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Content has the power to connect us all. It’s up to you how you use it. Welcome to the powerful content podcast, your go to source for content creation, strategy and business inspiration. If you’re ready to create stand out content that gets you noticed and remembered or build an aligned audience who love you and are ready to buy from you, you’re in the right place!
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Have you thought about finally starting that business now that your kids are older? Do you ever stay awake wondering how to mesh your passions into purposeful work? Do you have big, ambitious goals, but feel overwhelmed or even unqualified to pursue them? Do you desire simplicity and a life without hurry, but you still want to pursue your goals? With inflation skyrocketing, you may be feeling the need to make some extra money to take the pressure off at home or just to have fun money again, ...
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Welcome to The Powerful Content Podcast Subscribe on your favourite podcast app to be notified when a new episode is released each Thursday. Loved the episode? Leave me review and let me know your ‘aha’ moment! We’ve all heard the advice: grow your list, grow your business. But what if you’re not into ads, reels every day, or doing visibility in a …
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How to Stay Consistent in Summer (Without Gluing Yourself to Your Desk) Wondering how to keep your business afloat and enjoy summer adventures? In this episode, Kate Doster dishes out practical, permission-filled strategies to help you show up for your audience—even when you're showing up in flip-flops. What You’ll Learn: What You’ll Learn: Why min…
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Hey Winner, Today I want to invite you to pause and reflect before you build your next marketing plan. Not because strategy doesn’t matter—but because if your strategy isn’t aligned with your values, priorities, and season, it’s going to be really hard to sustain. Rooting for you ~ Gabe New to the podcast? Start here: https://redhotmindset.com/podc…
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Have you ever found yourself thinking “Why isn’t my content converting?” In this episode of The Powerful Content Podcast, Mel Daniels dives into a question that can shift how you approach every single piece of content you create: Why do people actually buy? She’ll walk you through the three core reasons you decide to hit that “buy now” button and m…
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Hey Winner, Wondering if it’s the right time to run Facebook ads—or worried about wasting money? In this episode, Meta ads expert Kwadwo (QUĀY.jo) shares how to know if your business is ready, whether to DIY or hire help, and his Olympic Gold Medal Testing Framework to lower costs and boost results. You’ll walk away with clarity and confidence to m…
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Do you feel disheartened by the lack of likes on your social media posts? Well, maybe you’re looking at it the wrong way. In this episode of The Powerful Content Podcast, Mel Daniels unpacks what it really takes to create content that stands the test of time, without running yourself into the ground. She explores how business owners can stay visibl…
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Hey Winner, Joy Cutrone, CEO of Mindful Rental Pros, turned rental property operations into a purpose-driven income stream that helped fund her children’s education and serve her community. In this episode, she shares how to turn the space you already have into ethical income, build systems that align with your values, and why purpose and profit do…
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What can folding sheets and chatting with customers in a retail store teach you about content and business? Turns out. . . a lot. In this episode of the Powerful Content Podcast, Mel takes you behind the scenes of one of her casual retail jobs and shares five powerful lessons that have become more obvious on how business owners can show up in their…
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Hey Winner, Today on Pursuing Goals God’s Way, I’m joined by Jillian Dolberry—operations consultant, team strategist, and host of The Grace-Filled CEO Podcast. Jillian helps women entrepreneurs streamline their businesses, honor their values, and grow sustainably without the hustle. If you’re ready to scale smarter, not harder—and build a thriving …
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When time, energy, or focus is stretched thin, staying visible in business can feel like a hard slog. In this episode, Mel Daniels shares what helped her stay present in her business by doing less, more intentionally. She introduces how to reimagine existing content instead of starting from scratch every time, and how this fits with the concept of …
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You’re Sitting on a Goldmine (But Are You Using It Right?) If you’re spending hours building freebies and stressing over welcome sequences, only to hear crickets… you might be creating in a vacuum. In this episode, Kate Doster unpacks how to create out loud and turn your newsletter into a data-driven, revenue-generating machine—without burnout. Wha…
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If content feels like a constant to-do list you never quite catch up on, then this episode will help you view your content from a different perspective. Mel Daniels introduces you to a concept that’s completely changed the way she shows up in her business (and the way her clients do too).: Minimum Viable Content (MVC). isn’t about cutting corners, …
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Sometimes life gives you a nudge. . . and other times, it gives you a big ol’ shove. In this episode of the Powerful Content Podcast, Mel pulls back the curtain on a season of big change and why stepping back from her full-time business (and into a couple of Christmas casual jobs) was one of the best decisions she’s made. This wasn’t a planned pivo…
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What if your struggle to “get it together” every week has nothing to do with you being lazy, flaky or unmotivated and everything to do with how your brain processes time? In this episode — pulled straight from inside the Inspired Action Takers Club — we’re breaking down why traditional productivity advice falls flat for ADHD, sensitive, or just pla…
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Have you ever wondered how to stay visible without having to be in all of the places, all of the time.? Trying to do visibility the way the experts tell you to can feel like you’re constantly stuck in a never-ending to-do list. But what if there was another way? A way that actually felt… aligned, spacious, and sustainable? In this episode of The Po…
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Launching can feel like chaos wrapped in confusion, especially when it comes to what content to create and when. In this episode of The Powerful Content Podcast, Mel Daniels walks you through a more easeful approach that uses the client journey to guide every piece of your launch content, from start to finish. She talks about what it really takes t…
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Course creation doesn’t have to take weeks of planning, scripting, or overthinking. In this episode, Mel takes you behind the scenes of how she created a full course in just one day, with ease and intention and how it helped grow her email list by 10%. You’ll hear how she used tools like ChatGPT, Canva, Zoom, Descript, and of course her favourite b…
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Let’s be honest, email list growth can feel like a lot. Between expert advice that says you need fancy funnels, a hundred freebies, or to be everywhere all at once, it’s no wonder it feels overwhelming. But it doesn’t have to be. In this episode, Mel Daniels guides you through a more grounded, purpose-driven way to grow your email list - one that p…
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Think affiliate marketing is just slapping some links on a blog post and calling it a day? Think again. In this episode, we're getting into the sneaky high-level mistakes that could be sabotaging your commissions—without you even realizing it. What to do next: If you're ready to level up your affiliate income without overwhelming your business—or y…
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She's Not Better Than You—She's Just Doing This In this episode, you'll hear: [03:41] The surprising truth about what’s really holding people back [04:36] The difference between just going through the motions vs. actually being brave in your content and audience building [05:34] Tactical bold moves to grow your list [10:44] Three simple but powerfu…
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Do you want powerful results in your business but it feels like a hard slog to get there? In this episode, Mel Daniels sits down with business mentor Miriam Castilla to explore how alignment, mindset, and smart systems can make business feel lighter and more sustainable. They talk about the power of uncovering core values, how to shift mindset beyo…
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Welcome to The Powerful Content Podcast Subscribe on your favourite podcast app to be notified when a new episode is released each Thursday. Loved the episode? Leave me review and let me know your ‘aha’ moment! Are you drowning in a sea of content creation? There is so much noise out there that makes us feel like we have to be everywhere, all the t…
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Apple and Google are Changing Email—Here’s What Email Marketers Need to Know If your email open rates have taken a weird dip lately, it might not be your subject lines—it could be Apple and Google. In this quick hit episode, Kate breaks down what’s changing and what you need to tweak to keep landing in inboxes. What you’ll learn in this episode: [0…
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Money can bring up a lot of emotions—fear, scarcity, unworthiness. But what if those feelings weren’t actually about money at all? In this episode of The Powerful Content Podcast, Mel chats with money relationship coach and psychologist Eloise Tomkins about the hidden emotional blocks that can hold us back from financial success. Eloise shares how …
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In this episode, we dive deep into the most common mistakes entrepreneurs make when hosting bundles (both free and paid) and how you can avoid them. If you're thinking about running a bundle to grow your email list and business, you'll want to take notes on these key takeaways. Key Takeaways: [00:02:15] Setting Realistic Expectations – Why your sec…
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Content planning doesn’t always feel exciting. Maybe it’s felt like a chore in the past, or something you “should” do, but struggle to stick with. But what if planning your content could actually feel energising? In this episode of The Powerful Content Podcast, Mel is flipping the script on content planning. Instead of a rigid, one-size-fits-all ap…
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Write Better Emails in Half the Time Staring at a blank screen wondering what to say to your email list? Feeling like every email has to be a masterpiece? Spoiler: It doesn’t. In this episode, we’re breaking down how to stop overthinking, come up with ideas on the fly, and write emails way faster—without using ChatGPT or relying on templates. What …
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AI tools like ChatGPT can be a huge time-saver, but only if they help you create content that still feels like you. So, how do you make sure AI works for you and not instead of you? In this episode, I’m joined by Melanie Campbell, an intuitive copywriter and holistic business guide, to talk about how women in business can use AI without losing thei…
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Thought leadership isn’t just for academics or people with huge social media followings—it’s for you. It’s about sharing your insights, shifting perspectives, and creating real impact in your industry. In this episode of The Powerful Content Podcast, Mel breaks down what thought leadership really means and how you can start shaping your own. She ta…
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Ever feel like your content isn’t selling your offers? Like no matter how much you create, it’s not landing the way you want it to? In this episode of The Powerful Content Podcast, Mel Daniels explains the connection between self-worth and content creation—because if you don’t fully own the value you bring, your audience won’t see it either. You’ll…
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Welcome to the Powerful Content Podcast Episode 154 Speaking with confidence isn’t just for the ‘naturals’—it’s for anyone who has something to say (which, let’s be honest, is all of us). But for so many business owners, the fear of getting it wrong holds them back from showing up, sharing their message, and making the impact they know they’re capa…
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Hey Winner, Have you thought of stepping into the in-person arena with your business? And when I ask that, what I mean is by attending live events for networking (and learning) purposes as well as possibly hosting in-person retreats or conferences as another product offering inside your business. This is another avenue to grow that takes social med…
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What does it really take to position yourself as an expert? Is it years of experience, a fancy certification, or a massive audience? Or is it possible that you already have everything you need—you just haven’t fully owned it yet? In this episode of The Powerful Content Podcast, Mel Daniels explores becoming the go-to expert in your space and positi…
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What Small Business Owners Need to Know About Content Marketing in 2025 Does it feel like content marketing is changing so fast that you don’t know what actually matters anymore? You’re not alone. The pressure to keep up with every new trend can be exhausting—but here’s the good news: you don’t have to do it all to make an impact. In this episode o…
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Hey Winner, I’ve written my welcome email sequence for new subscribers, I’m feeling so accomplished knowing they have something ready for them when they get on my list.But now what? So many questions… What happens next? What do I send them now? How do I come up with content to send my readers each week? How do I get them to want to open an email fr…
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How do you really feel about the start of this new year? Excited? Overwhelmed? Stuck? In this episode of The Powerful Content Podcast, I’m diving into the pressure-filled world of New Year resolutions and why it’s perfectly okay if you’re not ready to dive into goal-setting just yet. I’ll be sharing my own experiences with the ‘New Year, New You’ m…
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Last week we talked about action based goals but what if you're motivation slips and you just can't get yourself to take action? Let's talk about it. Resources mentioned: The Inspired Action Takers Club Chat GPT Prompts for Busy Business Owners Free things: 2 Years Worth of Email Ideas Bundle Tool-Box Guide Freebies that serve & sell course Would y…
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Hey Winner, Do you get frustrated with Google and wonder how to write quality articles that get noticed? Are you producing a ton of written content for your blog, but you just don’t seem to gain traction? Well, alongside talking about why blogging trumps social media marketing all day long, Kirsten Gollier is here with us today to talk about the 9 …
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Hey Winner, Are you caught up in trying to do it like everyone else, feeling the pressure to run someone else’s race? In this episode, we dive into discovering your unique gifts and passions so you can step confidently into the calling God has placed on your life. You’ll learn how to let go of comparison and embrace a path that’s truly yours, using…
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How do you align your content and business with the most authentic version of yourself? In this very special milestone episode of The Powerful Content Podcast, Mel dives into the power of choosing a 'word of the year' and how it can shape the way you approach life and business. She shares her personal journey to uncovering her word of the year and …
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So you made it past National Quitters day but I hate to break it to you, those goals you set and wrote on your vision board are setting you up to fail. Here's the right way to set goals so you don't get burn out and actually hit them. Resources mention: The Inspired Action Takers Club - monthly pricing is coming to an end Jan. 31 get in now for jus…
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Hey Winner, So, you’re ready to pitch yourself to be a guest on others’ podcasts… You know it’s a great way to gain visibility for your business… but you’re unsure of how to craft a pitch that will get noticed. It’s a little scary putting yourself out there, but once you have a simple framework, and you start doing it, it gets easier and easier! Ni…
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Hey Winner, Feeling frustrated because your hard work isn’t paying off as quickly as you’d hoped? In this episode, we’ll explore what to do when progress feels slow and results aren’t showing up. I’ll share insights on trusting God’s timing, celebrating small wins, and staying consistent with intentional action. Tune in for practical steps and fait…
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🎉 BEST OF The Powerful Content Podcast: The Most-Downloaded Episodes of the Year! 🎉 This year has been incredible, and we’re thrilled to revisit the episodes that resonated most with you, our amazing listeners! Whether you’re tuning in for the first time or reliving these favourites, these standout conversations offer insights, inspiration, and mom…
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2024 was a year. Let's chat about it. Resources mentioned: The Inspired Action Takers Club - A weekly group coaching host entire on a private podcasting stream Collaboration Cash-In - my A to Z course all about hosting bundles. Free things: 2 Years Worth of Email Ideas Bundle Tool-Box Guide Freebies that serve & sell course Would you like to delive…
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Hey Winner, Doing something against the grain can be a little scary, since you’re stepping into the unknown. If you’re feeling the tug to do social media differently (or not at all), then part of the process is shifting your mindset from a scarcity, “I have to be in all the places” mindset to a growth, “I can do it in a way that works for me” minds…
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🎉 BEST OF The Powerful Content Podcast: The Most-Downloaded Episodes of the Year! 🎉 This year has been incredible, and we’re thrilled to revisit the episodes that resonated most with you, our amazing listeners! Whether you’re tuning in for the first time or reliving these favourites, these standout conversations offer insights, inspiration, and mom…
  continue reading
 
🎉 BEST OF The Powerful Content Podcast: The Most-Downloaded Episodes of the Year! 🎉 This year has been incredible, and I'm thrilled to revisit the episodes that resonated most with you, our amazing listeners! Whether you’re tuning in for the first time or reliving these favourites, these standout conversations offer insights, inspiration, and momen…
  continue reading
 
Hey Winner, We all know the excitement that comes with setting a new goal, but that initial enthusiasm doesn’t last forever. So, how can we push through when things get tough? Today I’ll share practical strategies for sticking with your goals through inspired action, building discipline, and staying connected to your “why.” I’ll also walk you throu…
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