34: How to build a revenue pipeline on LinkedIn. Miniseries 3:3 with Steven Macdonald

The SuperOffice podcast

#Business #Hans Chr. Grønsleth

27:29

Gary Sinise is an award winning actor, on the stage, TV and big screen. He is best known for playing Lieutenant Dan in Forrest Gump. Inspired by this role and his family members, Gary is now the head of the Gary Sinise Foundation, which offers support for service members who need help with mental wellness, trauma, physical recovery, and loss. He Also plays concerts worldwide for our nation’s defenders and their families, boosting morale and offering gratitude for their sacrifices as part of the Lt. Dan Band. Jay and Gary discuss the changing needs of American service members and their families, the many services the Gary Sinise Foundation provides, how Gary’s work helped him through personal loss and much more. Today's episode was produced by Tani Levitt and Mijon Zulu. To check out more episodes or to learn more about the show, you can visit our website Allaboutchangepodcast.com. If you like our show, spread the word, tell a friend or family member, or leave us a review on your favorite podcasting app. We really appreciate it. All About Change is produced by the Ruderman Family Foundation. Episode Chapters (0:00) intro (1:11) Veterans’ changing needs over the past half century (7:57) Veterans’ appreciation of Gary’s portrayal of Lt. Dan (10:25) By helping others, we step out of ourselves (11:46) The Lt. Dan Band (15:29) How the death of Gary’s son Mac impacts his activism (17:33) Bringing services to American heroes wherever they are (19:45) Accurate portrayals of veterans in film and TV (20:58) How can people get involved with the Gary Sinise foundation (24:24) Goodbye For video episodes, watch on www.youtube.com/@therudermanfamilyfoundation Stay in touch: X: @JayRuderman | @RudermanFdn LinkedIn: Jay Ruderman | Ruderman Family Foundation Instagram: All About Change Podcast | Ruderman Family Foundation To learn more about the podcast, visit https://allaboutchangepodcast.com/ Looking for more insights into the world of activism? Be sure to check out Jay’s brand new book, Find Your Fight , in which Jay teaches the next generation of activists and advocates how to step up and bring about lasting change. You can find Find Your Fight wherever you buy your books, and you can learn more about it at ⁠⁠www.jayruderman.com⁠⁠ .…

2 years ago 31:18

M4A•Episode home

This episode concludes the miniseries on How to build a revenue pipeline on Linkedin by Steven Macdonald and myself. We recommend you listen to parts one and two of the miniseries to get the whole story. The five-step process is designed for you and your team to get started on engaging potential customers with your content and activity on social media. Now is a good time to team up and get going at work.

49 episodes

34: How to build a revenue pipeline on LinkedIn. Miniseries 3:3 with Steven Macdonald

The SuperOffice podcast

published 2 years ago

M4A•Episode home

49 episodes

#Business #Hans Chr. Grønsleth

All episodes

The SuperOffice podcast

1
49: Hvorfor CRM er viktig i restaurant-bransjen | Even Bråten Ofstad, Head of Sales hos Mat og Drikke Gruppen 34:17

20 days ago34:17

34:17

Nøkkelord restaurantbransjen, CRM-systemer, kundeopplevelse, teknologi i restaurantdrift, Mat og Drikke Gruppen, restaurantledelse, effektivitet, konkurranse, serveringsbransjen, SuperOffice CRM Sammendrag I denne episoden av SuperOffice Podden snakker programleder Hans Christian Grønsleth med Even Bråten-Ofstad fra Mat og Drikke Gruppen om hva det egentlig innebærer å drive restaurant i Oslo. De diskuterer utfordringene i bransjen, viktigheten av å jobbe effektivt, og hvordan teknologi og CRM-systemer kan forbedre driften. Samtalen berører også kundeopplevelse, strategier for kundelojalitet og konkurransesituasjonen i serveringsmarkedet. Episoden avsluttes med innsikt i samarbeid i bransjen og hvor viktig kundetilfredshet er for videre vekst. Viktigste punkter Det er krevende å drive restaurant i Oslo på grunn av høye kostnader. Hver stol må utnyttes maksimalt for å sikre lønnsomhet. Teknologi er avgjørende i moderne restaurantdrift. CRM-systemer effektiviserer driften og forbedrer kundeinteraksjoner. Fornøyde kunder er nøkkelen til gjentatte besøk og gode ambassadører. Samarbeid mellom aktører i bransjen gir verdifulle innsikter og vekst. Kjennskap til målgruppen er avgjørende for å lykkes. Investering i opplæring og utvikling av ansatte løfter servicekvaliteten. Operasjonell fleksibilitet gjør det lettere å tilpasse seg kundebehov. Kontinuerlig forbedring og tilpasning er nødvendig for langsiktig suksess. Kapittelinndeling 00:00 Introduksjon til SuperOffice Podden 01:50 Mat og Drikke Gruppen sin reise og utvikling 06:11 Hvordan bygge et restaurantimperium 09:47 Markedsføring og kundeengasjement 11:10 Å maksimere kapasitet og effektivitet i restauranten 13:43 Implementering av CRM i restaurantbransjen 17:22 Viktigheten av data og analyse 19:14 Utfordringer i restaurantdrift 24:06 Samarbeid og konkurranse i bransjen 27:43 Tips for å velge riktig CRM-system 32:11 Å feire gode kunderelasjoner og opplevelser…

The SuperOffice podcast

1
48: [NOR] Hvordan bygge en sterk CRM kultur | Rune Bjørnstad CEO Polyflor Nordic 37:14

26 days ago37:14

37:14

Nøkkelord CRM, salgsstrategi, brukeradopsjon, forretningsvekst, kundeforhold, AI i CRM, Polyfloor, salgsprosesser, datadrevet beslutningstaking, byggebransjen Sammendrag I denne podkast-episoden intervjuer Hans Christian Grønsleth CEO Rune Bjørnstad fra Polyflor Nordic. Samtalen dreier seg om viktigheten av CRM-systemer i forretningsstrategi, salgsprosesser og brukeradopsjon. De utforsker hvordan datadrevet beslutningstaking kan forbedre salgsarbeidet, og hvilken rolle kunstig intelligens spiller i CRM-systemer. Episoden tar også for seg utfordringer i byggebransjen og betydningen av proaktive salgsstrategier. Viktige poeng CRM er ikke bare et system, men en strategi. Datadrevet beslutningstaking er avgjørende for suksess. Brukeradopsjon av CRM-systemer er kritisk for effektivitet. Salgsprosesser kan være lange og krever tålmodighet og strategi. Å bygge sterke kundeforhold er nøkkelen til salgssuksess. Proaktive salgsstrategier kan gi bedre markedsposisjon. Effektiv planlegging og oppfølging er avgjørende i salgsarbeid. Integrering av AI kan forbedre CRM-funksjonalitet og brukeropplevelse. Opplæring og kontinuerlig utvikling av salgsteam er nødvendig. Forståelse av markedsdynamikk er viktig for forretningsvekst. This episode is in Norwegian. Most of our episodes are in English. But we do celebrate 35 years in Business with some guests and talks in Norwegian. If you have suggestions for topics or guest, just reach out to me at hc@superoffice.com…

The SuperOffice podcast

1
47: The future of sales: Data-driven insights | Anton Weihard from Goava 38:49

15 weeks ago38:49

38:49

Shownotes In this episode of the SuperOffice podcast, host Hans Christian Grønsleth welcomes Anton Weihard, founder and CEO of Goava. They discuss the evolution of Goava, its integration with Super Office, and how it enhances sales processes through data-driven insights. Anton shares success stories from customers who have improved their win rates and efficiency using Go Ava's tools. The conversation also touches on the importance of customer engagement, data compliance, and the impact of AI on sales strategies. Anton provides valuable advice for sales professionals on leveraging data to target the right customers effectively. Key takeaways Goava was founded to help salespeople find relevant leads. The platform enhances the human touch in sales. Customers have reported up to a 50% increase in win rates. Guava integrates seamlessly with SuperOffice for enriched data. Proactive engagement is key to successful sales strategies. Data collection is focused on publicly available information. AI tools have accelerated the development of sales solutions. Understanding customer needs is crucial for upselling. Sales professionals should prioritize data-driven decision making. Partnerships enhance the functionality and reach of sales tools. Chapters 00:00 Introduction to Goava and Anton Weihard 02:49 The vision behind Goava 05:33 Enhancing B2B sales with data 07:55 Integration with SuperOffice 10:38 Customer success stories and impact 13:24 The role of data in sales engagement 15:57 Data collection and GDPR compliance 18:42 Future of Guava and AI integration 21:21 Partnership with SuperOffice 23:49 Advice for sales professionals 26:43 Conclusion and next steps Keywords Goava, sales tools, data-driven sales, SuperOffice, customer engagement, AI in sales, CRM integration, GDPR compliance, sales success stories, sales strategies.…

The SuperOffice podcast

1
46: Building a customer-centric culture in business | Johan Kallblad CEO at Exsitec 48:49

20 weeks ago48:49

48:49

Keywords business growth, company culture, customer-centricity, hiring strategies, technology solutions, Nordic business, leadership, training, customer satisfaction, software solutions, customer growth, software sales, customer satisfaction, Nordic culture, business strategy, acquisitions, NPS, customer loyalty, SaaS, employee engagement Summary In this episode of the Super Office podcast, host Hans Christian Grønsleth interviews Johan Kallblad, CEO of Excitec, who shares insights on building a successful IT company, fostering a customer-centric culture, and the importance of hiring for curiosity and a growth mindset. Kallblad discusses strategies for customer growth and satisfaction, emphasizing the need for technology to serve business needs rather than the other way around. In this conversation, Johan Kallblad discusses various strategies for business growth, emphasizing the importance of customer satisfaction and loyalty. He highlights the benefits of growing with existing customers, the challenges of acquiring new clients, and the role of acquisitions in expanding the customer base. The discussion also touches on measuring customer satisfaction, cultural differences in the Nordic countries, and the significance of delivering value to customers. Kallblad concludes by stressing that the ultimate goal is to ensure that customers derive real business value from the software they use. Takeaways Building a company culture that cares about the customer is essential for growth. Hiring for curiosity and a growth mindset leads to better customer service. Technology should serve the business needs, not the other way around. Training employees on both technology and customer interaction is crucial. A single point of contact for support simplifies the customer experience. Automating business processes can lead to low-risk growth. Understanding the customer's business is key to providing effective solutions. A dynamic mindset and curiosity are vital traits in employees. The company's vision should evolve while maintaining core values. Customer satisfaction drives referrals and repeat business. Growing with customers leads to mutual benefits. Customer happiness is crucial for long-term profitability. Acquisitions can enhance customer offerings and support. Measuring customer satisfaction is essential for retention. Cultural differences impact employee engagement and loyalty. Delivering on promises is key to customer satisfaction. Quality of software is paramount for user experience. Understanding customer needs drives product development. Nordic cultures exhibit unique work ethics and expectations. Customer-centric strategies are vital for sustainable growth. Chapters 00:00 Introduction to Johan Kallblad and Excitec 05:10 Building a Company Culture for Growth 10:02 The Importance of Customer-Centricity 12:49 Hiring for Curiosity and Growth Mindset 19:49 Strategies for Customer Growth and Satisfaction 25:56 Growing with Customers: A Win-Win Strategy 28:41 Navigating Competition and Acquisitions 30:06 Measuring Customer Satisfaction: Beyond NPS 34:30 Cultural Insights: The Nordic Work Ethic 46:03 Customer-Centric Growth: The Key to Success…

The SuperOffice podcast

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45: Casper Ruud on the SuperOffice podcast | with Hans Christian Grønsleth 37:16

23 weeks ago37:16

37:16

Keywords Casper Ruud, tennis, mental toughness, pre-season training, competitive mindset, team support, young athletes, professional sports, goal setting, sports psychology Summary In this episode of the Super Office Podcast, host Hans Christian Grønsleth interviews world number 6 tennis player Casper Ruud. They discuss Ruud's reflections on his 2024 season, his pre-season training, mental toughness, the importance of a supportive team, and advice for young athletes aspiring to reach the top in tennis. Ruud shares insights on setting high goals, the significance of every point in a match, and the balance between fun and discipline in sports.…

The SuperOffice podcast

1
44: Getting it right for 2025 in top tennis and sales | Øyvind Sørvald 35:17

24 weeks ago35:17

35:17

In this episode, Hans Christian Grønsleth and Øyvind Sørvald, the analyst in Casper Ruuds team, explore the parallels between tennis and business, focusing on themes of improvement, resilience, and the importance of teamwork. They discuss how athletes and sales professionals alike must continuously adapt and strive for marginal gains to succeed in competitive environments. The conversation emphasizes the significance of mental resilience, goal setting, and the role of coaching in both sports and business. Ultimately, the episode highlights the necessity of enjoying the process of improvement and maintaining a long-term vision for success.…

The SuperOffice podcast

1
43: How Casper Ruud is fighting back into the top 10 and how this can inspire sales | Analyst Øivind Sørvald 24:29

1 year ago24:29

24:29

In business as in sports, there are ups and downs. How do you approach this? As a sales rep or a leader, you will face the same problem. How do you fight the situation? Are there any tips to get from world class tennis? Join me in this conversation with Team Casper Ruud's top analyst.

The SuperOffice podcast

1
42: Making revenue more predictable | CCD Camilla Heidenreich Bommen 54:10

1 year ago54:10

54:10

Selling in B2B is a tough job. But you can succeed. It takes guts, grit, process, smartness, skills and more. Mos is about who you are selling to. Not a single decision maker, but a buying committee. The do not buy products or features. They buy solutions to their pains or problems. Hans Christian Grønsleth is the host of the SuperOffice-podcast. In this episode he talks to CCD, or MD of SuperOffice Norway, Camilla Heidenreich Bommen. Thanks for listening and thanks for sharing.…

The SuperOffice podcast

1
41: What can we learn from AI in tennis to improve our business | Øivind Sørvald analyst in Team Casper Ruud 35:45

1 year ago35:45

35:45

I am happy to welcome Øivind Sørvald to discuss similarities between world class tennis and world class business. Casper has had a great run in Tennis with a high ranking of no 2. Now he is no 12 and in a challenger position. In this episode we get insight into how the team works to improve, how the team cooperates and how AI also has a big place in sports. Host is Hans Christian Grønsleth, Head of Global Partner Business at SuperOffice.…

The SuperOffice podcast

1
40: Why your CRM needs a health check | Øivind Urdal, Director of services in SuperOffice Norway 38:34

1 year ago38:34

38:34

Welcome to episode 40 of The SuperOffice Podcast, where we delve into the heart of business technology and innovation. I'm your host, Hans Chr. Grønsleth, and today, we're exploring a crucial aspect of maintaining your business's health and agility. In this episode, we're focusing on what we affectionately term a 'Health Check' of your CRM system. It's an essential tune-up for the engine that drives your customer relationships and business processes. We have a special guest, Øivind Urdal, our esteemed Services Director at SuperOffice, to shed light on this vital topic. Øivind will unpack what a CRM Health Check involves and why it's akin to visiting a business doctor. In the ever-evolving business landscape, where competition shifts, new employees come aboard, and objectives transform, it's crucial to ensure your CRM system remains in peak condition. So, join us as Øivind shares practical tips and insights on keeping your CRM system aligned with your changing business environment. Whether you're looking to optimize your current setup or just curious about the health of your CRM, this episode promises to be an eye-opener. Stay tuned as we dive into this insightful conversation, and let's discover together how a Health Check can rejuvenate and propel your CRM system to new heights!…

The SuperOffice podcast

1
39: SuperOffice AI Labs and practical use of generative AI | Filip Norman from SuperOffice 37:35

2 years ago37:35

37:35

In this episode of the SuperOffice podcast, we discuss generative AI and how this will transform the work you do in SuperOffice. We discuss our 1st generation AI and now our 2nd generation AI. There are four pillars of the Superoffice strategy. The first one is to move SuperOffice AI into the sidebar. You can now chat with Hugo Chat AI, and we talk about the smart prompts we provide for different contexts. Thanks for sharing this podcast, and if you like, please leave a review. Thanks for listening.…

The SuperOffice podcast

1
38: The new follow-up dialog | Ester and Filip from SuperOffice RnD 42:02

2 years ago42:02

42:02

In this episode, I talk with one of our product managers, Filip Norman and one of our product owners, Ester Kater Jonsson, from the RnD department in SuperOffice. They listen to customer feedback and suggestions from prospects and employees and look at trends in the market when they define new solutions and improvements that make our customers more productive and content. Coming up soon is a new and improved activity-dialogue in SuperOffice. Plan your meetings with better tools, invite the right people to your discussions among peers and externals and plan your time better. Ready for some nerding? Thanks for listening. And if you are interested in signing up for our pilot programs, here is where you find them. I am your host, Hans Christian Gronsleth. You can reach me on Linkedin. Thanks for sharing this podcast with your colleagues or friends. This will help us grow the SuperOffice fan base.…

The SuperOffice podcast

1
37: Close more deals with video messaging | CEO and co-founder Øystein Hansen of Mailvideo 29:52

2 years ago29:52

29:52

Video messaging is a tactic and tool to use to close more deals. In this episode, we discuss with CEO and co-founder Øystein Hansen of Mailvideo how to get your message across. Video messaging works in sales and for customer success or customer service teams to educate prospects, customers and users. You can find more info in the SuperOffice Appstore. Home - Apps for SuperOffice CRM Online Thanks for listening to the SuperOffice podcast. If you have ideas for guests or topics, please send them to hc@superoffice.com.…

The SuperOffice podcast

1
36: Creating a business case that matters to the C-suite | Charlotte Blicher, CMO at Digizuite 40:06

2 years ago40:06

40:06

In this episode, we discuss how you can build a business case that matters to the C-suite. My guest Charlotte Blicher started in sales and has climbed the ladder in marketing. She is now CMO at Digizuite. We talk about real problems and knowing how to solve them. We discuss buying committees and how you can prepare and develop the business case toward a favourable decision. You also need ambassadors or influencers in all parts of the ORG and need to think how to implement as part of the case.…

The SuperOffice podcast

1
35: How to make use of ChatGPT in B2B | Salvador Baille 48:58

2 years ago48:58