for a developer platform that empowers creators and enhances the e-commerce experience.
Takeaways
- Yair Adato is the CEO of Bria AI, focusing on visual generative AI.
- Generative AI has evolved rapidly since its inception in 2014.
- Bria AI emphasizes responsible AI practices and licensing.
- The platform allows for safe use of licensed data without copyright issues.
- Music licensing in AI is a growing area of interest.
- Artists are beginning to adapt to the new AI landscape.
- The technology needs to mature for better consistency in outputs.
- Democratization of AI will enhance e-commerce experiences.
- Bria AI aims to provide hyper-personalized solutions for users.
- The future of AI lies in collaboration between technology and creativity.
Chapters
00:00
Introduction to Visual Generative AI
02:49
The Evolution of Generative AI
04:31
Responsible AI and Licensing Models
08:23
The Future of Music and Content Creation
11:51
Challenges in Convincing Traditional Artists
14:33
Adapting to Change in the Industry
16:10
Technological Breakthroughs and Consistency
18:12
E-commerce Innovations with AI
19:48
Bria's Future and Upcoming Features
361 episodes
ShareManage episode 486552314 series 2904320
Content provided by Brent W. Peterson. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Brent W. Peterson or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://ppacc.player.fm/legal.
In this episode of Talk Commerce, Yair Adato, CEO of Bria AI, discusses the evolution and future of visual generative AI. He emphasizes the importance of responsible AI practices, the challenges faced by traditional artists, and the potential for democratization in e-commerce. Yair shares insights on music licensing in the AI space and the need for a mature technology that can deliver consistent results. The conversation highlights Bria's vision for a developer platform that empowers creators and enhances the e-commerce experience.
Takeaways
- Yair Adato is the CEO of Bria AI, focusing on visual generative AI.
- Generative AI has evolved rapidly since its inception in 2014.
- Bria AI emphasizes responsible AI practices and licensing.
- The platform allows for safe use of licensed data without copyright issues.
- Music licensing in AI is a growing area of interest.
- Artists are beginning to adapt to the new AI landscape.
- The technology needs to mature for better consistency in outputs.
- Democratization of AI will enhance e-commerce experiences.
- Bria AI aims to provide hyper-personalized solutions for users.
- The future of AI lies in collaboration between technology and creativity.
Chapters
00:00
Introduction to Visual Generative AI
02:49
The Evolution of Generative AI
04:31
Responsible AI and Licensing Models
08:23
The Future of Music and Content Creation
11:51
Challenges in Convincing Traditional Artists
14:33
Adapting to Change in the Industry
16:10
Technological Breakthroughs and Consistency
18:12
E-commerce Innovations with AI
19:48
Bria's Future and Upcoming Features
361 episodes
All episodes
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1 AI Marketing Revolution Transforms Digital Advertising Through Omneky Platform 19:56
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Play Later Play Later Lists Like LikedIn this episode of Talk Commerce, Brent Peterson speaks with Hikari Senju, founder and CEO of Omneky, an AI-powered advertising platform. They discuss the transformative role of agentic AI in advertising, the importance of omnichannel strategies, and the distinction between demand generation and demand capture. Hikari emphasizes the need for personalized and novel advertising experiences to enhance consumer engagement and conversion rates. The conversation also touches on effective budgeting across multiple platforms and the future of advertising as influenced by AI. Takeaways Omneky generates personalized ads at scale using AI. The mission is to democratize growth for businesses of all sizes. Agentic AI transforms advertising into a business sales driver. Omnichannel advertising allows for better results across platforms. Demand generation is a larger market than demand capture. Retargeting can serve both demand generation and demand capture. Ad fatigue significantly decreases conversion rates. Automating media buying reduces costs and learning curves. AI's role in advertising will continue to grow. Omneky offers a free trial for users to explore its capabilities. Chapters 00:00 Introduction to OmniKey and AI in Advertising 19:36 TC - Outtro All AV version 1.mp4…
1 From Caribbean Roots to Digital Growth The Evolution of Sam's Caribbean Marketplace 17:55
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Play Later Play Later Lists Like LikedSummary In this episode of Talk Commerce, Melissa Morris shares her journey in transforming her family's business, Sam's Caribbean Marketplace, into a modern e-commerce platform. With over three decades of history, Melissa discusses her role in revamping the business's online presence using Shopify, enhancing customer engagement through marketing strategies, and introducing innovative services like grocery delivery to Jamaica. She also reflects on her personal passions and the cultural influences that shape her work. Takeaways Melissa started working in her family's business at 14. The transition to Shopify involved importing over a thousand products. Customer engagement is enhanced through videos and photography. The new website has improved user experience significantly. Innovative services include grocery delivery to Jamaica. Melissa's passion for art and music influences her work. Cultural influences play a significant role in the business. The business is experiencing new customer interest post-transition. Challenges included high shipping costs on the old website. Melissa encourages connections on LinkedIn for networking. Chapters 00:00 Introduction to Sam's Caribbean Marketplace 03:24 Early Experiences in Family Business 06:06 Revamping the Online Presence 08:39 Integrating Food and Online Sales 11:32 Innovative Delivery Services 14:21 Challenges and Future Outlook 17:00 Cultural Influences and Closing Thoughts…
1 Business Profitability Through Mathematical Systems with Adam Callinan 21:28
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Play Later Play Later Lists Like LikedIn this episode of Talk Commerce, Adam Callinan, founder of Pentane and co-creator of Bottlekeeper, shares insights on running lean businesses, the importance of authenticity in a world increasingly dominated by AI, and how data-driven decisions can lead to profitability. He discusses the challenges and opportunities presented by AI in business operations and emphasizes the need for human touch in an automated world. Adam also reflects on the future of e-commerce and the role of AI in shaping business strategies. Takeaways Adam Callinan emphasizes the importance of family and authenticity in business. Bottlekeeper was created out of a need for a better way to keep beer cold. Running a lean business model can lead to significant profitability. Authenticity in communication is crucial in a world filled with AI-generated content. Pentane focuses on using math to drive business decisions and profitability. AI has potential but is currently limited in its mathematical capabilities. The future of e-commerce will involve more AI integration but requires careful implementation. Understanding cash flow is essential for business sustainability. Companies need to adapt to changing tariffs and manufacturing costs. Mental resilience is key for entrepreneurs to navigate challenges. Chapters 00:00 Introduction to Adam Callinan and His Ventures 02:45 The Story Behind Bottlekeeper 06:07 The Importance of Authenticity in Business 08:35 Pentane: A New Approach to Business Operations 12:05 The Role of AI in Business and Pentane 17:48 Future Predictions for E-commerce and AI 20:57 Introduction to Adam Kalanen and Pentane 21:08 The Importance of Authenticity in a Digital Age…
1 Transforming Enterprise Web Performance Through Edge Computing and AI with Drew Chambers 21:26
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Play Later Play Later Lists Like LikedIn this episode of Talk Commerce, Drew Chambers, EVP of Marketing at Harper, discusses the critical aspects of web and application performance, emphasizing the importance of site speed, technical SEO, and the role of AI in enhancing user experience. He explores the challenges and opportunities presented by composable commerce and edge architecture, and how these elements can be leveraged to create personalized experiences for users. The conversation highlights the need for marketers to adapt to new technologies and optimize their strategies for better performance and ROI. Takeaways Site speed is crucial for retaining user attention. Technical SEO is essential for improving organic search rankings. AI can help identify performance issues in code and tech stacks. Composable commerce is an architectural choice, not a business model. Edge architecture enhances user experience by reducing latency. Personalization is key to effective marketing strategies. Marketers need to adapt to AI tools for better workflows. Performance impacts ROI significantly in e-commerce. Mobile experience should be prioritized in digital strategies. Harper provides solutions for enterprise-level performance challenges. Chapters 00:00 Introduction to Harper and E-commerce Trends 03:18 The Importance of Page Load Speed 06:13 AI's Role in Performance Measurement 09:02 Navigating Composable Architecture Challenges 11:37 Understanding Edge Architecture 14:00 Leveraging AI for Personalized Experiences 16:55 Closing Thoughts and Contact Information…
1 Bria AI Transforms Visual Content Creation Through Responsible Technology Development 24:52
24:52 Play Later Play Later Lists Like Liked24:52
Play Later Play Later Lists Like LikedIn this episode of Talk Commerce, Yair Adato, CEO of Bria AI, discusses the evolution and future of visual generative AI. He emphasizes the importance of responsible AI practices, the challenges faced by traditional artists, and the potential for democratization in e-commerce. Yair shares insights on music licensing in the AI space and the need for a mature technology that can deliver consistent results. The conversation highlights Bria's vision for a developer platform that empowers creators and enhances the e-commerce experience. Takeaways Yair Adato is the CEO of Bria AI, focusing on visual generative AI. Generative AI has evolved rapidly since its inception in 2014. Bria AI emphasizes responsible AI practices and licensing. The platform allows for safe use of licensed data without copyright issues. Music licensing in AI is a growing area of interest. Artists are beginning to adapt to the new AI landscape. The technology needs to mature for better consistency in outputs. Democratization of AI will enhance e-commerce experiences. Bria AI aims to provide hyper-personalized solutions for users. The future of AI lies in collaboration between technology and creativity. Chapters 00:00 Introduction to Visual Generative AI 02:49 The Evolution of Generative AI 04:31 Responsible AI and Licensing Models 08:23 The Future of Music and Content Creation 11:51 Challenges in Convincing Traditional Artists 14:33 Adapting to Change in the Industry 16:10 Technological Breakthroughs and Consistency 18:12 E-commerce Innovations with AI 19:48 Bria's Future and Upcoming Features…
1 Platter's All-in-One Solution Transforms E-commerce Profitability | Ben Sharf 18:45
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Play Later Play Later Lists Like LikedIn this episode of Talk Commerce, Ben Sharf, CEO of Platter, discusses the innovative solutions his company offers to Shopify brands. He shares insights into the founding story of Platter, the challenges faced by e-commerce businesses, and the importance of simplifying technology to enhance customer experience. Ben emphasizes the need for brands to understand their customers and adapt to technological advancements to remain competitive in the evolving e-commerce landscape. Takeaways Platter aims to build profitable storefronts for Shopify brands. The company consolidates popular tools into one product suite. Ben's role involves unblocking team members and storytelling. E-commerce brands often struggle with complex tech stacks. Simplicity is key for effective e-commerce solutions. Many brands face issues with legacy code and app overload. Platter's solutions help reduce operational costs and improve efficiency. Understanding customer needs is crucial for success. Technological innovations can enhance operational efficiency. Brands should not be afraid to question traditional methods. Chapters 00:00 Introduction to Platter and Ben's Background 03:49 The Founding Story of Platter 06:52 Innovative Shopify Solutions 10:44 Addressing Complexity in E-commerce 14:58 Common Mistakes in Shopify Store Setup 16:22 Future Advice for E-commerce Brands…
1 Katrena Friel Reveals Business Transformation Roadmap on Talk Commerce 17:41
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Play Later Play Later Lists Like LikedIn our conversation, Katrena Friel discusses the importance of building a sustainable revenue model for projects. She emphasizes a dual approach where one can test the model in the background while gradually transitioning to it, ensuring that it proves effective before fully committing to it. This strategy allows for a smoother transition and minimizes risks associated with abandoning existing revenue streams. Takeaways Building a sustainable revenue model is crucial. Testing a model in the background can reduce risks. A dual approach allows for gradual transition. Proving the model's effectiveness is essential before commitment. Maintaining existing revenue streams during transition is important. Flexibility in approach can lead to better outcomes. Understanding the project funding dynamics is key. A well-structured plan can enhance project success. Gradual implementation can lead to more confidence in the model. Collaboration can strengthen the revenue generation process. Chapters 00:00 Introduction to Katrina Friel and Her Business 20:39 Katrina's Journey into Coaching and Business Development 25:42 Navigating Economic Challenges as an Entrepreneur 28:42 The Importance of Personal Branding 31:12 Target Audience and Technology Savviness 32:28 Sales Strategies and Platforms for Success 35:58 Closing Thoughts and Free Discovery Session…
1 Navigating E-commerce Platform Diversity or when the Shopify Kool-aid gets to sweet 18:01
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Play Later Play Later Lists Like LikedIn this episode of Perspectives, digital marketing strategist Veronica Costello and tech visionary Max Headroom discuss the complexities of e-commerce platform diversity. They explore the evolution from Magento to Shopify, highlighting the strengths and limitations of each platform. The conversation emphasizes the importance of understanding individual business needs, debunking common myths about e-commerce platforms, and the necessity of identifying deal breakers when choosing a platform. Ultimately, the episode advocates for a diverse ecosystem that fosters innovation and better solutions for merchants. Check out the article here https://www.linkedin.com/pulse/why-platform-diversity-matters-ecommerce-brent-w-peterson-listc/ takeaways E-commerce platform choice should be driven by business needs, not hype. The shift from Magento to Shopify reflects changing market demands. Shopify offers simplicity but has limitations for complex businesses. Platform diversity is crucial for innovation and tailored solutions. Merchants should be wary of one-size-fits-all claims. Identifying deal breakers is essential in platform selection. Migration pain can be worth the long-term benefits of a better fit. Not all popular platforms are the best fit for every business. Agencies may have divided loyalties that affect their recommendations. Understanding your specific needs is key to finding the right platform. Sound Bites "No single platform is perfect for everyone." "Building on Shopify is like renting." "Platform diversity encourages competition." Chapters 00:00 Introduction to E-commerce Platform Diversity 02:52 The Shift from Magento to Shopify 05:51 Understanding the Limitations of Shopify 08:51 The Importance of Platform Diversity 11:51 Debunking Myths About E-commerce Platforms 14:48 Identifying Deal Breakers in Platform Selection 17:55 Conclusion and Final Thoughts on Platform Choice…
1 The AI Fashion Revolution Transforming Men's Style Through Smart Subscription Services with Taelor's Anya Cheng 18:57
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Play Later Play Later Lists Like LikedIn this conversation, Anya Cheng discusses how AI is revolutionizing the fashion industry by catering to busy men who need to look good without being fashion enthusiasts. She emphasizes the importance of accessibility in fashion, the role of technology in personal styling, and how clothing choices can impact confidence and first impressions. The discussion highlights the shift towards a more inclusive approach in fashion design, making it available for everyone, regardless of their interest in fashion. Takeaways AI is used to select clothing for busy men. Many people need to look good for various occasions. Fashion companies often cater to fashion enthusiasts. Accessibility in fashion is crucial for broader audiences. Technology is reshaping personal styling experiences. Clothing choices can significantly affect confidence. The shopping experience can be simplified with AI. First impressions are influenced by clothing choices. Fashion should be inclusive and accessible to all. The future of fashion is personalized and driven by technology. Chapters 00:00 Introduction to Anya Chen and TaylorStyle 21:40 The AI-Powered Clothing Solution 24:44 Understanding the Subscription Model 27:46 Sustainability in Fashion 30:43 Differentiating from Traditional Subscription Boxes 33:30 Fashion Advice for the Modern Man 36:45 Closing Thoughts and Promotions…
1 AI Revolution in E-commerce: Big Sur AI's Vision for Democratizing Advanced Technology with Vinod Ramachandran at ShopTalk 11:32
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Play Later Play Later Lists Like LikedOur conversation explores the implementation of AI agents in retail, focusing on how these technologies can enhance customer experiences by providing personalized recommendations and conversational product discovery, akin to the interaction with a skilled salesperson in a physical store. Takeaways We currently have three AI agents for retailers. One AI product provides conversational product discovery. The goal is to recreate the in-store experience online. Personalized recommendations can lead to higher conversions. AI technology can enhance customer experiences. Retailers can drive sales using AI agents. The technology aims to mimic amazing salespeople. Online shopping can be more engaging with AI. AI can transform the way customers interact with products. The future of retail may heavily rely on AI solutions. Chapters 00:00 Democratizing AI in E-Commerce 16:55 Building an AI Layer for E-Commerce 21:00 Innovating the Future of Shopping 22:24 Leveraging LLMs for Enhanced Performance…
1 Marketing Intelligence Insights with Joshua Lauer 22:09
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Play Later Play Later Lists Like LikedOur conversation delves into the significance of starting with a clear outcome in marketing strategies. It emphasizes the need for realistic goal-setting and the common disconnect between ambitious targets and practical execution. Takeaways Starting with an outcome in marketing is crucial. Realistic goals lead to better marketing strategies. Marketing leaders often set ambitious goals without clear plans. Understanding the outcome helps in working backwards effectively. Scenarios in marketing often repeat due to lack of clarity. Effective marketing requires alignment between goals and execution. Leaders should foster open discussions about goal feasibility. Outcome-driven approaches can enhance marketing success. Collaboration is key in achieving marketing objectives. Continuous evaluation of goals is necessary for success. Chapters 00:00 Introduction to Marketing Data and Personalization 27:16 The Importance of Tracking in Marketing 30:03 AI's Role in Data Tracking 33:03 Key Metrics for E-commerce Success 36:06 Balancing Creativity and Data 38:57 The Power of Data-Driven Decisions 42:08 Setting Outcomes in Marketing 44:52 Navigating E-commerce Analytics…
1 Unified Commerce Benchmark: How Manhattan Associates and Google Transform Retail Excellence at Shop Talk with Ann Ruckstuhl and Kapil Dabi 19:53
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Play Later Play Later Lists Like LikedOur conversation focuses on how retailers can accelerate their innovation and technology adoption to enhance customer lifetime value. It emphasizes the importance of benchmarking as a tool for retailers to understand their position in the market and to find inspiration from peers who are successfully leveraging technology. Takeaways We're trying to help retailers accelerate and innovate. Benchmark gives perspective on utilizing technology. Retailers are improving customer lifetime value. There are retailers leap-frogging in innovation. The benchmark provides a roadmap for retailers. You are not alone in your journey. Look at the report for insights. Utilizing technology at scale is essential. There are things you can do to improve. Retailers can learn from others' successes. Chapters 00:00 Introduction to Unified Commerce 24:14 The Importance of Unified Commerce Benchmarking 27:26 Consumer Behavior and Technology Integration 30:19 Empowering Retail Associates with Technology 33:18 The Role of AI in Retail 36:25 Future Trends in Retail Technology 39:22 Conclusion and Resources for Retailers…
1 Revolutionizing Creator Marketing: How Agentio's Platform Transforms Brand Partnerships with Arthur Leopold at ShopTalk 2025 20:00
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Play Later Play Later Lists Like LikedOur conversation explores the diverse landscape of creators on the platform, emphasizing the importance of their role in driving brand outcomes, regardless of their verticals. It highlights the agnostic approach to different creator types, focusing on efficiency and performance for brands. Takeaways Many creators are lifestyle creators and chefs. We have many of the largest creators in the world. We are agnostic to the verticals. Creators drive outcomes for brands. We need to ensure that the creators are going to drive the most efficiency. Performance for brands is key. B2B creators are also included in our approach. Diversity in creator types enhances brand partnerships. The platform supports various creator verticals. Driving outcomes is the ultimate goal for creators. Chapters 00:00 Introduction to Agenteo and Arthur Leopold 21:13 The Evolution of Creator Marketing 25:15 Challenges in Creator Collaboration 29:15 The Role of Micro-Creators 32:14 Agenteo's Innovative Marketplace Solution 35:24 Future Trends in Creator Commerce 38:25 Closing Thoughts and Future Outlook…
1 How OpenSponsorship is Transforming the Future of Athletic Partnerships with CEO Ishveen Jolly 16:52
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Play Later Play Later Lists Like LikedIn this conversation, Ishveen Jolly, CEO of OpenSponsorship, discusses the impact of athlete marketing on driving sales and how brands can effectively utilize athlete content across various platforms to enhance their marketing strategies. Takeaways Using athlete content significantly drives sales. The gravitas of an NFL player's image can enhance brand perception. Rights to athlete content can be secured for extended periods. Content can be utilized in multiple marketing channels. Email marketing is a key area for content deployment. MMS and PR are effective for leveraging athlete influence. Websites and Amazon pages benefit from athlete endorsements. Paid ads can be enhanced with athlete-generated content. Strategic content use leads to better brand visibility. Athlete marketing is a powerful tool for brand growth. Chapters 00:00 Introduction to Influencer Marketing and Open Sponsorship 20:20 The Evolution of Sponsorship in Sports 23:11 Navigating the Athlete-Sponsor Relationship 26:34 Expanding Beyond Athletics: New Influencer Categories 29:22 The Power of Influencer Marketing for Brands 32:23 Closing Thoughts and Future Directions…
1 The Next Wave of International Shipping Innovation Through ePost Global with Kelly Martinez at Shop Talk 11:40
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Play Later Play Later Lists Like LikedOn this special Talk Commerce episode broadcasting live from Shop Talk, I had the pleasure of sitting down with Kelly Martinez , co-president of ePost Global , for an insightful discussion about international shipping solutions, cross-border commerce, and the evolving landscape of global logistics. I was particularly intrigued by the innovative approaches ePost Global is taking to solve complex shipping challenges for retailers worldwide. Takeaways There is significant growth in marketing to emerging markets. Cultural adaptation is crucial for successful marketing strategies. Technology is transforming how marketing is conducted. International marketing presents unique challenges that must be addressed. Future marketing trends will increasingly focus on diversity and inclusion. Understanding local cultures enhances marketing effectiveness. Marketers must evolve their strategies with technological advancements. Emerging markets offer new opportunities for exploration. The marketing landscape is continuously changing and requires adaptability. Successful marketing requires a blend of local insights and global strategies. Chapters 00:00 Introduction to Epos Global and Passion for Travel 15:19 Understanding Epos Global's Shipping Solutions 18:24 Navigating Tariffs and Cross-Border Challenges 21:31 Innovations and Trends in Shipping 24:16 Customer Fit and E-commerce Trends…
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1 AI and AR Drive Beauty Tech Innovation at Perfect Corp With Wayne Liu at Shop Talk 19:23
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Play Later Play Later Lists Like LikedThe conversation explores the potential of Augmented Reality (AR) in various industries, emphasizing that AR is particularly beneficial for products that can be standardized and have variations, such as furniture and makeup, while it may not be suitable for products like onions that lack standardization. Takeaways AR is an exciting space for certain industries. Standardization of products is key for AR applications. Products like furniture can be modeled easily in AR. AR may not be suitable for non-standardized products. Variation in products enhances the effectiveness of AR. Makeup and furniture are examples of AR-friendly products. AR can create virtual trials for products with variations. The effectiveness of AR depends on the product type. Understanding product characteristics is crucial for AR implementation. AR's potential is industry-specific, not universal. Chapters 00:00 Introduction to Perfect Corp and Its Technology 26:39 Understanding AI and Machine Learning in Beauty 30:39 The Role of Augmented Reality in Retail 34:31 Democratizing AR Technology for Small Businesses 36:36 The Future of AI and Generative Models 40:35 Exciting Developments at Perfect Corp…
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1 Beyond Borders Transforming E-commerce Returns with Katherine Lehman at Shop Talk 12:57
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Play Later Play Later Lists Like LikedMy conversation with Return Bear CMO Katherine Lehman explores innovative solutions for streamlining cross-border returns in e-commerce, focusing on fulfillment strategies that enhance customer experience and reduce costs. The discussion highlights the importance of efficient logistics in the evolving landscape of online shopping. We actually forward fulfill to streamline returns. Bearified is our unique return verification process. Cross-border shipping can be simplified for customers. Minimizing time delays is crucial for customer satisfaction. Innovative fulfillment solutions are essential in e-commerce. Customer experience is a top priority in logistics. Return costs can be significantly reduced with proper strategies. The future of e-commerce logistics is focused on efficiency. Holding returns for future customers is a smart strategy. Understanding customer needs drives fulfillment innovations. Chapters 00:00 Introduction to Return Bear and Its Mission 16:36 Navigating Cross-Border Returns 19:29 Enhancing Customer Experience in Returns 22:13 Sustainability in Returns Management 25:28 Preparing for the Holiday Season Returns 26:30 Final Thoughts and Call to Action…
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1 Slate Flosser Leads the Electric Dental Care Revolution with founder Brynn Snyder 19:59
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Play Later Play Later Lists Like LikedIn this conversation, Brynn Snyder, founder of Slate Flosser, discusses the invaluable feedback received from users during a Kickstarter campaign, highlighting how it influenced product development and user engagement. The discussion emphasizes the importance of consumer insights in shaping product effectiveness and user habits. Takeaways Kickstarter provides a platform for valuable user feedback. Engaged users can significantly influence product development. Asking the right questions can yield insightful responses. User engagement is crucial for product success. Feedback can lead to improved consumer habits. High response rates indicate strong user interest. Understanding user behavior is key to product design. Effective communication fosters user loyalty. Data from users can guide marketing strategies. Continuous feedback loops enhance product evolution. Chapters 00:00 Introduction to Slate Flossers 22:02 The Journey of Innovation 26:02 Kickstarter Success and Market Entry 28:37 Flossing Habits and Recommendations 29:35 Product Differentiation and Design 32:20 Team Growth and Marketing Strategies 34:22 Challenges of Rapid Growth 36:18 Future Innovations and Oral Health Advocacy…
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1 Blurbs.ai is Reimagining the Tech Vendor Discovery Process with Sean Simon at eTail 2025 16:07
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Play Later Play Later Lists Like LikedMy conversation with Sean Simon, Founder of Blurbs.ai, at focuses on the importance of empowering buyers by providing them with the necessary tools and information for self-research, highlighting a significant trend where a majority of buyers prefer to conduct their own research before making purchasing decisions. Takeaways 80% of buyers prefer to do the research themselves. Providing tools for self-research is crucial. Buyers need information in the early stages. Empowerment leads to informed decision-making. Self-service tools enhance buyer experience. Understanding buyer preferences is key. Information accessibility is essential. Market insights drive product development. Supporting buyers fosters trust and loyalty. The trend of self-research is growing. Chapters 00:00 Introduction to E-commerce and Consultancy 19:37 Challenges in the RFI Process 22:38 Navigating Buzzwords in Marketing Technology 25:39 The Role of AI in Buyer Research 28:44 Educating Buyers on Vendor Selection 31:21 Future of Blurbs.ai and Trade Shows…
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1 Inside the Future of Shopping with Jason Grunberg at eTail 2025 17:13
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Play Later Play Later Lists Like LikedMy conversation with Jason Grunberg, Chief Marketing Officer at Bluecore digs into the future of retail, focusing on how retailers can adapt to evolving consumer needs and enhance the shopping experience. It emphasizes the importance of understanding consumer evolution and the opportunities it presents for retailers. Takeaways The future of retail is about understanding consumer evolution. Retailers must adapt to meet changing consumer needs. Conferences provide insights into the future of retail. Enhancing the retail experience is crucial for success. Capitalizing on opportunities requires evolution in retail strategies. Consumer behavior is constantly changing and must be monitored. Retailers should focus on offering better experiences. The conference aims to explore future retail trends. Understanding the market is key to retail evolution. Collaboration among retailers can lead to better solutions. Chapters 00:00 Introduction to Agentic Commerce 20:55 The Evolution of AI in E-Commerce 23:53 Personalization and Consumer Experience 27:11 The Future of Consumer Agents 30:08 Data Management and Retail Strategy 33:10 Bluecore's Role in AI Shopping Assistants…
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1 How Tech and AI Are Evolving with Razoyo's Paul Byrne 27:36
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Play Later Play Later Lists Like LikedIn this conversation, Paul Byrne discusses the evolving landscape of Large Language Models (LLMs), focusing on their capacity, accuracy, and pricing. He predicts that the next few years will be pivotal for the monetization of AI technologies, particularly in 2025. Takeaways LLMs will find applications in various sectors. The accuracy of LLMs is improving significantly. Pricing models for LLMs are evolving. 2025 is a key year for AI monetization. The next two to three years will be crucial for AI development. Capacity of LLMs is becoming more viable. Businesses are starting to adopt LLMs more widely. The landscape of AI is rapidly changing. Investments in AI are expected to increase. Understanding LLMs is essential for future innovations. Chapters 00:00 Introduction to E-commerce and Custom Applications 03:59 Evolution of Rosario and Custom Development 07:45 DeepSeek and Open Source Models 23:15 Future Predictions for AI and Monetization…
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Talk Commerce
1 Revolutionizing Digital Advertising Through Shirofune Automation with Mitsunaga Kikuchi and Rocco Baldasarre at eTail Palm Springs 17:22
17:22 Play Later Play Later Lists Like Liked17:22
Play Later Play Later Lists Like LikedMy conversation with Mitsunaga Kikuchi and Rocco Baldasarre of Shirofune digs into the intricacies of campaign management, focusing on how to optimize performance through data-driven strategies. Mitsu explains the importance of identifying opportunities within campaigns and adjusting priorities based on performance metrics. Our discussion also touches on future trends in advertising and the evolving role of data in marketing decisions. TAKEAWAYS The product optimizes campaign performance by adjusting budgets and bids. Identifying opportunities in campaigns is crucial for success. Efficiency is a key focus in managing multiple campaigns. Data plays a significant role in shaping marketing strategies. Future advertising trends will heavily rely on data analytics. Understanding peak performance times can enhance campaign results. The ability to adapt campaigns in real-time is essential. Prioritizing high-performing products can lead to better outcomes. Marketing strategies must evolve with changing consumer behavior. Collaboration between data and creativity is vital for effective advertising. Chapters 00:00 Introduction to Shirofune and Its Founders 03:02 The Unique Approach of Human Intelligence in Marketing 05:50 Optimizing Campaigns: The Role of Technology 08:38 Adapting to Market Changes and Consumer Behavior 11:27 The Future of Advertising and Attribution 14:04 Closing Thoughts and Company Philosophy…
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Talk Commerce
1 Commercial Robotics: Transforming Retail Operations with Marianela Nanninga of ToDo Robotics 25:26
25:26 Play Later Play Later Lists Like Liked25:26
Play Later Play Later Lists Like LikedMy conversation with Marianela Nanninga, CEO and founder of ToDo Robotics, explores the challenges of high turnover in jobs and industries, emphasizing the time and resources required for training new employees. It highlights the advantages of machines in maintaining consistent performance and quality, particularly in cleaning tasks, where machines do not miss spots and operate with uniform intensity. Takeaways Jobs with high turnover require significant time for training. Machines provide consistent performance without variability. Quality of work from machines remains constant. Human workers may forget tasks or areas during work. Training does not guarantee that a person will perform well. Machines have precise tracking for cleaning tasks. The pressure and water usage in machines is uniform. Finding and training new employees is costly. Machines can clean areas thoroughly without missing spots. Consistency in performance is a key advantage of machines. Chapters 00:00 Introduction to Robotics and AI in Business 06:02 The Evolution of Robotics in the Restaurant Industry 11:46 Enhancing Efficiency with Cleaning Robots 17:00 Future Applications of Robotics in Various Sectors 22:42 The Impact of Robotics on Workforce and Job Roles…
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Talk Commerce
1 AI and Analytics: Transforming the Future of eCommerce with Ben Dutter at eTail Palm Springs 16:58
16:58 Play Later Play Later Lists Like Liked16:58
Play Later Play Later Lists Like LikedMy conversation with Ben Dutter, Chief Strategy Officer at Power Digital , at eTail Palm Springs explores the strategies brands can employ to ensure success during peak seasons, emphasizing the importance of mental availability and effective marketing initiatives. Takeaways Brands that have a successful Q4 start planning early. Mental availability is crucial for brand recognition. Effective marketing initiatives should be rich in information. Building a strong brand representation is key. Planning for peak seasons should begin well in advance. Understanding consumer behavior is essential for success. Brands need to create a funnel of initiatives leading to peak seasons. Engaging content can enhance brand visibility. Collaboration with clients can lead to better strategies. Continuous assessment of marketing strategies is necessary. Chapters 00:00 Introduction to Power Digital and Ben Dutter 01:26 The Impact of AI on Marketing Analytics 03:41 Challenges and Improvements in AI Data Accuracy 05:43 The Future of Shopping with AI Agents 07:22 Legacy Brands in the Evolving Market 09:32 The Changing Landscape of SEO 10:48 Strategies for Black Friday and Cyber Monday 13:30 The Importance of In-Person Shopping 15:09 Shameless Plug for FusePoint…
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Talk Commerce
1 Social Commerce Reimagined: How Brands Can Take Back Control - Wendy Wildfeuer at eTail Palm Springs 14:56
14:56 Play Later Play Later Lists Like Liked14:56
Play Later Play Later Lists Like LikedOur conversation explores the evolution of social commerce as a significant trend in e-commerce, highlighting consumer preferences for direct brand purchases over platform sales due to concerns about data privacy and the convenience of returns. It discusses how social media is reshaping the retail landscape and the implications for brands and retailers moving forward. Takeaways More than two thirds of social shoppers prefer buying directly from brands. Data privacy and convenience are key factors influencing consumer choices. Social commerce is becoming the primary entry point for e-commerce. Brands need to adapt to the changing landscape of retail. Consumer preferences are shifting towards direct sales from brands. The integration of social media in shopping is crucial for future success. Convenience in returns is a major consideration for shoppers. Retailers must prioritize data security to build consumer trust. The evolution of e-commerce is closely tied to social media trends. Understanding consumer behavior is essential for brands in the digital age. Sound Bites "The future is headed towards direct brand sales." "Social platforms are changing the retail landscape." "Brand loyalty is influenced by shopping convenience." Chapters 00:00 Introduction to Social Commerce and Modem 10:43 Insights from E-Tail West Conference 13:19 The Future of Social Commerce and AI…
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Talk Commerce
1 Persistence, Authenticity, and $25M: A Shopify Success Story with Jay Neyer 24:43
24:43 Play Later Play Later Lists Like Liked24:43
Play Later Play Later Lists Like LikedIn this conversation, Jay discusses the dynamic nature of digital marketing ecosystems, particularly focusing on platforms like Shopify, Facebook ads, and Google ads. He emphasizes the importance of adaptation in the face of constant changes within these platforms and shares insights on how businesses can thrive by leveraging these evolving ecosystems. Takeaways We've been on the partner program for a while. It's been tremendous for just getting connected. All these platforms are living, breathing ecosystems. They're constantly changing. You have to evolve or die. I don't see any per se changes. I only see Shopify growing as an ecosystem. Chapters 00:00 Introduction to E-commerce Journey 06:32 Transitioning to the Agency Space 10:06 Trends in E-commerce and Influencer Marketing 14:35 The Role of AI in E-commerce 19:15 Finding Your Unique Voice in E-commerce 21:58 Navigating Shopify's Evolving Ecosystem…
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Talk Commerce
1 From Runway to Digital: How AI is Revolutionizing Luxury Shopping with Nicole Goldberg of SIMKHAI at eTail Palm Springs 17:31
17:31 Play Later Play Later Lists Like Liked17:31
Play Later Play Later Lists Like LikedThe conversation focuses on the importance of building relationships in retail, particularly in bridging the gap between in-store experiences and online shopping. The discussion highlights the use of platforms like Endear to enhance communication and foster connections with customers. Takeaways We are using Endear for all of our retail store clients. We can communicate directly through the platform. Exploring how to bring in-store experiences to the website. It's about the relationship with the people at the company. Building relationships with the clothing itself is crucial. We need to focus on online customer relationships. The experience should be seamless between online and offline. Customer communication is key in retail. Enhancing customer experience is a priority. The goal is to create a personal connection with customers. Chapters 00:00 Introduction to SIMKHAI and the Hosts 02:04 Transitioning from Wholesale to DTC 05:06 Building a Luxury Online Experience 10:07 Integrating AI in E-commerce 14:12 Client Telling and Personalization Strategies…
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Talk Commerce
1 Wix's AI Revolution: Transforming Global E-commerce with Oren Inditzky at eTail Palm Springs 17:56
17:56 Play Later Play Later Lists Like Liked17:56
Play Later Play Later Lists Like LikedThe conversation discusses the challenges merchants face in creating optimized product descriptions and how automation can streamline this process. It highlights the importance of generating copy that is not only engaging but also optimized for search engines to enhance conversion rates. Takeaways Merchants spend a lot of time on product descriptions. Automated tools can generate optimized product descriptions. The generated text is tailored to the context of the site. Automation helps in creating copy for various site elements. Effective copywriting is crucial for e-commerce success. SEO optimization is key for product visibility. Automation can save time for merchants. The right copy can significantly improve conversion rates. Understanding the target audience is essential for effective copy. Merchants can focus on other tasks while automation handles descriptions. Chapters 00:00 Introduction to Wix and E-commerce Growth 03:15 AI Innovations in E-commerce 05:59 Streamlining Store Management with AI 08:52 Future Roadmap and Innovations at Wix 11:51 Expanding E-commerce Beyond Borders…
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Talk Commerce
1 AI in Marketing: Finding the Balance Between Automation and Human Connection with Courtney Hurley & Kelly Evans 46:18
46:18 Play Later Play Later Lists Like Liked46:18
Play Later Play Later Lists Like LikedMy conversation with Courtney Hurley and Kelly Evans explores the integration of AI in prospecting, highlighting how it automates the identification of potential leads and continuously learns from user input to refine its recommendations. Takeaways Every morning they get an email with three best prospects. AI runs through site actions to identify leads. Users can refine AI preferences for better targeting. No need to comb through data manually anymore. AI learns based on user feedback and actions. Automation saves time and increases efficiency. Prospecting becomes more strategic with AI assistance. AI helps in avoiding unwanted market segments. Daily updates keep the team informed and focused. The integration of AI transforms traditional prospecting methods. Chapters 00:00 Sister Dynamics in Business 03:03 The Human Element in Business 05:54 AI in Marketing: Current Trends and Future Directions 08:21 The Role of AI in Content Creation 15:27 Leveraging AI for Automation and Lead Scoring 22:19 Understanding Google Ads and PMAX 25:41 Optimizing Google Ads for Better ROI 30:18 The Importance of SEO in Advertising 30:45 Streamlining Tools for Business Efficiency 37:43 Bringing Humanity Back to Marketing…
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Talk Commerce
1 True Classic Combines AI Innovation with the Human Touch in Customer Experience at eTail Palm Springs 14:55
14:55 Play Later Play Later Lists Like Liked14:55
Play Later Play Later Lists Like LikedIn this conversation, Jordan Gesky, the Senior Customer Experience Manager at True Classic, discusses her role in overseeing customer service operations and enhancing the customer journey. She shares insights on leveraging post-purchase experiences to drive sales, the integration of AI in customer service, and the importance of maintaining a human touch in digital interactions. The conversation also covers True Classic's brand identity, customer demographics, and future expansion plans, including the introduction of women's and children's lines. Jordan expresses excitement about the company's growth and the evolving landscape of customer expectations in the age of AI. Takeaways Jordan Gesky is the Senior Customer Experience Manager at True Classic. True Classic aims to create a smooth customer journey from pre-purchase to post-purchase. The company uses Parcel Labs for post-purchase tracking and marketing. AI is seen as a tool to enhance customer service, not replace it. Maintaining a human touch in customer service is crucial, especially for upset customers. True Classic's chatbot, named 'Crew', is designed to assist customers with personalized recommendations. The brand targets a wide demographic, from young adults to grandparents. Customers are increasingly accepting of AI in their shopping experiences. True Classic plans to expand its product lines to include women's and children's apparel. The company is exploring new sales channels, including TikTok Shop and retail partnerships. Chapters 00:00 Introduction to True Classic and Customer Experience 03:10 Leveraging Post-Purchase Journeys for Sales 06:00 The Role of AI in Customer Experience 09:13 True Classic's Brand and Customer Demographics 12:03 Future Growth and Expansion Plans 14:01 Closing Thoughts and Personal Interests…
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